How does Boca Software view the total membership?

Up to now, the domestic beauty industry has gradually formed a stylized marketing model, retaining customers by membership, and at the same time driving new customers to enter, forming a reputation as a member. However, any hairdressing salon with a certain scale or future planning will choose to use membership management system to facilitate the management of membership cards and create the impression of high-end service for customers. The member systems in the market have similar functions, but each has its own outstanding characteristics, and the emergence of the new system has also broadened everyone's choice. The following are some representative and distinctive membership systems in the market for your evaluation and analysis to help you find the most suitable membership management system.

Boca

Advantages:

As a senior membership system, I believe that many barbershops that have been in business for more than ten years first used Boca system. Based on years of accumulation and optimization, Boca system has comprehensive functions, from front desk cashier, appointment management, employee management to inventory management, which can meet the needs of barbershops now. Its series of products are also very powerful, which have exceeded the needs of the hairdressing industry, and can be applied to other related industries such as medical beauty and foot bath, with intelligent front desk, intelligent cashier, intelligent management and other product choices.

Disadvantages:

The function is too complicated for beginners to start. Full-featured can meet the needs of most users, which has also made Boca a successful and discouraged many novices. For old users, they have been used to system logic for many years, but novices need some time to explore and combine with customer service guidance to apply it smoothly. The charge is high.

Cost performance: 4 stars

Scope of application:

Suitable for old stores with many functional requirements, many employees and many chain systems.

Zhao kebao

Advantages:

The most "Internet" product. The lowest price, simple operation, produced by listed companies. Different from Boca, an established membership system, Zhaokebao is a rookie of membership software, and all its functions are based on the simplest and easy-to-use design, which has developed rapidly in the past two years. The target users of Zhaokebao are mainly single stores, small shops and chain stores. APP has the core functions of membership system, matches marketing channels and abandons complicated operation processes. In addition, its supporting webpage can also provide salary settlement and inventory management functions, which provides the best choice for novice shopkeepers and users who don't want to pay for complex functions.

Disadvantages:

Zhaokebao is simple and easy to use, and does not cover large and complete business operation processes. At present, it is mainly aimed at industries with member management as the core, such as hairdressing and beauty.

Cost performance: 4.5 stars

Scope of application: excellent product design. Enjoy a high reputation in the physical store, simple business operation, the pursuit of low cost.

Maori

Advantages:

Through online marketing, we can get a detailed introduction of products in official website. The functions are mainly aimed at the hairdressing industry, including data management, front desk cashier, member management, employee management, inventory management and other functions. The functional arrangement is clear and comprehensive. Among them, the report analysis is in place, which is suitable for users who need to monitor the situation in the store with data. Support hardware matching, you can make receipts and use physical cards.

Disadvantages:

The field content is fixed, there are few custom controls, all users use the same function, and the operation is not flexible enough.

Cost performance: 3.5 stars

Scope of application: hair salon industry with traditional business model and related industries that need data management.

Meika

Advantages:

The function is relatively complete. There are SMS and WeChat marketing in marketing. You can open a shopping mall on WeChat for members to purchase products independently and make an appointment with a hair stylist.

Disadvantages:

However, the price is relatively high, the basic version of the software has no app function, and there are a lot of functions that ordinary businesses can't use in high-priced products, which is a waste of money for small-cost businesses.

Cost performance: 3 stars

Scope of application: Suitable for users whose product sales account for a large proportion of income and need multiple functions.

American assistant

Advantages:

The interface is beautiful, and the functions of WeChat applet, member management, employee management and financial management are also complete. The most prominent thing is that there are many kinds of membership cards, including daughter cards, annual cards, stored value cards, treatment cards, package cards and term cards, which meet various scenarios. The membership management function is relatively meticulous and perfect, and it has its own marketing model.

Disadvantages:

It is suitable for all-membership industry, with weak pertinence, high hardware requirements and the need to install the client.

Cost performance: 3.5 stars

Scope of use: merchants with membership needs in various industries, and various membership cards.