Internet companies compete for moon cakes. What fashion elements has the company added?

Internet companies' competition in the rivers and lakes seems to be calm, but in fact it is choppy. Not only compete with each other in the format, but also the Mid-Autumn Festival celebration should strive for a good reputation and strive to become the most creative product. Three days before the Mid-Autumn Festival, employees of major manufacturers have displayed their mooncake gift boxes on social platforms, and the secret competition has begun. Add fashion elements to each other and strive for the first place.

Tencent moon cake

It is difficult to see any fashion elements in the slightly fresh and elegant packaging, but when you open the gift box, you will definitely be sprouted by the expression package on the moon cake skin. Exquisite and compact, facial expressions such as cutie, shyness, complacency and gluttony come from Tencent QQ's facial expression package, and every expression looks so cute that people can't help laughing. This lovely route is really popular, and there are not a few Tencent friends who are exposed to this limited expression pack.

JD.COM moon cake

JD。 COM created a Mid-Autumn Festival concert because I felt distracted. The music box conveys the companionship and waiting for the Mid-Autumn Festival, which is very appropriate. Since it's called a family gift, JD. COM's group pet family appeared in a very suitable occasion and even formed a band. There are both beautiful and creative moon cakes on the Internet. Six flavors, such as potato egg yolk chicken floss, spicy beef, mung bean perilla seed, French passion fruit pineapple, crystal sand and egg yolk, are also quite bold. It has exploded the circle of friends of JD.COM employees and partners, and the taste, design and connotation packaging have been recognized, all of which are designed by insiders in JD.COM.

Xiaomi moon cake

Xiaomi not only has moon cakes, but also rabbits, not the jade rabbits of sister Chang 'e. There is a rabbit doll in each mooncake box. The rabbit doll is made by Xiaomi himself. The dolls in each box are different, and a trendy environmental protection bag is included.

There are six kinds of ballet. I wonder if they all have the function of summoning dragons. The employees of Weibo Zhongmishang family also get all kinds of sunshine, and their love is self-evident.

To sum up, Tencent used its own characters, JD.COM created a romantic Mid-Autumn Festival concert, and Xiaomi's family used Chang 'e's pet rabbit, all of which were good ideas and employees liked them very much.