Why do people buy oppo and vivo?

Hello, I'm glad to answer your question. In fact, anyone who knows a little about mobile phones knows that the configurations of OPPO and vivo phones are not very high, but they are more expensive than other domestic mobile phones. As you said, there is nothing wrong with high price and low configuration.

So, why are many people willing to buy it? Personally, there are four main reasons.

1. The offline market is very strong. Walking in every big city in China, especially in third-and fourth-tier cities, you can see oppo and vivo mobile phones the most. There is no doubt that the offline stores of oppo and vivo are successful. Every time a new product is released for the first time, vivo's offline experience stores in the country will be extremely hot and crowded. The advantage of the offline experience store is that users can experience the appearance, performance, functions and selling points of a new machine before buying, and at the same time, they can buy products at the first time without wasting time and other express delivery. At the same time, vivo and oppo experience stores will also have perfect after-sales service. Including film pasting service, you can ask a professional master to paste a protective film on the love machine in the experience store immediately after buying a new mobile phone, which is super convenient. There is also a warranty after-sales service, so many consumers have no worries. What's wrong with the mobile phone? Just go to the store and solve it.

Whenever a new flagship is released, it is generous and directly lights up the landmarks of major cities! There are countless celebrity endorsements, and they are often traffic stars. Think about it, you have to accept it!

There are also some variety shows, all named by OPPO or vivo.

How many young people like to watch these popular variety shows, and how many people know about mobile phones with titles.

Therefore, this advertising effect of vivo and OPPO can quickly make users feel their charm.

3. Sufficient supply, striving for victory in stability. Because oppo and vivo mobile phones started as traditional offline mobile phones, they do not have the shortcomings and shortcomings of Internet mobile phones in the supply chain. The guarantee of production capacity is very good. And the choice of some mobile phone hardware will not be blindly pursued. For example, every time Snapdragon's top 800 series processors come out, international brands and many domestic flagships want to compete for the first launch, resulting in insufficient processor capacity. So those flagship phones once needed to be snapped up! Oppo and vivo choose Snapdragon 600 series midrange processors with sufficient capacity. So the new mobile phone can be experienced offline soon after it is released. This is one of its unique strategies.

4. Design and positioning. Oppo and vivo mobile phones have a high status and voice in the mobile phone market in China, and they are comparable in appearance, performance and configuration. The market positioning is mainly young, lively and fashionable. These two mobile phones are very exquisite in design and beautiful in lines, which are especially favored by girls.

Moreover, accurate pain point function support, whether it is "charging for five minutes, talking for two hours" or "lighting up your beauty with 20 million soft photos in front", is not only a well-known advertisement, but also reflects the main functions of two mobile phone brands from the side, such as fast charging and self-timer, which are the pain point needs that consumers pay more attention to at present. Finally, it is relatively stable quality control performance. Although the hardware configuration of most models of OV mobile phones is not high, it is rarely heard that these two brands of mobile phones have obvious faults, which also benefits from the high quality control efforts of the two brands. Many consumers think it is good to use them all the time, so OV can be said to have done a good job in this respect.

Although friends who know mobile phones will not choose OPPO and vivo, for most friends, OPPO and vivo can meet their own needs to the greatest extent, and geeks who know mobile phones are also relatively few among consumers. So for so many reasons, OPPO and vivo have become the two most successful mobile phone brands offline.

I don't understand what online sprayers say about oppo! You buy a fucking millet, which will be hot for half a year. Either the motherboard is broken or it is too hot. Why not consider buying an oppo? Although the configuration is low, there are almost no after-sales problems! Two or three years is the same! One is poor quality, high configuration and often out of stock, the other is good quality, low configuration and good after-sales! What would you choose?

I really don't understand why so many people scold OPPO on the Internet, and OPPO didn't dig your ancestral grave. In terms of quality and quality, it is much better than other brands. The camera is as clear as the camera, and there is another one that can be charged at low voltage. The screen is the best screen. After the sale, there is another one with shops and service centers all over the country. Can these compare with other brands? Don't spray, just tell the truth.

