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How to promote shared products?
1. Opportunity marketing
In the information age, sometimes a Weibo and a piece of news can detonate the network. We should be good at seizing opportunities. When network hotspots break out, smart products know how to follow the trend of marketing, connect products with hotspots, compete for users' attention, and strengthen product exposure, which will get twice the result with half the effort.
2. Friction current affairs hotspots
Current affairs hotspots are the best weapon in marketing promotion. Whenever hot spots appear, it is time for the company to show its copywriting skills. At this time, it is also the moment when netizens expect the highest, and expecting high advertisements is the most entrepreneurial and humorous. Durex, an old driver who is recognized as a hot spot by the industry, can be said to have brought the hot spot to the extreme.
Step 3 share communication
Good products are inherently infectious. The use of marketing can quickly win the eye, but the disadvantage is that it may only win word of mouth without successful products. Therefore, it is a more direct promotion way to set up communication mechanism in products and attract others' attention and use through sharing among acquaintances.
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