What is the principle of artificial intelligence in marketing?

The principle of artificial intelligence in marketing is that artificial intelligence can automatically complete complex or laborious tasks, and it can use marketing data from social media and networks to identify and analyze consumer behavior patterns, thus creating in-depth consumer files. At the same time, artificial intelligence comprehensively analyzes customer data to achieve accurate segmentation of customers. In this way, marketers can make product plans that meet customer preferences and help marketers improve their performance. Artificial intelligence is a new technology science that studies and develops the theories, methods, technologies and application systems that simulate, extend and expand human intelligence. Artificial intelligence, also known as intelligent machinery and machine intelligence, refers to the intelligence displayed by machines made by people. Usually artificial intelligence refers to the technology of presenting human intelligence through ordinary computer programs. Through the progress of medicine, neuroscience, robotics and statistics.