Ktv Qixi Activities Planning

In order to ensure that activities can be carried out in an orderly manner, it is often necessary to prepare an activity plan in advance. Activity planning is actually an activity planning tool. So what problems should we pay attention to when making an activity plan? The following is a sample essay (5 selected articles) of the 202 1 KTV Tanabata activity plan I compiled for you. Welcome to read, I hope you will like it.

The activity plan of ktv Tanabata is1August 16, which is a traditional festival in China-Tanabata Valentine's Day. According to an ancient legend, the seventh day of the seventh lunar month is the day when Cowherd and Weaver Girl meet at the annual Magpie Bridge for marriage. By extension, especially in recent years, Qixi Valentine's Day has become a special festival for contemporary fashion men and women to pursue fashion and express their love, similar to Valentine's Day on February 14.

In order to create the operating characteristics of KTV and fully embody the operating style of KTV, according to the current operating situation of the company and the changes in Zaozhuang citizens' entertainment market, the following activities are specially planned for the consumer groups of Qixi Valentine's Day.

I. Theme of the event

"Valentine's Day on Chinese Valentine's Day KTV brand-new fashion theme party activities"

Love shock wave looking for the goddess in your heart

Second, the activity time

25 and 26 August

III. Purpose of the activity

1, through this activity, improve the brand appeal of KTV in Zaozhuang catering and entertainment market;

2. The average daily turnover increased by 80%.

(After the activity, the Finance Department will report the activity results to the General Manager. )

Fourthly, the concept of activity.

This activity draws lessons from the effective promotion methods in Beijing, Shanghai, Shenzhen, Hangzhou, bars and other places, and combines the experience of local entertainment places to plan and integrate the consumption psychology of fashionable urban men and women who like to find passion and fresh excitement. The activity adopts the way of making friends on a large scale, and encourages guests who come to KTV to try to talk with "strangers". By carefully and strictly controlling the procedure of making friends, I believe we can definitely create a cheerful and fresh lifestyle in the bar (see item 6 of the planning case for detailed control methods, the first wave of love shock).

Verb (abbreviation of verb) activity method

1. Integrate the customer resources of all departments of the company, and uniformly release the event information to the guests in the form of short messages;

2. Publish the activity information, content and activity mode to the guests who recently visited the company through outdoor advertisements, DJ station (one KTVDJ can be invited), LED display screen and private room computer;

3. Carefully arrange the venue and strive to create a romantic and soft holiday atmosphere;

4. This activity takes the lobby on the first floor of KTV as the activity center, supplemented by private rooms;

Any female guest who comes to KTV on 26th can get a rose at the bar.

6. When you come to the store and open a private room, you will get two chocolates.

Activity of intransitive verbs

Love hits the first wave: "find the goddess in your heart" (to be considered emphatically)

1. campaign slogan: resolutely talk to strangers;

2. We imagine a friend card, male (green) and female (pink); The contents of the appointment card include: name (nickname), age, hobbies, work, and requirements for him/her;

(3) After the guest finishes the table/room, he will give the guest a friend card to fill in;

4. The guest can observe and then entrust the waiter to send the friend card to his favorite;

⑤ If both parties are interested, they can communicate with each other through waiters and start dating;

The second wave of love shock: "Show off yourself, hot MM call order" (this plan includes hall and private room). Our store will arrange special personnel to observe the female guests present that night. If you find a beautiful young girl, you can inform your subordinates to invite her to perform a simple performance at a specific time (the host and performance time will be arranged separately). After the performance, you can get our special cocktail card, and you can get the designated cocktail in the cocktail bar with the wine card (the evaluation of this activity is made by our store)

Love strikes the third wave: "true confession"

KTV can provide couples who patronize KTV on Tanabata Valentine's Day with the opportunity to express themselves loudly on DJ. And get a bottle of champagne (how can you not touch her/him on a special day? )

The fourth wave of love shock: "romantic passion" (this plan includes hall and private room)

During the activities from August 25th to 26th, anyone who consumes more than a dozen bottles of beer or more than 300 will get a lottery ticket at 0: 00 on August 26th, and so on. Draw on the spot.

