Vivo what is rich media display content?

Richmedia is called rich media and is used to display content.

Relying on the existence of the Internet, compared with traditional banner advertisements. Because it can play animations, videos, etc., and the advertising material is relatively large, it is called rich media. For the audience, the advertisements they see are dazzling, advertisers can better display their products, and website owners need to load more advertising materials, that's all.