How can car sales improve customer stickiness through WeChat?

As a store sales, car sales usually need to receive customers in the store and call WeChat to develop and maintain customers.

Then, as a car salesman, how can we improve the customer's viscosity and customer loyalty through WeChat?

Why should we put improving customer viscosity in the first place?

1, to prevent customers from being traded by peers.

2. Increase the chances of customers buying cars from you.

3. Let customers who have completed the transaction make recommendations.

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How to enhance customer loyalty and viscosity through WeChat?

1, use the WeChat chat function to send messages according to the car purchase intention of the target customers. What news? You can send jokes and information about the customer's work industry or car. Remember not to be too frequent, and determine the cycle according to the needs of target customers. It is best to send general jokes and messages once or twice a week.

2, send a happy weekend message, you can use WeChat or SMS, give the most sincere greetings every week, don't bring the company name, just bring your name, and blur the sales proposition. (remember: don't send messages in groups. The information sent in the group has no value, which will only make customers feel that you are careless and insincere. )

3. Using the circle of friends function, you can customize the content of your circle of friends for some customers, such as recent customers, recent car purchase stories, recent car purchase information and so on.

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There are many ways to improve customer viscosity, but the essence is to be kind and make customers feel sincere. What are the benefits of buying a car from you? What is the discount? What's special about it?

Why do customers come to you to buy a car?

You are more reliable than other sales+satisfied with the model (appearance, performance and safety)+satisfied with the price+good after-sales service.