Learn about the rules of intellectual property infringement of AliExpress platform on the Internet and think about how to prevent intellectual property infringement.

Generally speaking, it is divided into three levels. The most serious thing is to use similar trademarks without the authorization of the trademark licensor. Common ones are, for example, Lei Bi and Sprite, Wahaha and Wahaha. Once the account violates the rules three times, you can basically say goodbye. The other is to directly use other people's trademarks for commercial purposes without permission. In this case, the first time is to remind you that from the second time, 6 points will be deducted for each violation until 48 points will be deducted.

2. Infringement of copyright

It's easy to explain. Without the authorization of the other party, using some copywriting ideas, galleries, video shows or related music of the other party belongs to copyright infringement. Generally speaking, this is the first warning, and then 6 points are deducted, totaling 48 points, to close the AliExpress account.

3. Patent infringement

For example, someone else's original product has applied for a patent, but you use it for commercial purposes by copying or copying, which constitutes patent infringement. The specific degree depends on the impact of the infringement on the other party. Punishment is also graded according to the first point.

Knowing the infringement rules of the AliExpress platform, how can businesses avoid infringement?

First of all, merchants should first have a complete understanding of the system and rules of the platform after opening a store. Then if the business intends to sell other people's products, it needs to find the other party to obtain authorization. With authorization, the products can be put on the shelves smoothly. Then, for product pictures, the seller can make more picture content by himself, which can avoid risks. Some merchants like to add some big names as drainage words of traffic, which will actually be counted as infringement, and they can also bear the risk of "the goods are not right".

No matter which platform you open a shop on, the merchant must have a clear understanding of the platform, otherwise the merchant will not only make no money, but may also be permanently closed because of infringement.