As a Taobao seller, what are the necessary software and apps?

As an e-commerce seller, the store operation process involves all aspects of product operation, store operation, data analysis, and store decoration. We have many necessary software and APPs.

Qianniu

For merchants, this is an essential tool for us to manage our stores and communicate with customers on a daily basis. Through Qianniu Tools, we can achieve instant contact with buyers and communicate with them as soon as possible.

In addition, we can upload our own products and view the store’s transaction order information on Qianniu. In addition, there are many learning resources on Qianniu that can help us understand and operate the store.

EXCEL

It can be said that this is a general software that every seller must master. In the process of operating the store, we need to do a lot of data analysis-related work. For example, data related to the daily operation of store products: selling price, cost, freight, profit, gross profit margin, ROI; another example is the data of the store's daily advertising expenditure: exposure, clicks, click rate, conversion rate, cost per click . These series of data require us to conduct comparative analysis through EXCEL software to formulate better strategies for the next step.

PS

The purpose of e-commerce is to sell pictures. There may be people in this world who don’t love money, but everyone loves beauty, and no one doesn’t love beauty. Whether the main picture is done well or not depends on whether the woman wears makeup or not. Women who wear makeup more delicately will have a better chance of returning.

We are an e-commerce company. Buyers cannot see our products, and their first impression of our products is mainly generated through the pictures of the products. Whether the pictures are well done or not is likely to directly affect the number of clicks on the product, thereby affecting the traffic and sales in our store. It can be said that once you get the picture of the product, half the battle is won.

So how do we make better quality pictures? PS is a very good way and method to optimize pictures. Through PS, we can take our pictures to a higher level.