Draft activity planning scheme

In order to ensure that work or things can be carried out efficiently, we need to start making plans in advance. These plans are written plans, which are the details and steps of specific actions. Then the question is coming, how should the plan be written? The following is my draft activity planning scheme, hoping to help you.

Draft event planning scheme 1 I. Event theme

"Show youthful grace and personal charm"

—— Selection of spokespersons of Baochili Cup Baochili Chemical Co., Ltd.

Second, the significance of the activity

According to the vitality of the university campus and the competition of various draft activities, we should carry out draft activities among college students to find image spokespersons who conform to the concept of corporate image, and at the same time cultivate brand ideas in the potential market of college students through activities to support their social practice, repay the society and establish corporate image.

Third, the organizer introduced

Guangzhou Bao Cili Chemical Co., Ltd. is a wholly foreign-owned enterprise, which is committed to manufacturing and selling aerosol and paste canned environmental protection fine chemical products in the high-tech field. The company was established in July 20xx. The first phase of the factory is located in Conghua Economic Development Zone, Guangdong Province, covering an area of 50,000 square meters. It has professional aerosol automatic production lines in UK KP, Italy COSTER and Switzerland PAMASOL, and professional paste filling production lines in France KALIX and Japan Miyoka, with huge production capacity. The company has advanced production technology, and has successively passed ISO900 1 quality system certification, ISO1400/environmental system certification, OHS 1800 1 occupational health and safety system certification, and obtained cosmetics production license, hygiene license, disinfection products license and safety production license.

The company has five divisions: environmental protection building materials and coatings division, chemical hardware decoration division, automobile beauty maintenance division, motorcycle maintenance division and OEM division. With its own well-known brands such as BOTNY, Li Yongde, FOX-D, PARLUX, ATM, NISSEI, etc., it has cast unparalleled excellent quality and noble image in the industry. The company has long-term friendly cooperation with many internationally renowned companies with leading technical standards and huge production capacity, and has produced more than 160 kinds of aerosol and paste canned environmental protection fine chemicals with strong technical capabilities, becoming Asia's top global OEM manufacturing base for aerosol and paste canned environmental protection fine chemicals.

The new factory of 20xx was put into operation in June+10, 5438. It is located at No.388 Jufeng North Road, Aotou Town, Conghua, Guangzhou, covering an area of 16000 square meters. It is divided into seven independent production workshops, with 26 automatic aerosol production lines, 10 paste and liquid filling production lines, and 1000 square meters aerosol workshop built according to GMP standards. It has a production capacity of 1 .20 thousand cans/day, and can manufacture various aerosol products, creams and creams. The sealing size ranges from 15 mm to1inch, and the volume ranges from 10 ml to 1000 ml.

Liquid products. With leading technical standards and huge production capacity, the company has maintained long-term friendly cooperative relations with many Fortune 500 enterprises, and has become the top OEM base of aerosol and paste products in China.

Four. Organizer introduction

1. Enterprise Exchange and Pioneer Association, referred to as "Enterprise Association". Directly under the Student Affairs Office, it is the largest official organization in our college. The association is a hub connecting entrepreneurs and students, and also a platform for students to show their talents. The aim of this association is to "blaze new trails, persist in self-improvement" and "communicate in growth and make progress in communication". Its main job is to provide students with opportunities for social practice, and it has even developed into a college-level work-study base. Every semester, the association provides 20xx to 2,500 part-time jobs for students in our college, which brings hundreds of thousands of part-time income. The association attaches great importance to the communication between college students and entrepreneurs, and holds an activity of entering famous enterprises once every semester, a large-scale part-time job fair every semester, and entrepreneurs' seminars and exchange meetings from time to time? These activities have greatly enriched the college life of our students, enabled them to get in touch with the economy and society earlier, and laid a solid foundation for entering the society in the future. Through the efforts of six directors and associations, its popularity has now covered all major small and medium-sized enterprises in Zhongshan.

2. Courtyard etiquette team

3. College Youth League Committee

Benefit analysis of verb (abbreviation of verb) activity

(1) Total investment cost

Eight thousand six hundred yuan.

(2) Total investment income

1, economic profit analysis:

Through this activity, we can expand Bao Cili's influence in Sun Yat-sen College and attract more people's attention.

6.5438+0.2 million students from Zhongshan College, University of Electronic Science and Technology of China.

The college is one of the three colleges, and the students have a good family. Cultivate potential customers through activities, and finally achieve brand name.

Development.

2, enterprise brand benefit analysis

The image of the company can be improved through the choice of spokespersons and their advertising endorsements.

Fame, in turn, produces a brand effect, and more people will understand the benefits of insurance and attract more.