First prize: one room in Guo Xue Hotel, one room per night.

Romantic decorations and a bottle of champagne;

Second prize: one for each of the three digital MP4s;

Third prize: a box of chocolates for ten people.

(Detailed implementation arrangements will be decided separately)

VII. Site Layout

1, gate:

(1) Doors and windows: two billboards indicating activity information;

(2009 Valentine's Day Campaign Raiders: KTV invites you and your partner to participate in the KTV Qixi Valentine's Day party, speak out your love loudly, let everyone witness your love, and express your love on the spot with your sweet love. )

2 door glass: intimate shape, rose pattern;

③ Gate: decorated with pink balloons.

2. Hall:

① In the center of the lobby, a heart-shaped signature wall made of wooden boards is surrounded by roses;

2, aim at the marble wall of the fence on the second floor of the gate to do ink-jet carving: Valentine's Day KTV new fashion theme party activities love shock wave to find the goddess in your heart;

3. Stair handrails are decorated with red roses;

3.hall:

1.DJ stage: the front panel is decorated with colorful roses, and the foam carving: "You are my rose, you are my flower";

② Silver reflective characters are engraved on the fence around the hall. Different sizes:

Tang Poetry 1: The umbrella in front of Qiaoqi Building is sunny, and the crescent moon is mixed with two stars;

The girls next door are learning from each other, vying for the golden pot to give birth to him.

Tang Poetry II: On the seventh day of July, in the Palace of Eternal Life, we secretly told each other in the quiet midnight world.

In heaven, let's be two birds flying together forever, and on earth, let's be two trees linked together forever.

Song Ci III: Bo Yunqiao, flying stars spread grievances, and the Milky Way is dark.

There are countless people in the world.

Gentle as water. Ritual is like a dream, forbear to return to Gu Qiao?

If the relationship between two people is long-lasting, it is still a matter of time.

The pillars of the hall are decorated with roses and heart-shaped patterns.

4. Private room:

(1), put a rose on the table in each room;

② Place an activity plan and detailed rules in each private room.

Eight. Activity arrangement

(1), the planning department modifies the plan according to the general manager's opinion and prepares to implement it;

(2) The Marketing Department shall make and install the advertising rack according to the drawings before 23rd;

(3), the hall department, private room department to deploy personnel to cooperate with the painter to do a good job in No.23 cloth field;

(4) The Finance Department arranges to distribute lottery tickets and prizes and purchase activity cards;

⑤ DJ station in the hall and the program department arrange the adjustment of music route and program during the activity, and report it to the general manager's program on the 24th;

Before 6.23, the Marketing Department will contact the advertising space and Guo Xue Hotel to arrange rooms and meals;

⑦. The planning department will launch activity advertisements (including outdoor and computer) before 22nd, and imagine all kinds of cards;

⑧ All departments of our store made overall arrangements and unified the rehearsal activities on the 24th.

With the continuous development of society, Qixi ktv has become a part of people's life in modern life, especially urban men and women. They pay attention to high-quality sound effects and like to relax themselves by singing K, which has become a way for them to decompress. This kind of people pay attention to the quality of life, and there are elements of romance and personality in it. This is the appeal point of KTV on Valentine's Day, and it is necessary to set off the romantic atmosphere created by KTV on Valentine's Day, but at the same time. Also, one of the important conditions for this group of people to choose KTV is the sound quality, which is also to be publicized. Generally speaking, KTV should create a romantic, personalized and urban image on Valentine's Day to attract urban youth.

Activity time: August 2.

Venue: xx discount KTV

Theme: Spirited Away.

Activity creativity:

(1) Valentine's Day for lovers: You can get coupons for lovers and enjoy the discount on Valentine's Day. Couple discount coupons are designed as unisex coupons, which are valuable, such as bookmark coupons. On Valentine's Day, a special room is for couples. Couples can enter a large private room or a couple can enter a double room. And on Valentine's Day, I gave my boyfriend a rose, my girlfriend a piece of chocolate, and a couple's drink and a couple's fruit platter from KTV.

