Public welfare dynamic poster-a picture of a public service advertisement poster offering love?

The H5 copywriter of Tsingtao Beer just wants to get drunk at the moment. The Spring Festival has come and gone, and before you know it, everyone is working again!

This Spring Festival, the H5 copy of a bottle of Qingdao wine makes people warm their hearts and stomachs ~ ~ ~

Take the Spring Festival as an opportunity to convey the concept of "getting together" of brands.

Choose emotional ways to enhance communication with consumers.

In fact, it is a coherent trilogy, like a warm-hearted little soft article.

Interlocking, step by step

Step 1: Launch the "Buy Tsingtao Beer and Send Home Mileage" activity.

A group of visually created series of warm-hearted dynamic posters appeared in front of everyone.

Officially launched the charity event "Buy Tsingtao Beer to Send Home Mileage";

Open H5 and walk into this crowded street.

There are the laughter of people who get together, and there are also lonely wounds that can't get together.

When you fall asleep in the new year.

He is thinking about his relatives.

Cross the streets and alleys

Not closed for 23 hours

Except convenience stores.

And what he thinks of the people he loves.

When you're savoring your old taste.

He's the only one missing from someone else's family reunion.

H5 picture consists of two parts, using the contrast method in our copywriting class:

The first half is a gathering scene of a family drinking Tsingtao beer.

The next part is people who can't go home for various reasons.

The divided scene and the cold and warm mood also form a great contrast.

Coupled with touching background music, this H5 song is full of touching power.

Step 2: Participation Method

This temperature copy further improves the brand temperature.

All the scenes of H5 are connected.

It can also form a new year street view.

It conveys a warm fireworks atmosphere.

Step 3: Buy a tip.

In H5, every time you buy 1 case of Tsingtao beer, you donate 4 miles.

Every time you share it, donate 0.5 mile for love.

The activity is expected to donate 6.5438 million miles, which is subject to the actual donation mileage.

Buying beer is a "warm heart party" in JD.COM (transformed from JD.COM Tsingtao Beer flagship store).

At the same time, Tsingtao Brewery official WeChat official account also launched the "New Year greeting expression pack", adding a touch of joy to the New Year.

At the same time, with the channel advantage of the Internet,

Intensify publicity

In the end, the accumulated donation mileage of Tsingtao Brewery exceeded 1 10000, and the number of H5 views (as of February/4) reached nearly 800,000.

Different from other brands of Spring Festival copywriting

Tsingtao beer sees the pain points of people who can't go home.

In a warm and grateful marketing way

Buying tickets for people who can't go home is also a way to convey feelings.

The Spring Festival is a concept of "reunion" for those who can't go home.

The creativity of Tsingtao Brewery takes the theme of warm heart as the starting point.

Stand out from the topic of many brands going home during the Spring Festival.

Deeply excavated the story and connotation of wine and realized brand empowerment.

Let's see a different story about the Spring Festival.

Let you keep buying in buy buy ~ ~ ~

Have you ever thought of such a skill?

Why don't you write your own case from a different angle?

Offering public service advertisements, posters and pictures of love? Give your love, make your heart full of love, make the world full of love, and let love spread to every corner of the world. With that love and those warm hands, I dedicate my love. The following is what I arranged for you. I hope you will like it!

Posters and pictures dedicated to love and public welfare publicity

Pictures of classic charity posters dedicated to love.

Sentences about giving love

1. Extend a warm hand and open the door of love.

Sentences about giving love.

2. Hold up the hope of tomorrow with our love.

3. The big stage of love is more exciting with you.

4. Love kindness and hold hands with you, me and him; Caring for the people and running with modernization.

5. Spread love and achieve the future.

6. Selfless love and infinite hope.

7. There are love peers on the road to growth.

8. Love a little and warm the world.

9. Let the baton of love pass on forever; Let the flame of love not go out.

10. Committed to public welfare undertakings and love to achieve the future.

1 1.

12. Carry forward the culture of filial piety, spread Chinese civilization and build a harmonious family.

13. Love you, me and her, the truth depends on everyone.

14. Love thousands of people and love thousands of people.

15. Dedication of love, call of the soul.

16. Cixiao couplets: care for the world, be filial through the ages.

17. Charity melts true feelings and love is endless.

18. Love comes from the heart, and love is the soul of the heart.

19. Because of love, tomorrow will be better.

20. Let love merge into an ocean, and let true feelings fly hope.

2 1. Let love bloom in hope and hope to grow in education.

