Corporate culture of JD. Computer output microfilm

Cooperation: Internationalization brings globalization of competition, and the field of e-commerce in China is changing with each passing day. As the flagship enterprise that bears the brunt, JD.COM will inevitably face more intense and even white-hot business competition. Facing the increasingly fierce market competition, JD.COM always tells himself: We should not only strengthen close cooperation with strategic partners, but also cooperate with rivals on the basis of full competition. JD。 COM's understanding of cooperation is * * * to win development cooperation, joint complementary cooperation, and the "competition cooperation * * * win" brought by cooperation is JD. Seeking development is the eternal concept of COM.

Integrity: JD.COM adheres to the development concept of enterprise first and people first, and establishes the most harmonious cooperative relationship with users, suppliers, investors and other partners on the basis of integrity. Honesty stands for JD. COM's sincere attitude towards cooperative relations, while "loyalty" stands for JD.COM. The development creed of COM is based on "credit". It can be said that "sincerity" is not just JD. COM's code of conduct is also JD.COM's. The moral code of COM.

Making friends: If JD.COM is compared to a high-speed machine, users, employees, investors, suppliers and other partners are all indispensable parts of this machine. Only with the close cooperation of many partners can this huge machine operate normally. Therefore, in the process of doing business, JD.COM strives to have more emotional communication with every customer or partner, and slowly transforms the business circle into a circle of friends, rather than pure business dealings. Doing business is being a man, first of all, being a good man.

Corporate mission: make life simple and happy.

Wish scenario: to be the most trustworthy enterprise in the world!

Core values: customer first: consumers, suppliers and sellers; Gratitude, service and achievement; Integrity: integrity, frankness, courage to take responsibility and keep promises; Team: people-oriented, overall situation-oriented, mutual trust and cooperation; Innovation: continuous learning, continuous improvement and tolerance of failure; Passion: Be the first, enjoy your work and never give up. "Duo" provides users with a one-stop comprehensive shopping platform.

"Fast", self-built logistics to achieve extremely fast delivery service.

"Good", insist on genuine licensed products and ensure the quality of goods.

"province", relying on low cost and high efficiency to achieve low prices every day. On March 20 13, JD.COM Mall officially switched the domain name of 360buy.com to jd.com. In addition, the official name of "JD". COM Mall is also called JD for short. COM ",and the original" 360buy "with blue as the main color was updated into a metal dog named" Joy ",which became the new official logo and mascot of JD.COM. The official explanation of the mascot metal dog in JD.COM Mall is that it is famous for its loyalty, honest behavior and fast running speed. This change has also triggered the speculation of "cat-dog war" between Tmall and JD.COM.

Hot discussion event

Weibo war post

At 7: 59 pm on May 3, 2065438, JD.COM official Weibo posted a red placard that read "Stop" and wrote "Pick up your boring gauntlet and put away your leaked mail. In June, only JD.COM. " This announced the celebration in June. The topic is: June, here we come.

Then Suning.cn, Yixun.com and Amazon China declared war one after another. At 9: 25 pm, Suning.cn said don't panic, so don't brag or pull. Amazon China's "price comparison" was announced, and the China e-commerce price comparison war officially kicked off. Powerful people from all walks of life rob users at low prices, shop online and shop in sogou, and broadcast the grand occasion of price comparison in real time. During this period, the absolute protagonist of June, JD. The traffic of COM has increased by more than 60%, followed by Amazon, which is close to 50%. The traffic of other e-commerce companies has also increased by about 20-30%, and the demand for online shopping has been stimulated again. It also indicates that in addition to the double 1 1, China Internet e-commerce has formed the second largest demand peak.

Adjust the postage threshold

On February 27th, 20 14, JD.COM adjusted the freight rate of self-operated goods distribution. After adjustment, 59 yuan, a registered member, bronze member, silver member and gold member, will buy self-operated goods for free. 39 yuan, a diamond member and enterprise member, buys self-operated goods for free.

Tencent's shares in JD.COM

Tencent's shareholding in JD.COM was finalized on March 20 14 10. Tencent Holdings announced on the JD.COM Stock Exchange in the morning that it agreed to acquire more than 350 million ordinary shares in JD.COM for about US$ 2,654,380,500, accounting for 65,438+05% of the shares in JD.COM. Common stock issued before the listing of COM. At the same time, Tencent has the right to continue to subscribe for 5% shares when it goes public in JD.COM.