(2) Valentine's Day for single aristocrats: It can also be promoted through discount coupons, and KTV can be used as a matchmaker to let them find their lovers in life and give gifts to those they find. Single aristocrats can enter the single club specially set up for Valentine's Day, that is, meet at the big KTV (the kind of round table singing, if it is a couple promotion, if you want to enter the couple room, you can enter the couple room).

(3) In addition, some general private rooms should be properly prepared for a group of friends to sing. As usual, such private rooms are not decorated.

Activity promotion:

(1) Publicize in newspapers with strong urban flavor, such as Metropolis Daily, and write clearly the interests of consumers, which are divided into two editions: singles and couples, and indicate the coupon address. From newspaper publication to Valentine's Day, you can listen to the audition with the coupons in the newspaper, and you can get a 20% discount on the sales of coupons for singles or couples. Those who don't come to audition can also get a discount card on Valentine's Day with the coupons in the newspaper. [If you spend more than 150(200) on the same day, you can get a membership card, and you can enjoy a 20% discount in the future. They can also get platinum (gold, silver) cards according to the different consumption conditions of the day and enjoy different discounts in the future. In addition, gold and silver card consumers can accumulate certain points and be upgraded to platinum users. This preferential condition was made into a leaflet on Valentine's Day and sent to singing consumers, which was not explained in the newspaper. Scorecards must reflect the urban atmosphere of young people, their personality or dignity. You can also make a short publicity on the bus tag, simply write down that the festival will be sung by you, and promote the Valentine's Day discount, which is divided into two aspects: singles and couples.

(2) The storefront is mainly decorated with red candle lights, and each couple's room is decorated with real roses, surrounded by candlelight, creating a romantic atmosphere. In the lobby, candle lights around can be dotted with five-color roses intermittently, and candle lights are also used on both sides of the corridor, which makes people feel that they are on the road of love; In the singles club, you can put lights around and put real candle sailboats on each table.

Ktv Tanabata Activity Scheme 3 The seventh day of the seventh lunar month is a traditional festival in China-Tanabata Valentine's Day. According to legend, the seventh day of the seventh lunar month is the day when Cowherd and Weaver Girl get married on the annual Magpie Bridge. By extension, especially in recent years, Qixi Valentine's Day has become a special festival for contemporary fashion men and women to pursue fashion and express their love, similar to Valentine's Day on February 14. In order to enhance the operating characteristics of Qixi Valentine's Day and improve economic benefits, the following activities are planned according to the company's current operating conditions and the consumer groups of Qixi Valentine's Day.

I. Theme of the event

Romantic Tanabata night, rich feelings, romantic Tanabata, rich feelings.

Second, the activity law;

1. Integrate the customer resources of all departments of the company, and uniformly release the event information to the guests in the form of short messages;

2, through outdoor advertising, LED display, private room computer, etc. Publish activity information to the guests who have recently visited the company;

3. Carefully arrange the venue and strive to create a romantic and beautiful holiday atmosphere;

All female guests who visit KTV on August 23rd can get a rose at the front desk.

5. Come to the store to open a private room and give two chocolates at random.

6. 7.7% discount on all room rates.

Third, the lucky draw:

1. Anyone who spends 77 yuan in the supermarket that night can get a lottery ticket, and so on.

2. First prize: a room at Home Inn that night;

Second prize: a bottle of champagne for three people;

Third prize: a box of chocolates for five people;

Fourth, the scene layout

1, gate:

(1) Doors and windows: two billboards indicating activity information;

2 door glass: intimate shape, rose pattern;

③ Gate: decorated with pink balloons.

④ Rent 4 wedding Roman columns in the lobby on the first floor. Add white gauze and roses.

2. The lobby on the second floor:

(1) The center of the front desk of the hall is a heart-shaped pattern surrounded by roses;

(2) The walkway is decorated with balloons.

(3) Sprinkle rose petals under the glass of the coffee table in the box, and put some balloons in the box at will.