Potential customers, improve the economic benefits of insurance benefits.

3. Social benefit analysis

By choosing spokespersons, college students are provided with opportunities for social practice, and it is very important for them to learn from the school.

Establish a good corporate image and social image, and attract more college students to understand the benefits of insurance.

And create a good human resource reserve for the company.

Activity rules of intransitive verbs

1. There are 1 spokespersons in this event, and the event will be selected by elimination system;

2. Promotion calculation method: The top 15 people will enter the knockout stage through SMS voting and judges' scoring, and the first, second and third prizes will be decided by judges' scoring and classmates' and spectators' SMS voting in each knockout stage;

3. After voting in each competition, some lucky students with mobile phone numbers will be selected as guests in the next competition to participate in the activities; And give corresponding rewards.

If the finalists give up, they will be replaced by the sixth place, and so on.

4. BaoCiLi Company has the final right to interpret this activity.

Seven. Activity flow

(1) Registration

1. Registration method:

On-site registration: (1) You can get the registration form at the event publicity point for on-site registration.

(2) You can register by SMS.

(3) You can send an email to register.

2. Registration conditions: Female friends who have dreams, courage, characteristics, confidence and strength can register.

3. Registration time: 65438+1October 25th-165438+1October 3rd.

4. Precautions for registration: Please bring the electronic version of your artistic photos (sent to the email address in a unified way) and a brief introduction so that we can register.

(2) Choose

1, player selection

(1) Selection rules and standards: the judges should score the players fairly and professionally, with 10 being full marks.

(2) Scoring method: After each game, the judges will score on the spot. Then combined with the number of votes in the text message.

The winner of this game.

(3) Competition time: sea election (165438+1October 6-165438+1October 7, depending on the number of applicants) and elimination arrangement.

(165438+1October 13) The specific arrangement will be decided according to the actual situation and special needs.

2. Selection of judges

(1) The judges are composed of company representatives, invited guests and some school leaders and teachers.

(2) Selection method: judging by judges and voting by SMS.

(3) Scoring method: On-the-spot voting in the preliminary round, accumulated votes in the preliminary round of the final round, and votes during the competition.

Plus the judges' scores

3. Selection of lucky students

According to the number of the mobile phone that sent the short message.

(III) Competition Mode (preliminaries)

Give priority to with stage performance, the contents are:

1. Introduce yourself

2. Take the runway as an example, it is mainly for the players to show their charm and stage expression on the runway;

3, instant question and answer, each player answers the questions raised by the judges within one minute, and the answers of the players must be witty, clear, clear and infectious;

4, talent show, the player's personal talent show, can be singing, dancing, cross talk, etc.;

(4) Preparation before the final

1, player training

(1) Take photos, make posters, arrange adaptive shooting for players, and make posters in the early stage; You can shoot a VCR if you can.

(2) Personal image design, performance costumes and other choices (if there is a photo studio to sponsor the photo studio, or the players can solve it themselves)

Affirmative)

(3) Selection and rehearsal of competition performances, etc.

(4) On-site discipline and activity rules training

(5) Schedule:165438+1October 3rd-165438+1October 5th.

(5) Entertainment items during the activity.

1, draw a lucky audience.

2, interactive, answer the host's question, and get the corresponding prize if you answer correctly. Can be carried out according to the requirements of sponsors.

Industry promotion.

(6) Schedule

1, project start-up period: 65438+1October 20th (design and production of publicity materials, investment invitation, etc. ), promotion period: 65438+1October 25th.

Start, registration time: 65438+1October 25th-165438+1October 3rd.

Draft event planning scheme 2: The original draft large-scale TV event planning book

The most original TV talent show-(tentative name)

The first part is the preface.

A competition to discover outstanding contemporary original musicians!

A commercial operation of creativity and dreams, entertainment and star-making

A fascinating stage that fascinates original musicians in China and even thousands of music lovers.

The foothold of the plan

Beginning with Super Girl in 20xx, in the past decade, David has successively launched various forms of music and entertainment talent shows. However, due to the similar planning in the early stage, careless selection of contestants and insufficient publicity investment in the later stage, the ratings of such programs went from bad to worse and gradually fell into a bottleneck period. As we all know, pop music, including folk songs, has always been the carrier of mass entertainment. Nowadays, national entertainment is popular, and the music consumption market has great potential. It is quite arbitrary to conclude that the resources of China music talent show have been exhausted just because the ratings of such entertainment programs have declined.

When counting and sorting out the talent shows in recent years, it is found that few viewers have aroused their singing skills in that year through the performers' cover of the songs in the talent shows, and then generated the demand for watching.

