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Who can talk about the benefits of advertising?

Advertising-is the survival way of news media, and it is also the most important window for media to help enterprises reflect their values.

Advertising is like a mouth. Good words can make people feel like going to heaven, but bad words can make people go to hell. In fact, the meaning of advertising is not so simple. Its influence on people, the country and society is comprehensive and all-round. How to make good use of the signboard of advertising and how to effectively combine the economic value of advertising with the long-term value beneficial to human cultural health should be considered and improved by every scholar.

Obviously, the economic value of the former is short-term, but it is very realistic to become the survival means and rice bowl of the media, while the latter is the most important macro prospect and way of social development. When there is a contradiction between survival and development, some bad factors will naturally occur, which will inevitably lead to the inevitable cause of social cancer.

Take a very practical example-a very good friend of mine was unfortunately infected with herpes eight years ago. Maybe he is unfaithful to his feelings, maybe he doesn't understand his feelings, maybe he is lonely. Such a disease was discriminated against by society, but he said to me, "I am not a natural prostitute, but I am also a human being, and animals also have sexual needs." Because of this disease, he spent the last tens of thousands of dollars, and he also lost his job. He can't say that he lost the trust of his parents and the understanding of his friends. Maybe he lost too much that should have belonged to him, but left him. He tried to commit suicide three times without success, and he never had the courage to hurt himself cruelly. All this is not the most painful for him. He was determined to cure the disease and told his parents everything. He took the advertisement in Qian 'an newspaper, 1 1,000 yuan, which his parents could give, to treat the disease, but he was blackmailed by the doctor for more than 3,000 yuan. He wants to live well and get notarization for himself, but the social discrimination and moral condemnation of this disease make him feel powerless to struggle. It is not the most pitiful thing for a person to be disappointed and his heart is dead. Most pitifully, he hurt the person he loved the most. It's the girlfriend he met four years ago. He brought the disease to that simple girl, which is his lifelong debt and guilt. In his darkest days, if he hadn't met that girl, he might not be alive now. He is also a human being, an ordinary person who needs emotion and is afraid of loneliness. Because a mistake once made a person suffer more pain than most people can bear, if one slip will definitely become eternal hatred, then the cause of pain is often not himself, but more from this society. This example reflects some more fundamental reasons why advertising leads to the decline of social morality.

How to better develop a harmonious and prosperous society from the perspective of human nature and change from a more basic concept is a series of systematic and perfect undertakings, which are very urgent and difficult to complete.

The perfection of advertising laws and regulations is just a drop in the ocean. We are all thinking and working hard. In fact, we are more or less in love.

A fraudulent advertisement hurts a kind heart, and more fraudulent advertisements make people lose a little trust and confidence in society.

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