After the implementation of the new regulations, how to promote e-commerce at low cost and increase user trust?

Other promotion depends on your own needs and situation. It is recommended to try 106 SMS group sending, but it is recommended to find a professional 106 SMS group sending platform with complete qualifications and stable SMS channels; Formal business license, SP certificate (telecom value-added business license), followed by some years of establishment, which is also a standard to measure whether a platform is stable and experienced.

How can mass texting be effective, not for quantity?

1, the accuracy of customer data, the platform can help you filter the wrong number, empty number and other data, but whether the data group is consistent with the product audience you promote is a factor directly related to the effect of SMS;

2. SMS arrival rate, that is, the success rate of sending a certain number of SMS to customers' mobile phones, which tests the stability of channels and whether the platform has perfect after-sales service;

3, SMS content, mass delivery pays attention to simplicity, especially now that social software and promotion methods are rampant, SMS is far less valued than QQ and WeChat, so you need your content to show selling points and reflect competitiveness, such as discounts, promotions, packages, holiday shop activities, etc. ;

4, sending time and frequency, this experienced platform will help you control. Generally, the idle period is around 1 1 point, which belongs to the idle period after 3 pm, so it is better to send it at this time; The frequency should be neither too little nor too high. After all, SMS is a kind of low-cost marketing, which can be widely covered if conditions permit, and can always catch "fish that slip through the net".

Finally, I want to say that no matter what industry is formal and legal, don't worry about whether it is suitable for texting. There is nothing suitable or inappropriate. Some common industries may not have good results. Some seemingly unpopular industries can often be unexpected. Different marketing has different advantages. The advantage of SMS is that it covers a wide range and can be sent to all parts of the country. Secondly, the price is close to the people, and the regular group price in the market is 5-7 cents. Small and medium-sized businesses have no pressure and can persist in doing it for a long time. Many people feel that SMS is useless after trying it once or twice, and spend a lot of money on mainstream promotion, but they think it is just needed by the industry. I can only say that this may be because there is too much money to burn.