Take The Voice of China as an example. For example, "Halo" and "Singing in Me" became popular after the program was broadcast. Therefore, it is not difficult to conclude that the audience's demand for such programs lies in the quality of songs and the level of singing skills. As a music talent show, Original aims at discovering outstanding musicians and music producers (methods mentioned below), combining outstanding singers with outstanding original musicians, and creating a new mode of music talent show.

Host use

1. Through this activity, we can realize the double benefits of original songs and original singers and accumulate long-term brand resources.

2. Promote your site, and choose one or more winners to become your signing artists in this activity, which can attract great attention from all sides. It has created favorable conditions for your profit.

The second part is a general overview.

Theme type: music/inspirational/competitive.

Program target positioning: TV viewers of all ages use the interactive entertainment theme of the project operation to attract the majority of social TV groups and lock in all kinds of musicians and music lovers with high exposure and ratings, thus generating * * * attention from all levels of society. The main goal is to popularize it nationwide, form a novel and unique brand program, and pave the way for the second program.

The basic orientation of the program: the theme of music draft is combined with the theme of musician draft. The highlights of the whole program include not only the selection of cutting-edge singers, but also the screening and repackaging of original music.

Keywords: singing soundtrack (tentative)

Audience: This program is aimed at all audiences who like music, especially young people who like music.

Purpose of the program: to provide a platform for folk singers and music producers to show themselves, so that the entertainment circle can get broader resources and some capable players can get a broader stage.

Overall framework of the program: the program is divided into three main links: registration, interview, sea election, regional competition and national competition.

Program style: originality is an entertainment program based on original music draft. We should be based on business fashion, be friendly to the audience with a youthful and flamboyant style, enhance affinity with humorous language, be close to the audience with sincere and simple emotions, and add a lot of color to the program with real performances and rigorous comments. Highlights of the plan:

1. Establish a star-making platform to satisfy music lovers with dreams of stars.

2. Packaging the original music of the contestants, creating fashionable pop music and increasing the attention of the program.

The third part of the schedule

Competition stage:

The activities are divided into seven stages: press conference, sea election registration, preliminary competition, final competition, national trials, national rematch and national finals. The specific arrangements are as follows:

The first part of the press conference

Recruit talented musicians and music producers to register for the whole society, and expand their influence and raise their attention through media advantage publicity activities.

Part II Registration and Interview Selection of Players

Registration conditions: Have a musical dream, male or female, 18 years old or above, and have the ability and expertise in singing or music production. (Select the top 50)

Selection method: Players present original music. Singers can freely combine with original music producers to conduct preliminary competitions on the premise of reaching an agreement.

Registration method: Participants in each division submit their registration materials at the designated place of the competition for preliminary examination and selection. (The starting and ending time of each competition area should be finally decided according to the specific arrangements of local TV stations. )

After editing, the live activities will be broadcast on TV stations in the competition area and satellite TV stations. The third stage is the preliminary competition.

The top 50 players in the competition area were compared and selected, and finally 30 players were selected as finalists.

Selection method: Players present original music.

Sub-regional TV stations and satellite TV stations recorded and played live events, and played videos on the Internet.

The fourth stage division finals

Three days before the final, the contestants came to the live broadcast site to report to the organizing Committee and participate in organization, training and rehearsal. Players who can't reach the scene will automatically give up the game. By letting the contestants sing or cover, including the comprehensive investigation of stage expressiveness and adaptability, we finally selected 10 contestants.

Draft event planning scheme 3 I. Theme of the event

I show my talents and I realize my dreams.

Second, the purpose of the activity

The world is ordinary. It repeats its monotonous song every day without our own will, but everyone living in this world is extremely extraordinary. We have our own talents and dreams. Talent is a gorgeous dress and our best packaging; Dreams are a goal and a reason to be happy. A person who is willing to show himself and realize his dreams is a successful person. We are looking for such people through activities!

Carry out draft activities, build a stage for ordinary people to show themselves, look for miracles in life and ordinary people, and let every ordinary but talented person show himself and realize his dreams. Advocate and lead people to show their talents, pass on the idea of bravely realizing their dreams to everyone in the form of competition propaganda, and promote brand image and establish corporate image in the market through activities.

Third, the significance of the activity

1, build a platform to show youthful personality and self-style.

2. Relieve the pressure of life and entertain the body and mind.

3. Improve the awareness of sponsors, gain industry awareness and establish a good brand image;

Fourth, the description of the contest

1, full name of the activity:

Large-scale selection activity of "True Self Rookie" in Chang 'an Wharf

2. Organizer:

Chang 'an wharf

3. Organizer:

Xi An Tian Yu' e corporation cultural communication Co., Ltd.

