How do real estate agents run their own WeChat circle of friends?

1, friends can look at the listing information in groups.

Group friends and label them, such as age, housing demand and purchasing power. Because different people have different housing needs, when publishing houses, they are only open to customers with needs, visible customers and invisible customers. The advantage of this is that targeted publicity can be carried out.

2. There are many forms of publishing house content.

The published listing information should be concise and fashionable, just simple listing pictures and listing introductions, which will make customers prone to aesthetic fatigue and enrich the publishing forms of listing in the circle of friends, such as fifteen-second listing video display, panoramic shooting, 3D stereoscopic pictures, etc. Let the customer know the overall design of the house, catch the customer's eye and make the customer interested.

3. Be a suitable player.

I have read many jokes on the Internet. In order to manage their circle of friends well, real estate agents write articles with various patterns, different styles and relaxed humor every day, which can still bring people a happy mood, and will add a deep impression to customers if they are not careful. This is the best way to tap customers.

4. Create a personal brand to attract customers

The specialty of real estate agency should first be visible to customers, and the circle of friends released should not only let customers know who you are. What do you do? What's more, when customers need it, they will take the initiative to contact you and retain customers with a "visible" career.

In the era of mobile internet, real estate agents use online office software of brokers to create their own image, display their high-quality housing information and personal information to brokers' micro-stores, automatically generate exquisite poster applets, share them with friends with one click, and answer customers' calls anytime and anywhere.

Not only is the form more acceptable to customers, but also multiple suites are optional, so that customers know that you are a professional real estate agent and will naturally find you if necessary.

5. Choose the best push opportunity

Time to make friends is very important. To understand customer habits, the peak time of social network attention is 6:00- 1 1:00 in the evening.

If you are late 1 1:00, except for night owls, most people will use your state to clear their heads when they wake up and open their eyes the next morning.

Grasp the time when users concentrate on using mobile phones. This time period is relatively plentiful, the number of users is concentrated, the user area is large, and the time conversion rate will be relatively high. Then push it at this time!