22. Love is boundless, love is boundless.

23. Sow love and hope to realize future dreams.

24. Charity offers love, and true feelings warm people's hearts.

25. convey the sincerity of love and continue the hope of love.

Protecting the environment, promoting posters and pictures, and appreciating environmental protection are the biggest problems facing the earth. Environmental protection is not only a matter of the state or government departments, but also a matter of our broad masses. The following is what I arranged for you.

environmental protection

Public welfare poster picture, I hope you will like it!

Environmental protection public welfare poster picture

Environmental protection public service advertisement poster picture

Good sentences about protecting the environment

1. White clouds are floating in the blue sky. Looking up, I was in a good mood. Birds are singing in the gloomy Woods, and the scenery is infinitely wonderful. Running water jingles, singing all the way without worry. The earth is a good mother, and we work together to protect her.

World Environment Day

Protect the environment and act now!

2. With World Environment Day coming, let's pay more attention to low-carbon and environmental protection in our lives; Pay more attention to your work.

save energy and cut emissions

; When going out, don't trample on every grass and tree; Take good care of the park when you visit it.

rare animal

; Always pay attention to environmental protection.

3. Send a short message and sow the seeds of environmental protection. Make an initiative to sprout green shoots. From grass to flowers, from indoor to outdoor, environmental awareness is improving, and you are striving to be an environmental ambassador. World Environment Day, I wish you love the environment and be healthy and happy!

4. Green plants are the feast of eyes, running birds are the carnival of ears, fresh air is the nourishment of nose, and lovely animals are the companionship of soul. No matter how powerful human beings are, they also need the environment to save their lives and care for all organs! On June 5th, Environment Day, loving the environment means loving ourselves!

5. Keep the environment clean and give you fresh air; Keep your home clean and tidy, and give you a healthy family; Save limited water and give you the source of gurgling; Clean up the emotional garbage and give you a happy life! Happy World Environment Day!

6. I love the earth, and environmental protection depends on everyone; Cherish every flower and love under the green forest tree; Cherish every grass, and sewage will not be dumped; Don't cut down trees, don't catch birds; Protect small animals and don't hurt them; Environmental messengers added, everyone praised; World Environment Day, have a good laugh!

7. There is only one life, and there is only one earth. The earth is our common home. What should we do for her? Give every pair of eyes bright light, give every friend in the river clear lake water, give every animal fresh food, and let every seed grow steadily. We shoulder the sacred responsibility of turning the earth into a beautiful paradise on earth!

8. Better environment and more beautiful city; The environment is better and the mood is more comfortable; Better environment and healthier body; When the environment is good, Mother Earth no longer cries. Environment is the cornerstone of human existence, and protecting the environment means protecting ourselves. On June 5th, World Environment Day, let environmental protection become a habit!

9. Environmental pollution is called every day. In fact, pollution is spreading, plants that pollute water sources are decreasing, and animals are suffering without food. World Environment Day, let's take an oath to protect our home and care for the environment. Let's act together today.

10. Birds want blue sky.

Fly freely

; Fish want to play freely in the clear ocean; Flowers want to bloom in fertile soil; We hope to live in a beautiful environment. On the 65th Environment Day, it is everyone's responsibility to be kind to the earth and protect the environment!

1 1. When you face these: without water, you can understand the preciousness of water; Without plants, we know the value of green; Without animals, we can feel the real loneliness; Without fresh air, I think I can't live without it. World Environment Day is here. If you don't want to face these scenes, please start caring for the environment and the earth.

12. Birds in love the water, mountains and rivers are infinitely beautiful. Pollution has serious consequences, endangering health and life. Environmental protection depends on everyone, starting from you, me and him

World Environmental Protection Day

It's never too late to act. I hope the earth is a big family without harm and pollution. World Environment Day, remind everyone to protect the environment, starting with me!

13. World Environment Day, let's refuse.

wild animals

; Refuse to be abandoned

consumables

; Refuse to litter; Refuse to pick and chop indiscriminately; Reject noise and make life green and healthy. May you care for the environment and make life sweet and beautiful!

14. It is said that the snow in the Arctic has melted, which is far away from us. I heard that the Antarctic ice has melted, which seems to have nothing to do with us; It is said that it will take a long time for the earth to gradually desert. And disasters become more frequent, as if they were around. 65 Environment Day, take action and take care of our home!