How to do hotel WeChat marketing?

At present, there are two kinds of hotel WeChat marketing schemes: WeChat public subscription number and service number.

What is the difference between WeChat public subscription number and service number?

The service number of WeChat public platform, as its name implies, is mainly to provide services to customers. Generally, banks and enterprises do more customer service. The main functions and permissions are as follows:

1. You can apply for a custom menu for free without Tencent's WeChat authentication.

2. The service number can send four messages a month.

3. When the service number sends a group message, the user's mobile phone will receive the message like a short message and display it in the user's chat list.

4. After the service number is authenticated, you can apply for WeChat payment. The subscription number cannot.

Wechat public platform subscription number. Mainly to provide information and materials. The general media use more. WeChat public platform subscription number version 5.0 main functions and permissions:

1, WeChat public platform subscription number can send a group message every day. Group messages appear directly in the subscription number folder.

2. When the subscription number sends a group message, the mobile phone WeChat user will not receive a message reminder similar to a short message.

3. In the address book of mobile phone WeChat users, the subscription number will be put into the subscription number folder. At the same time, the message published by the subscription number will also be folded into the subscription number folder.

Then the last step is to choose a WeChat hotel reservation system (micro-life WeChat hotel marking and defense system), join the membership, and then use WeChat to launch hotel marketing.