Actually, as far as a mobile phone is concerned, I don't think the processor is the most important. Mainly the user's experience and after-sales service attitude. Vivo and OPPO, two mobile phone companies, have also done quite well in this area. Take vivo as an example. The new model vivo X9s series launched by vivo this time has also greatly improved the user experience. Originally, this brand focused on taking photos and music. This time, Vivo has made great improvements in these two functions. For what? In order to bring a better experience to users. Moreover, the online and offline sales of these two brands are quite good. Since so many consumers have chosen these two brands of mobile phones, it must have its advantages.

I think the workmanship and quality of oppo and vivo are very good. I have used both mobile phones, and they both feel good. Although the configuration is not high, it is enough for daily use. My mobile phone has basically not been repaired, and it can last for about 3 years. The quality is trustworthy.

Masters with more than ten years of maintenance experience suggest vivo and OPPO. After three years' use, the last 500 vivo x9 was easily changed hands, and it didn't need to be disassembled, repaired, re-pasted and replaced with a new one. Just like the new one, I don't care much about big games, but it's perfect. Now, for many people, switching to nex 3s will say that the price is high and the price is low, and some people are afraid that more than 5,000 machines do not have high brushes. I am hehe. . If you want a high brush, you need to buy a high brush. Buying a mobile phone can't just look at the configuration. Xiaomi is actually very affordable. Without vivo, I will consider Xiaomi. However, in addition to the configuration, vivo also has a system, which runs smoothly as a whole, and the 3s battery is durable and fully charged for half an hour. Very good. It is not so good to use the ultimate configuration. If you get it right, you have to cooperate well. If you have a good meal and a combination of machines like that, you will get hot hands every day. Miss. The overall use is really good. Vivo is changed every three years and has not been repaired.

I feel I have a say in this issue. I used to dislike oppo and vivo for the following three reasons.

First, ov is expensive and the price is low. Xiaomi and glory's 3000 yuan mobile phone use the flagship processor, and ov uses the thousand yuan processor, which is not kind.

Second, the ov offline shopping guide claims that Snapdragon 660 is better than Xiaolong 835, because your friend's Xiaolong 835 is more than 2,000, while ov's Snapdragon 660 sells for more than 3,000, so the ov offline shopping guide misleads consumers.

Third, ov's overwhelming advertisements and TV propaganda make people feel aesthetic fatigue, and it's a little annoying to watch too much.

But my impression of ov has changed a lot in recent years, and I understand the original intention of many people to buy ov. Let me tell you what I saw.

1, ov looks fashionable and pleasing to the eye in the hand, which is one of the highlights of ov. Ov mobile phone has a very remarkable feature. Whether it's a thousand yuan mobile phone or flagship machine, they have made great efforts in appearance. Thousand yuan machine has been recognized by consumers in the choice of back texture and color. Flagship machine's appearance is even more amazing. The first mobile phone with a lift camera was the first generation vivoNEX, and the track lift camera was also initiated by OPOFINDX. So far, OPOFINDX looks amazing. A mobile phone is recognized in terms of face value, so the sales volume is half successful.

2, ov mobile phone has its own main highlights, oppo has fast charging, and vivo has high sound quality. If I remember correctly, oppoR9 series is the leader of fast charging technology, and charging for 5 minutes and talking for 2 hours is oppo's specialty. At the time of 16, oppoT9 took the lead in adopting 18w fast charging. Today, 18w is still the mainstream configuration of the thousand yuan machine. As we all know, Huawei p40 with 4 188 is only a 22.5w fast charge.

The highlight of vivo is its high sound quality. Vivo, which started with mp3, has always had its own characteristics in sound quality. HiFi sound quality has obvious effect in actual experience, which is why many consumers like to buy vivo.

The most important thing is that ov is ingenious in taking pictures, and the front-facing 32-megapixel camera is the leader of these two companies. Therefore, ov has its own contribution to mobile phone innovation.

3, ov also appeared many cost-effective models, oppo K series and vivo Z series are all dark horses of cost-effective mobile phones.

Perhaps in order to impact online sales, perhaps in order to change their impression of high price and low distribution, the ov brothers respectively launched their own cost-effective models. Among them, oppo is K series and vivo is Z series.

