Please tell me about a case where a famous person overcame difficulties.

Examples of celebrities overcoming difficulties: flying into the sky

At the end of the 19th century, American teacher George Pike invented a "better pen" because he was tired of repairing pens for his students. Named the "Parker" pen after himself. Later, he founded Parker Company, and Parker pens quickly became a mainstream product in the market because of their excellent quality.

By the middle of the 20th century, Parker had developed into a multinational company, and Parker pens had become the king of the pen market, a position that no one could shake. On this day, Marcoli, the new general manager of Parker, was in a meeting. The sales manager ran in in a panic and whispered something beside him.

Makoli's face sank, he immediately announced that the meeting was over and rushed to the sales department. It turned out that several schools had sent return orders, and not only that, return orders from other users were also coming in one after another. The situation was so unusual that Marcoli immediately ordered his subordinates to investigate the matter.

“A competitor stole the customer,” investigators reported. Makoli laughed: "How is it possible? Parker has an absolute advantage in the same industry. The companies that even tried to compete with us a few years ago are now dying." The investigator added: "It's true. Bei from Hungary The Luo brothers gave away a batch of products for free to people for trial use, and people who used them signed orders with them."

Macoli asked people to buy some products invented by the Bello brothers. They are called "ball-point pens." ". After careful study, Marcoli was shocked and realized: a powerful enemy was coming. Marcoli quickly convened a meeting to discuss countermeasures, and came to the conclusion that Parker was at a comprehensive disadvantage from the three main aspects of practicality, convenience, and cheapness. Marcoli issued an order to improve and perfect the Parker pen as soon as possible, and must seize the market again.

However, Makoli’s rescue plan proved ineffective. Parker's sales dropped sharply, and the company was gradually pushed to the brink of bankruptcy.

Makoli thought hard and couldn't sleep at night. There is obviously no way out in the head-to-head competition between Parker pens and ballpoint pens. Is Parker's decades-long foundation really going to be destroyed in one fell swoop? In the early hours of the morning, feeling so depressed, he got up from bed and wrote a letter to his university teacher, telling himself that he The dilemma faced by the company, and pessimistically predicted that "from the perspective of practicality, price, etc., we have absolutely no possibility of winning."

Soon, the teacher wrote back to him, telling a story in the letter: "There is a store selling utensils opposite my home. The goods are high-quality and low-priced, and they are very popular among customers. Before long, all the colleagues around him were crowded. He ran away. But one day, a store opened next to my house. I asked the boss, what are you going to sell? He said, "Aren't you looking for death?" But the utensils I sell are not as high-quality and cheap as his. What I sell is antiques. Now, the two stores are in peace and business is booming."

After reading the teacher's letter, Ma Ke. Li pondered for a long time, and suddenly his eyes lit up. He held another meeting and announced two things: first, not to compare sales with ballpoint pens, and at the same time significantly reduce the production of Parker pens; second, not to compare prices, and at the same time significantly increase the sales price of Parker pens. The subordinates looked at each other, and Marcoli said with a smile: "From today on, Parker pens are produced exclusively for noble people, and they will become the 'nobles of pens.'"

In this way, Parker pens bypassed the In a direct confrontation with ballpoint pens, you take your low-end route and I take my high-end route. The road is high and each side goes to one side. Under Macroly's careful planning, in 1960, Parker was approved to become the exclusive supplier of writing utensils to the British royal family, and Parker pens became the royal pen of Queen Elizabeth II. This incident was widely publicized, and the value of Parker pens doubled, gradually becoming a symbol of noble status. Since then, Parker has followed the high-end and expensive marketing route.

In 1962, Parker used some of the materials from the first American rockets to make a special edition pen, which was only sold to important people around the world. In 1987, the company launched a centenary commemorative pen, which became a coveted treasure among collectors. In this way, Parker pens not only did not shrink and die under the impact of ballpoint pens, but instead embarked on a new path of their own and became a world-famous brand.

When talking about the Parker pen’s desperate situation, Marcoli said with deep feeling: “Human living space is three-dimensional. When you are going through hardships, don’t always focus on the desperate situation ahead. You should learn to look at the sky and the water. If humans only focus on how to run faster on land, they will not invent airplanes, and it turns out that no matter how fast a car is, it cannot outrun airplanes. Since this is the case. I can't outrun you on the ground, so I'll fly to the sky."

Difficulty refers to a difficult situation and poor life. It also refers to complicated things and many obstacles. It usually appears in many inspirational quotes. The saying comes from "Yi Zhen" "Jiu 4th, the earthquake caused the mud." King Bi of the Three Kingdoms Wei Dynasty noted: "Ai Qi Zhen also made it difficult."

Difficulty can refer to many aspects. If a person is said to be difficult, it can Be it financial, emotional, or appearance. Financial difficulties are not enough money; emotional difficulties are setbacks in relationships and unsatisfactory emotional disputes. If it refers to appearance, it means that this person is too good-looking and is difficult to find a partner. Of course, it also refers to friendship and many other aspects.