What's the difference between marketing SMS and industry SMS?

Industry SMS: generally refers to SMS with verification code and notification type, such as registration verification, bank card consumption notification, membership point change notification, etc. This kind of short message is usually triggered, such as shopping online, recharging points, and spending credit cards in shopping malls. At the same time, some people send massive content as industry short messages, for example, game suspension maintenance notice, government and enterprise announcement, municipal investigation, etc. Although this kind of message is sent artificially, it does not include the promotion of marketing content, and it is also considered as an industry short message. Marketing SMS: Gu Mingsi, as long as it contains marketing nature, no matter it appears at the beginning, end or any other position of the SMS, it is considered as a marketing SMS. For example, Shang Chao activity promotion, electric city holiday promotion. This kind of short message has advertising effect, and some can attach website links, personal micro-signals, or send them in the form of MMS to encourage customers to buy to the greatest extent. This kind of short message can save a lot of publicity costs for enterprises, and the effect is very accurate.

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