How to sell and introduce insurance to customers

In recent years, selling insurance has become one of the hot occupations. If you want to sell insurance successfully, you need to master certain skills in selling insurance. How to sell insurance to customers?

1. We must first establish a relationship with this customer. In other words, be friends first. Don't let him think that we are here to sell his things. Because in this business, selling yourself is more effective than selling products. Salespeople's favorite mistake is to sell products for the sake of products. In fact, you are not selling goods, you are selling yourself. Be a man first in sales, have a good personality, your goods are naturally good, and turn sales into sincere recommendations. If you stand in the customer's position, think for him, know what he needs, and know which aspect of your product can meet his needs, then why worry that no one will buy it? Remember: you are not selling things, you are helping customers buy things. If you understand, I believe your customers will become ten or a hundred.

2. While the relationship is basically established, he should be instilled with insurance risk awareness from time to time. Take the right medicine, guess what customers are most worried about, and explain that their insurance can help them solve these difficulties.

3. Introduce the significance and function of insurance with realistic claims examples around him, so that he can agree with insurance and then recommend products. More insurance promotion skills can be found on Jumi. Com, the most professional insurance agent promotion platform in China, can make you gain more.

Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.