4. Participants:

Friends with dreams, courage and talent can sign up to show their skills.

5. Competition system:

1, the event chooses the knockout;

2. Promotion calculation method: the sea election is promoted to the weekly competition, the weekly competition is promoted to the monthly competition, and the monthly competition is selected as a finalist;

4. If the finalist gives up, it will be replaced by the latter one;

6. Award setting:

This activity * * * will receive three awards, the Dream Fund and the Medal of Honor, provided by the organizer, and participate in the later publicity activities of the organizer.

Benefit analysis of verb (abbreviation of verb) activity

(1) Total investment cost:

(2) Total investment income

1, economic profit analysis:

Through this activity, more people can be attracted to pay attention to the influence of investors.

2, enterprise brand benefit analysis

Through the selection report and publicity of the contest, the image and popularity of the investor company can be improved, and then the brand effect can be generated, attracting more potential customers and improving economic benefits.

3. Social benefit analysis

Establish a good corporate image and social image in Xi 'an.

Activity flow of intransitive verbs

(1) Registration

1. Registration method:

On-site registration: (1) You can get the registration form at the event publicity point for on-site registration.

(2) You can register by SMS.

(3) You can send an email to register.

2. Registration conditions: Anyone with dreams, courage, confidence and talent can register.

3. Registration time:

4. Precautions for registration:

(2) Choose

1, player selection

(1) Selection rules and standards: the judges should score the players fairly and professionally, with 10 being full marks.

(2) Scoring method: After each game, the judges will score on the spot. Then combine it with text messages.

Vote for the winner of this competition. (Auditions are only graded by the judges)

(3) Competition time: sea election (Saturday and Sunday morning in the first three weeks of each month) and monthly competition arrangement.

(Sunday in the fourth week of every month), the final. The specific arrangements should be decided according to the actual situation and special needs.

Settings.

2. Selection of judges

(1) The judges are composed of company representatives, special guests (celebrities and stars) and some experts.

Industry personage

(2) Selection method: judging by judges and voting by SMS.

(3) Scoring method: On-site judges of sea election vote, and judges of weekly competition, monthly competition and final competition score together.

Number of votes cast during the competition.

3. Selection of lucky students

According to the number of the mobile phone that sent the short message.

(3) the mode of competition

Give priority to with stage performance, the contents are:

1. Introduce yourself

2, show from me, talent show, the player's personal talent show, can be singing, dancing, cross talk, etc.;

4. Players interact with the judges and comment;

(4) Preparation before the final

(1) player data collation;

(2) personal image design, performance clothing, etc. (If the studio sponsors the studio, or the player can solve it himself), the VCR can shoot conditionally;

(3) Selection and rehearsal of competition performances;

(4) On-site discipline and activity rules training;

(5) time schedule.

(6) Venue arrangement: Xi Rome Xingzheng Garden Square, Xi Central Square, Xiaozhai Kemi Square, Datang Furong Garden, South Gate Wall of Suzaku Square, Anda Wild Goose Pagoda Square, Xi An Beilin wanda plaza (to be determined).

(5) Entertainment items during the activity.

1, draw a lucky audience.

2, interactive, answer the host's question, and get the corresponding prize if you answer correctly. According to the sponsor's request

Seeking to promote enterprises.

(6) Schedule

1. project start-up period: date (design and production of publicity materials, investment invitation, etc. ), start date and registration period: date.

2. Audition period: Audition (weekly) is expected to select 15 contestants to enter the weekly competition.

A. Rules: According to the judges' scores (10), select 15 outstanding players to enter the next round.

B. location:

C. Time: Saturday and Sunday in the first three weeks of each month. Specific time: 10:00- 18:00 (star

Period 6) 9:00- 12:00 (Sunday). (It can be adjusted according to the actual situation at the initial stage).

A. the host is responsible for the opening remarks;

B. players introduce themselves;

D. Players can show their talents according to their specialties (5 minutes);

C, the judges score according to the comprehensive performance of the players.

3. Weekly Competition: It is estimated that 5 players will enter the monthly competition every week.

A. Rules: According to the judges' scores (10), select 15 outstanding players to enter the next round.

B. location:

C time: the first three sundays of each month, the specific time: 15: 00- 18: 00. (Initially, you can

Adjust according to the actual situation).

A, the host is responsible for the opening remarks;

B. Players introduce themselves and tell their dreams;

D. players can show their talents according to their specialties;

C, the judges score according to the comprehensive performance of the players.

