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Do you know when Tencent Charity Little Red Flower was launched?

Tencent Charity Little Red Flower was launched on September 9, 20 18.

Xiao Honghua is a public welfare action launched by Tencent Public Welfare Foundation, which aims to encourage users to participate in public welfare activities through mobile APP. After accumulating points, they can redeem various public welfare benefits and gifts. Users can accumulate small red flowers by studying, signing in and donating money. It also gets extra points by participating in public welfare projects and sharing public welfare information, thus promoting more people to participate in and support public welfare undertakings.

Little Red Flower is the IP image of love launched by Tencent Public Welfare on 2065438+September 9, 2008. It is extracted from the love elements in the theme of "Love and Kill". Each petal is in the shape of a loving heart, and five loves are combined to form a small red flower. I hope everyone can feel that "great love" is accumulated by little by little "goodness" in daily life.

Brief introduction to the purpose of 99 public welfare day:

"99 Public Welfare Day" is an annual public welfare activity jointly sponsored by Tencent Public Welfare and hundreds of public welfare organizations, well-known enterprises, celebrities and top creative communication organizations. September 9th, 20 15 is the first Internet public welfare day in China. The theme of this charity day is "Love Together", which aims to make use of innovative means such as mobile Internet and social interaction in a relaxed and interactive way.

Mobilize hundreds of millions of netizens who love public welfare to participate in public welfare in a relaxed, convenient and happy way through small cash donation, step donation and voice donation. Tencent Public Welfare said that it hopes to connect recipients, donors, non-profit organizations and projects, well-known enterprises, celebrities and hundreds of millions of users on an unprecedented scale through the advantages of Tencent's own products and platforms and the strength of many partners, and attract the attention of all sectors of society through mobile payment, social scenes and interesting interactions.