(4) Hanging a heart-shaped pattern under a box chandelier or projection.

Verb (abbreviation of verb) lucky draw time: 23:00 pm on August 23rd.

Lucky draw location: the lobby on the second floor of R&F Gefei City.

Ktv Tanabata's activity plan 4 I. Event theme: XXX Tanabata fashion theme party.

Second, the activity time: 20XX. X.XX——X.XX

Third, the purpose of the activity:

1. Through this activity, improve the brand appeal of XXXKTV in the entertainment market.

2. The average daily turnover increased by 50%-70%.

Four. Activity plan

1. Special Beverage Package

The ladies are polite when they enter the shop.

3. Buy 3 for free 1, buy 5 for 2, buy a box for free 10 bottles.

4. Interactive game, hit the lucky star of love

Verb (abbreviation of verb) activity method

1. Integrate the customer resources of various departments, and uniformly release the event content information to the guests in the form of short messages.

2. Inform the guests' activities in the store recently through the computer in the private room.

3. Carefully decorate the venue to create a festive atmosphere.

On the same day, the female guests presented roses (or chocolates).

Sixth, related advertising language.

Valentine's Day romantic theme night on Tanabata, XXX dresses up for you. Ladies have gifts when they enter the store/buy packages to play games/have the opportunity to get free gifts that night/buy a box of special drinks to send 10 bottles/,XXXKTV, bringing you the warmest and most romantic total "welfare" on Tanabata. What are you waiting for?

Seven. activity

1. Female customers are polite when entering the store:

During the event, all female consumers who come on the same day will receive small holiday gifts. The range of gifts is beautifully packaged small gifts, such as flowers, chocolates and other small gifts, so that customers can feel real fun.

2. Valentine's Day special drink package+consumption courtesy; Set up 3-5 special drinks packages for Valentine's Day according to the consumption quota, and conduct polite consumption activities according to the consumption quota:

A. Set three awards to match according to different consumption quotas.

First prize: Send a glass of red wine after spending all the money in 800 yuan.

Second prize: 500 yuan will give you a voucher for 50 yuan when you spend all your money.

Level 3: After spending in 300 yuan, send 30 yuan XXX vouchers.

The members are very polite.

Join the preferential policies for members and promote the integration of membership cards at the same time; (For example, members who spend all their money in 500 yuan will be given a voucher for 150 yuan and a popcorn; Buy 1 case of beer before 2 1 pm and get 10 bottles; Send 50 vouchers and a bottle of red wine to 800 yuan and so on. (Specific preferential measures need to be confirmed and implemented after further communication with the marketing department)

Remarks: The presented vouchers cannot be used on the same day (only for secondary consumption, and must be used only on Friday and Saturday). Improve the popularity of non-holiday time.

Step 4 buy drinks and give them away

Buy 3 for free 1, buy 5 for 2, buy a box for free 10 bottles.

5. Award-winning interactive games:

During the event, the store can carry out the "Win what TA loves" prize-winning activity. That is, men can take part in the darts challenge that night to win gifts for their beloved ladies.

On the night of the event, you can participate in the lucky draw for every 298 yuan you spend. You can hang a dart board in the leisure area, and every guest who participates in the activity will shoot darts at the board and exchange corresponding gifts according to the points on the board. Gifts can be dolls or our vouchers.

First, the activity rules:

Refer to the standard 9-dart high-scoring system. That is, each guest can get 9 darts. Throw three games with three darts each, and determine the final prize according to the total score of the three games.

B. Scoring method:

The darts target is divided into 20 zones, with scores of 1-20 respectively. The red central zone (bull's-eye) of the innermost ring of the darts target is 50, and the distinguishing value of the green ring of the outer ring of the bull's-eye is 25. There are also two narrow rings on the dart target, the outer narrow ring is the double zone corresponding to the partition, and the inner narrow ring is the third zone corresponding to the partition. Therefore, the highest partition on the dart board is not the bull's-eye 50 area, but the triple area of the 20 area. If you hit this area, you can get 60 points for each dart.