Oppo's k 1, k3 and k5 are all best-selling models, and the dual1/flagship and K-series mobile phones have good sales. Vivo's Z series is also very conscience. I remember a vivo Z5x mobile phone released by vivo. This mobile phone has broken the limit of cost performance in terms of processor, battery capacity and fast charging, even in Redmi. With the cost-effective halo blessing, there are naturally many users who buy ov mobile phones.

4. flagship machine can also be serious, so it is worthwhile to buy ov. In recent two years, the pricing strategy of ov has changed greatly. First of all, vivo launched its sub-brand iqoo, which only made flagship machine, but iqoo was conscientious in price. I remember when Xiaomi 9 was released, many netizens complained that the battery of Xiaomi 9 was too small, and the price of 2999 yuan was somewhat unkind. At this time, the iqoo generation was born, and its price of 2998 yuan and the price of 4000 mA made Xiaomi 9 unprepared. Xiaomi 9 was in stock for a while.

Oppo also introduced a cost-effective flagship machine oppoRenoAce, priced at 2999 yuan, equipped with Snapdragon 855p processor, 65w fast charge, and supported 90HZ refresh rate. This configuration is not out of date now. If I remember correctly, this mobile phone is the first 65w fast charge.

Summary: Why do people buy oppo and vivo phones? Fashion appearance, many bright spots, high cost performance, strong innovation and publicity. With these advantages, many consumers will naturally buy ov mobile phones. Why do people buy oppo and vivo? It is not entirely accurate to measure the quality of a mobile phone simply by its parameters. Just like OPPO and VIVO, although many people criticize their low prices and high prices, and advertisements bombard users who don't understand mobile phones, these two mobile phones have their own characteristics and attract many users.

OPPO has something to do with VIVO. This technical one will be available almost immediately and can be put together.

1, these two companies focus on young fashion, beautiful design, fashionable mobile phone modeling and delicate grip, leading the trend line and winning the favor of young people.

2. Deeply cultivate the needs of market users and lead the market in some aspects. For example, the first batch of fast charging was launched, and "charging for five minutes and talking for two hours" was played, so that users who had to charge at any time felt the satisfaction of battery life. In addition, such as accurately leading young people to take photos, launching self-timer and beauty cameras, let young people enjoy it and see the super popularity of OPPO R9. There is also a big music theme to make users who like music happy.

3. Marketing is unforgettable. There are attractive and unforgettable advertising bombardments, "charge for five minutes and talk for two hours", "20 million before and after, take pictures more clearly", "listen to your heart, OPPO mobile phone" and so on. At the same time, the titles of various popular variety shows are bombarded with advertisements, and at the same time, young and beautiful beauties are promoted to speak for them, attracting many fans to follow. For example, Yang Mi, Lu Han, TFBOYS, Eddie Peng Yuyan Swift, Dilraba and so on.

4. Channels have penetrated into every corner. Where there is a street, there is an OV store, and a few hundred meters away is an OV store, which is simply an overwhelming storefront, allowing users to see the mobile phones of the two factories at any time. Sales staff also patiently spare no effort to sell to you, coupled with good storefront and after-sales service, people will naturally choose.

5.OV mobile phone quality control is very good. OV has its own mobile phone production line, and the selection of parts, production technology and testing of mobile phones are strictly controlled by itself. Although the mobile phone configuration is not very high, the problem of smooth caton is not prominent. Stable quality, no fever, durable.

The eyes of the masses are discerning. Although there are advertisements and brainwashing channels on the one hand, they do not have excellent quality and are "easy to use and durable". Can they last this long? In 20 19, the domestic market accounted for the second and third place respectively, and the same achievements were made in the first half of 2020, which is not a hollow reputation. OPPO and VIVO are still seriously making mobile phones.

What happened to OPPO and vivo? Why can't I buy it? I am using OPPO now. I bought it for more than 3000 yuan. I've used it for almost four years, and it's not stuck at all. I don't think it is worse than other mobile phones. I used Samsung before, and bought it for more than 3000 yuan. In the third year, the card died, and so did the apple. I don't think it matters what brand, as long as it is convenient for me. Isn't it disgusting that the subject asks this question?