JD.COM accelerates O2O layout

JD.COM 2065438+04 March 17 Held JD.COM Retail O2O Strategy &; Wanjia convenience store &; ERP supplier signing ceremony, and cooperated with tens of thousands of convenience stores in Shanghai, Beijing, Guangzhou, Wenzhou, Dongguan, Urumqi, Harbin, Xi, Hohhot, Shijiazhuang, Nanning, Taiyuan, Harbin, Dalian and other cities 15.

Announced wealth management product JD.COM 8.8

20/kloc-in April, 2004, JD.COM once again announced a new wealth management product-"JD.COM" following the "Small Treasury". COM 8.8”。 Jingdong Financial Publicity Page shows that the main highlight of this product is the fixed annualized payment interest rate of 8.8%, which is connected with Guotai Ankang Pension Regular Payment Hybrid Securities Investment Fund and will be officially launched on April 15.

Shirt Festival promotes unauthorized use of Jimmy Lin photos.

20 14, JD.COM Mall used the image of Jimmy Lin on the promotion page of "JD.COM". COM shirt festival "for commercial promotion without authorization. On may 20 14, Beijing JD.COM 3.6 million e-commerce co., ltd (JD.COM) was sued to Beijing Chaoyang court, demanding a public apology and compensation for economic losses of 655,000 yuan.

Jimmy Lin claimed that in March of 20 14, he was told that JD.COM Company used his large photos on the promotion page of "JD". COM Shirt Festival, which is used to publicize and introduce the men's shirt sales page on the website of JD.COM Mall about "JD.COM Shirt Festival is free of charge for you". At the same time, JD.COM's contact information is attached to the page. COM company name, telephone number, contact address and other companies that have obvious commercial advertising attributes and are suspected of infringing their portrait rights.

False oil event

On July 9th, 20 14, Mobil officially issued a statement on the sale of fake engine oil in JD.COM, claiming that Mobil bought a bottle of engine oil with this brand name in JD.COM, which was identified as a fake. JD.COM responded by saying that the product was sold by a third-party merchant in JD.COM, and related products have been removed from the shelves.

Leverage Tencent to complete the mobile layout.

On August 8th, 20 14, JD.COM opened the first-class shopping portal of mobile QQ, and with the first-class portal of WeChat and the client of JD.COM, JD.COM will officially use Tencent to complete the layout of the mobile terminal.

Qingpu warehouse strike

20 14 From September 5th to 7th, JD.COM Shopping Mall Qingpu Warehouse in Qingpu District, Shanghai, more than 60 workers went on strike for three days, and the gate of Li Antang Industrial Park was blocked. The employees said, "CEO Liu would rather let the goods rot than let the employees lose any money." .

2065438+September 2004 at noon 1 1, official Weibo "JD. COM spokesperson issued an announcement through Weibo, clarifying that "employees of Qingpu warehouse in JD.COM went on strike on a large scale. COM "was hotly debated by Weibo and WeChat. It is said that the storage facilities in Qingpu District, East China District, JD.COM can't meet the needs of business development, and the warehouse needs maintenance due to its own construction problems. The company is planning and adjusting again.

JD.COM said that the adjustment of storage facilities does not involve any job changes, and JD.COM hopes that all employees will continue to work in the company. JD.COM Huadong East District has transferred the original order production from this warehouse to other warehouses in time to ensure that the customer's order fulfillment will not be affected.

According to the employee's statement, about 200 warehouse employees took part in the strike, which was divided into two groups, day and night, and was blocked at the warehouse door 24 hours a day. They have seized 107 logistics vehicles in JD.COM. COM warehouse, as well as orders and packages that have not yet been issued.

Stock issue

2014165438+1On the morning of October 24th, JD.COM(Nasdaq:JD) submitted an F- 1 prospectus to the US Securities and Exchange Commission (SEC), announcing that it would issue additional shares. The total amount, price and time of additional issuance have not yet been determined.

Fraud incident

20 15 03 16, JD.COM user information leaked, leading to fraud.