What is the marketing method of selling parking spaces?

1, seize the opportunity and seize the two best nodes.

Generally speaking, there are two optimal time nodes for selling parking spaces. The first is the recognition stage before opening. At this time, the sales office is the most popular and the sales team is the strongest. The parking spaces and shops at this node need to be removed. The second node is when the house is delivered. Cross-selling can be achieved by giving away property stored-value cards or parking tickets.

2. Dig deep into the potential and sell parking spaces like houses.

To tap the potential of owners, we must first increase the added value. According to the study of space number, most of the underground space of buildings has an area of 10-20% which has not been effectively utilized. For example, non-motor vehicle garages, tool rooms, mezzanines and idle spaces behind parking spaces in the basement can all be used as storage spaces.

Extended data:

According to the difficulty of sales, parking space sales in China can be divided into three markets:

First-line market. Including first-tier cities, urban areas of strong second-tier cities, high-end residential areas of weak second-tier cities, and some cold areas, these are areas where parking spaces are easy to sell.

The second-tier market. Including low-end residential areas in weak second-tier cities and high-end residential areas in some third-and fourth-tier cities, the sales of parking spaces in these places are compared with those in first-tier cities. Although sales will be more difficult. But basically you can do it without losing money.

The third-tier market includes low-end residential areas in third-and fourth-tier cities and fifth-tier cities. This is the largest market at present, and it is also the most difficult market to sell parking spaces. It is not only a loss-making sale, but also a wide range of unsalable sales.