Is there any prospect of operating in Tmall and JD.COM? COM？

E-commerce operation is the general trend. Can't say that there is no future, only that the industry is saturated! At present, e-commerce pays more and more attention to content e-commerce and social e-commerce. Even if it is saturated, it is only now, not for a long time. The internet is changing rapidly, and you can't predict what the future will be like, so don't be ridiculous.

Does the so-called e-commerce operation have a future? Can Taobao still make money now? This kind of question is too abstract.

All right, let's talk about something operational.

Basic data analysis of stores:

-Business consultant, business, data analysis through train

Transaction management:

—— Handling abnormal orders, feeding back the red rabbit reminder data to customer service, and improving the reminder rate.

Dispute management:

-Inquire about the progress of after-sales treatment for special problems of the store, and make timely adjustments.

Customer management:

—— Remind and urge the customer service to leave a message about Wangwang delivery and pay a return visit to customer satisfaction.

Classification of Old Customers and SMS Marketing of Old Customers (10 minutes)

Wireless terminal management:

—— The wireless side focuses on: traffic change, proportion, explosion, analysis and improvement of mobile phone problems.

Distribution management:

—— Daily distribution and sales summary, problems that need to be solved in time, communication and coordination.

Focus on:

-overhaul the changes of PV and UV, analyze the reasons in time and make adjustments.

Evaluation and supervision:

-Check the daily negative evaluation information and explain the analysis reasons, and make records.

And timely reply to consumers to avoid affecting the sales of single products in the later period, and then there are activities to plan Taobao official third-party category activities, U station activities.

Drainage channels include:

-Register mobile phone resources such as mobile phone activity snapping center and Taobao at night.

You can refer to the recommendation of explosions, new products on shelves or store baby classification for display. There are six baby promotion positions, all of which are used.

Summary of industry-related work:

—— e-commerce information help, website letter, Taobao homepage area, industry data analysis and collation in the industry, TOP20 products on the whole network, etc.

Promotion arrangement:

-Taobao SEO, paid promotion (through train, taobao guest, drilling exhibition)

Design beautification:

-User vision, communication and creativity

Customer service management:

-Free SNS (marketing of self-media and social software, maintenance and update of old customers and forums)

Warehouse communication:

Delivery management (that is, inventory management updates the inventory table and knows the inventory quantity), price management (regularly calculates the cost price, loss and inventory expenses of each commodity), delivery management (timely handles missed delivery, wrong delivery and gift giving, and records supervision), gift management (timely purchases promotional gifts, and counts the quantity and cost), and return statistics (daily returns, regularly forms data tables, puts forward improvement suggestions and implements them on the spot). These are some basic skills, but there are too many aspects. The key lies in how to effectively improve yourself and strive for perfection. The extension is to use Excel to record and analyze data and make related PRD documents when necessary. When the project is online, just fill in the numbers, at least to this extent.

An excellent operator is actually accumulated bit by bit. As for how long it takes, you really need to pay attention to a little talent. I once shared a fairly perfect Taobao operation knowledge system in my personal headline column.

This is presbyopia's accumulated experience in e-commerce 16 years, and it is by no means an armchair strategist. If you are determined to contact Taobao's operation or want to open a shop in Taobao, I sincerely suggest that you understand it word by word, which will certainly benefit a lot.

If you are ready, come on! * * * Encourage.