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Eloquence and skills of selling clothes
The sales skills and eloquence of clothing guides. There are no unsold goods in the world. Only those who can't sell goods, good guides can make ordinary shops work miracles, and even the best shops will be left to bad people to manage and take care of, and business will be bleak. Let's announce it for everyone. ?
1. First of all, we must establish a concept. We are not selling clothes, but choosing good clothes for customers, so we must consider whether our suggestions are appropriate from the customer's point of view. ?
2. Have confidence when recommending clothes to customers. When recommending clothes to customers, the salesperson must have confidence in himself, so that customers can have trust in clothes. ?
3. recommend clothes suitable for customers. When explaining and explaining the goods to customers, we should recommend clothes suitable for customers according to their actual and objective conditions, so as to easily convince customers and improve the probability of transaction. ?
4, cooperate with gestures to recommend to customers. Guide customers through gestures, guide customers to the location of fitting rooms or introduce clothes. ?
5, with the characteristics of the goods. Each piece of clothing has different characteristics, such as function, design, quality and so on. When recommending clothing to customers, we should emphasize the different characteristics of clothing. ?
6. Focus on clothes. When recommending clothing to customers, we should try our best to lead the topic to clothing, and at the same time pay attention to the customer's reaction to clothing, so as to promote sales in time. ?
7. Tell the advantages of all kinds of clothes accurately. When explaining and recommending clothes to customers, we should compare the differences of all kinds of clothes in time, accurately tell the advantages of all kinds of clothes, provide reference for customers and urge them to buy clothes. ?
the skill of clothing shopping guide to praise customers, looking for a point that customers can praise? There is a reason to praise customers. It is impossible for a shopping guide to create a point to praise a customer out of thin air. This point must be a point that can be praised. It is necessary to have a sufficient reason to praise customers, so that such praise can be more easily accepted by customers, and the sincerity of the shopping guide can be felt from the deep heart. Even if this is a beautiful lie, customers are very fond of and willing to accept it. ?
1. What are the advantages of customers?
As a shopping guide, we should find the advantages and advantages of customers, which are exactly what we praise. The advantages of customers can be found from many aspects, such as the customer's career, customer's appearance, customer's behavior, customer's language, customer's family and so on. Of course, this praise is the customer's advantages, and only by praising the advantages can customers feel that you are praising him. ?
second, the skill of clothing shopping guide to praise customers? The highlight of praise must be realistic?
If the customer's advantage is an indisputable fact, the praise and statement of the fact is the basic judgment of the shopping guide on things, which will make the customer feel that your praise is not excessive, so it is easier for the customer to accept it with peace of mind. Both men and women like their youth and beauty, so when you praise others, your appearance and temperament are much younger than your actual age, most customers are willing to accept it.
third, express it in natural language?
compliments to customers should be expressed in their own language and in a natural way through the shopping guide. If you use very gorgeous words to explain a common thing in life and work, customers will think this "compliment" is false, and their trust in your words will be greatly discounted. It is a very good way to express praise in a natural and popular way. ?
Fourth, express it sincerely at the right time
Say your praise to customers at the right time, and it will appear that your praise is very natural at this time. At the same time, you can appropriately add some teasing spices or current online buzzwords and humorous sketches to your praise, which will make it easier to adjust the atmosphere and make customers feel very comfortable in their hearts. There is a saying that spending money to buy and enjoy.
Extended information
Five golden rules
I think that if the customer asks too many questions, the sales can't be completed, and some salespeople can't handle the customer's questions well, which leads to the failure to close the deal. Here are five golden rules for sales skills training that I have summarized, hoping to help you.
first, when you can't understand the real problems of customers, try to let customers talk.
Ask more questions, with a curious mind, and give full play to the spirit of getting to the bottom of the matter, so that customers can complain more and ask more questions to understand the real needs of customers.
second: agree with the customer's feelings
when the customer has finished, don't answer the questions directly, but avoid them emotionally, for example, I feel you. . . . . This can reduce the customer's alertness and make the customer feel that you are on the same side with him.
third: grasp the key issues, and ask the customers to specifically explain
"retell" the specific objections of the customers, and understand the customer's needs in detail, so that the customers can explain the reasons in detail as far as possible at the key issues.
fourth: confirm the customer's questions and answer the customer's questions repeatedly
what you have to do is to repeat what you have heard, which is called the part of following first, knowing and following the mutual recognition between the customer and yourself. This is the channel for the final transaction, because it can help you know whether your customers know the benefits of your products, which will lay the foundation for you to guide your customers to the final success.
Fifth, let customers know the real motivation behind their objections.
When customers see the motivation behind them, sales can start from here, think about and say the value that customers need, and then the barriers between them will be eliminated. Only in this way can we establish a real relationship of mutual trust with customers.
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