C. Award setting (tentative):

100-200 mobile phone pendant

200-300 cents for a doll.

300-400 minutes 5 bottles of beer

400-500 cents a bottle of red wine.

A voucher with a score of more than 500 points equivalent to the consumption amount of the day.

The activity plan of Ktv Tanabata 5 Tanabata is the traditional Valentine's Day in China. As China people cherish China's traditional culture and folk festivals more and more, merchants publicize and speculate in a big way every year, and Valentine's Day on Qixi has become one of the necessary festivals for couples. This planning case mainly puts forward two large-scale activities closely related to the theme of "Chinese Valentine's Day".

First, the theme of the event: "Time is silent, true love lasts forever" and "Poetry and painting over Qixi"

Two. Activity time: Sunday, August 20xx, 15, 19: 30-22: 00.

Three. Venue: XXX Bar

Fourth, the form of activities: cooperation between men and women. Activities that can only be played.

Verb (abbreviation of verb) Activity scale: about 33 people.

Six, Tanabata planning activities flow plan:

A song "Looking for the Goddess in Your Heart"

1. Through the introduction of the guests, the guests choose their favorite objects.

(Self-introduction is limited to 2 minutes/person. All the female guests stand in a row and let the male guests have a preliminary understanding through self-introduction. Male guests make a choice. If only 1 male guests choose and female guests agree, then the first speed dating is successful. If more than one male guest chooses, the male guest has 1 minute to express his love, and finally the female guest chooses 1 favorite, and the speed dating is successful. (Qixi Valentine's Day couple activity plan)

If both men and women agree, the first round of speed dating will be successful in the remaining second round.

The game needs the cooperation of a man and a woman to get a big gift. The four gifts can only be played by a man and a woman. Cooperation. Men and women can't leave each other after joining the group, and they can't play the next round of games without gifts.

Second, "Handsome Boys and Girls Team Battle"

Divided into two groups. Cowherd and Weaver Girl. There are 6 pairs of men and 6 pairs of women, and one man is added to each team. The game is that each group eliminated one pair in each tournament tour, and finally formed three teams and got a big gift to rank first. Second place. third place

1, Cowherd and Weaver Girl (two couples will be selected from each group to complete the game).

The rules of the game are divided into groups, one blindfolded and carrying his companion, and the other is in charge of the command. According to the distance of the game, the arranged items should be picked up. The rule is that men squat down and women pick up roses. The team that passes smoothly and takes the least time will get a small gift.

2, intellectual surfing, a game against time

Two pairs of men and women in each group sit on stools, and the man stands on the wall to get roses. The women in each group ask another man some questions, and if he answers correctly, he can go one step further and know that the man can give the rose to the woman and be the winner. The team that answers the most questions correctly will get a small gift. Those who fail are eliminated.

3. Love song duet

The host said a word. If you love, one pair for each group at the scene. During the competition, participants are free to give full play to their strengths and strive to express themselves. The group that sings the most love songs at the beginning will get a small gift. If you get it right five times, you will be eliminated if you fail.

4. Tanabata Lovers Winner Competition

In the activity, each pair of award-winning men and women competed for the first, second and third place.

Three couples. Feed each other watermelons. The man was blindfolded. Each group of women gave each other a blind order. Look at the team that won the watermelon.

You will get a small gift. Those who fail are eliminated.

4 single red ropes

The man is standing by the wall, and the woman is pulling the red rope. As long as a man can hold your hand, he wins.

Love at first sight is a soul mate.

The primary and secondary people say three idioms, and the man has to do three different actions according to his requirements. The man writes it in the woman's hand, and the woman guesses. Those who answer more will win, and those who answer badly will be eliminated.

Cultural performances:

Male and female guests * * * put out some programs together. Let's have fun, sing and dance, play games and so on.

Free activities: eat appropriate fruits.

Appropriate fruit is the most famous festival food on Tanabata. Proper fruit, also known as "Kiki Fruit", is prepared with some proper fruits and some snacks, so that everyone can have fun and chat happily while eating proper fruits, so that both sides can get to know each other.