How did Zibo catch this wave of traffic?

Zibo’s current “redness” is partly due to its former “not redness”. Zibo BBQ used to be mainly acquaintance business and relied on word of mouth. Social integrity is relatively intact here, and consumer prices have not bubbled up due to foreign tourists. When the traffic suddenly came, Zibo presented a simple and vivid "Hospitality Shandong", which immediately impressed the young people who had been stabbed by various "price assassins".

Strict market supervision also helps maintain integrity. Zibo Barbecue had just become popular in early March, and the local market supervision department carried out special inspections of barbecue restaurants in the jurisdiction, launched a quick food inspection into "Barbecue Internet celebrity stores" activities, and supervised the integrity of barbecue stores and clearly marked prices... When merchants discovered that the regulatory authorities were "separated" Come and check the scale once in a while." Naturally, fewer people would take huge risks by tampering with the scale.

In order to better serve the tourists queuing up to have skewers, Zibo also quickly opened barbecue special trains, barbecue bus lines, and released barbecue maps to maximize execution and fans. Internet traffic is a science, and Zibo's popularity was accidental. However, Zibo has caught the traffic that fell from the sky with the concept of honest management and the enthusiasm of "hospitality to Shandong". After Zibo Barbecue went out of the circle, local consumption has accelerated and investment potential has greatly increased. This is the reward given by the market to those with integrity.

Integrity is like the salt in barbecue, ensuring the flavor of the ingredients. For operators, integrity is also the bottom line. A foundation of integrity, enthusiastic service and product innovation can add icing on the cake, just like fish in sour soup needs wood ginger seeds, and small barbecue cannot do without cumin powder, but without salt, nothing will be fragrant.