What does Taobao Carnival mean?

Taobao Double Eleven Carnival is an online carnival feast created by Taobao Mall. Taobao Double Eleven Carnival,

Taobao Double Eleven Carnival

The daily sales of Taobao Mall is as high as 654.38+0 billion, which is a classic in the retail market. Strictly speaking, the double eleven of 20 1 1 should be called the 31 ST, once-in-a-century Super Singles Day. It is said that Taobao Mall's sales forecast for 20 1 1 Super Singles Day is 2 billion.

For users, the most important thing of Taobao Double Eleven Carnival is half-price goods, which is very attractive to shopaholics.

It is not an exaggeration to describe the Double Eleven with a feast. But rationally speaking, Taobao's Double Eleven activities (including other B2C websites) are an overdraft for future sales and cannot be optimistic. Behind the huge sales, it is the rising storage cost, the delay of logistics distribution and the decline of user experience. At the same time, low price is easy to damage the brand, and users pay too much attention to low price and ignore the added value brought by the brand. I have to say that it is also the impetuousness of the electric business circle that leads to the admiration of such activities.