4. Monthly competition: It is expected that five players will be selected to enter the finals every month.

A. Rules: Five outstanding players will be selected to enter the next round according to the judges' scoring system (10).

The World Expo with the theme of "Better City, Better Life" is a combination of technology and innovation. It will enrich the new ideas, new ideas, new knowledge and new technologies of urban development and promote the urbanization process of Shanghai through comprehensive exchanges from different perspectives and disciplines. In this context, the selection of Expo mascots was held in an unprecedented draft form of "public participation and open selection", which also reflected Shanghai's inclusive and lofty and enlightened spirit and vividly reflected the theme of the Expo, thus showing the era effect of high civilization.

The first is to create a sensational social effect by taking advantage of the Expo Dongfeng mascot draft.

This unique mascot draft will inevitably cause sensational social effects, mainly based on the following three reasons:

First of all, it comes from people's enthusiastic attention to the World Expo.

The Shanghai World Expo in xx can be called a grand event attracting worldwide attention, and all actions related to it can be said to attract great attention. Mascots are the spokesmen of the spiritual image of the World Expo, and will also be the image symbols with high frequency during the whole World Expo. Therefore, their selection activities will undoubtedly attract people's extensive attention.

Second, it comes from people's great love for the open selection of cartoon mascots.

The mascot draft contest of the World Expo is actually a cartoon image design contest with a clear and positive theme and strong interaction. In China, people who love anime have become more and more widespread (according to statistics, the total number of people who love and pay attention to anime in China has reached 500 million, accounting for 38% of the total population in China, of which 1 1 is about 65438. About 59% are 14- 17 years old, and about 30% are over 18 years old, mainly students, young fashionistas and office workers. It can be seen that the love and infatuation with comics is not just the childish behavior of "children" today. According to Nielsen's authoritative survey statistics, the share of TV animation channels among people aged 25-34 has now ranked third among all channels, reaching 89%; In the sample survey with a monthly income of more than 3,000 yuan, the result is as high as 38%. This fully shows that the crowd of "comic book fans" is becoming "adult". As some professionals said: excellent animation, because of its subtle spiritual significance to some extent, "has gradually become the' spiritual nipple' for young urban white-collar workers to survive." ), which will undoubtedly directly enhance the popularity of this event. In addition, in the past, the mascot of major events in China was usually designated by the government, but the mascot of this World Expo has adopted the form of public participation and open selection in an unprecedented way, and the creative wisdom of many universities and people has been added to the professional design team, which will directly enhance the popularity of this event.

Third, it comes from people's passion to watch the "TV PK" contest.

Judging from the popular draft competitions such as Super Girl, My Show and My Hero in recent two years, "Sea Election +PK" has already become the hottest entertainment form at present, and it is increasingly loved by consumers. This popular method has been adopted in this competition, and it will be very popular. At the same time, the wonderful process of "sea election +PK", an entertainment program, has itself become a powerful image packaging and marketing means. Therefore, it can be said that the mascot of the World Expo has gone through a strong promotion when it was selected, in which the creative concept, design ideas and image characteristics of the mascot have already been deeply rooted in the hearts of the people, laying a solid foundation for the subsequent brand promotion and the establishment of the economic industrial chain.

From the above three aspects, with the help of the favorable east wind of the World Expo, combined with people's great love for animation works and TV entertainment programs such as "Sea Election +PK", this mascot draft competition with public participation will be held with great interest.

Four. Overview of the main links of the plan

1, auditions

Mainly through professional evaluation and online voting, combined with the opinions of expert judges and the preferences of the audience, several (such as 50) mascot works with a certain creative level were selected from a large number of entries.

2.PK match

Mainly through the progressive procedures (such as 50 to 30, 30 to 20, 20 to 10), the mascot works with more development potential and more popular with the audience are selected from the sea selection works in the form of professional evaluation+online voting+SMS voting; In order to make the program itself get good ratings, PK content is intended to include the following links:

A. Creative elaboration: The original author tells the creative ideas of the entries for the expert judges to examine and approve.

B. Original story COSPLAY: Mainly consider the extensibility of the follow-up story of the work and the developability of the product, and at the same time evaluate the audience's preference.

C. Tracking record of the creative process: Trivial record is the most popular part of the audience, which is very conducive to improving the ratings of the program. On the other hand, the author's creative process can also be used for reference by young design lovers.

D. On-the-spot wit test: Considering PK participants' questions about mascot design and creation in an interesting way can reveal their creative passion and subjective views for expert evaluation and audience reference.

Step 3 run-off

This year is the climax of the mascot draft, and the selection of the final mascot of the World Expo is also a good start to attract investment sponsors and carry out the follow-up "industrialization" work.