Mazda's brand-new 7-seat flagship SUV is more than 20.2 million? Highlander's opponent is here.

Mazda has always been a "paranoid" existence in the domestic market.

The era of small displacement has arrived. When most mainstream automobile manufacturers adopt turbocharging and small displacement to achieve high power, Mazda still adheres to the true meaning of "self-priming" and pursues the driving quality and fun of vehicles. This is the "paranoia" of faith.

When the wave of new energy and hybrid power swept the world, Mazda still insisted on exporting in the field of internal combustion engines, reaching the energy consumption level of hybrid power under normal displacement of internal combustion engines.

Compression ignition engine is like thunder on the ground, which shocked the automobile field and showed people another way under the pressure of environmental protection standards. Now, it seems that the outdated "Chuangchi Blue Sky" technology can still let domestic automobile manufacturers chew on it for several years. This is the "paranoia" of technology.

Mazda's "soul movement" design concept makes Mazda models more and more homogeneous today, which is particularly noticeable. Automobile design combines the unique aesthetic concept of the East, supplemented by the "minimalist and feminine" Japanese aesthetic design, which perfectly presents the charm of the East and is enough to surprise you at a glance. This is a kind of "paranoia" about aesthetic concepts.

Mazda's paranoia makes him an "alternative" and a belief of car lovers. Both car enthusiasts and shallow users will be infected by Mazda's charm, as if it were a touch of "soul moving red" enthusiasm.

Mazda CX-9, once the flagship SUV, has also been sold in China for a period of time in Mazda's product series, and has not achieved much response, and has passed the product life cycle flatly. With the rise of seven-seat SUV in China, Mazda launched the seven-seat sub-flagship SUV-Mazda CX-8 last year, and its main competitors are still targeting strong rivals such as Highlander and Guandao.

For its own strength, Mazda CX-8, also from Toyo, is still fearless in the face of "predecessors". Mazda CX-8, born in a technical family, can be said to be "comparable" in all aspects, which is not excessive, but its performance in the market is staggering.

In 20 19, Mazda's annual sales volume was 227,750 vehicles, which was more than 43,000 vehicles less than the previous sales target in 20 19. Among them, Mazda Angola, Artz and CX-5 are still the most popular models. According to online sales data, the total sales volume of Mazda CX-8 in 2065438+2009 and1-July was only 1,000, so on average, the monthly sales volume of Mazda CX-8 did not exceed 200.

Sales prove that the performance of Mazda CX-8 is not satisfactory, even if the strength is extraordinary, the consumer's choice is the most convincing. Mazda CX-8 didn't start well. Now Mazda is going to introduce its flagship SUV into the domestic market, which is the brand-new Mazda CX-9. This car has been listed abroad for a long time and is expected to enter the mass production stage in China soon.

Will the addition of flagship change the disadvantage of Mazda brand in domestic sales? Will it be as bland as Mazda CX-8, and few people are interested? That depends on the strength of Mazda CX-9.

The temperament of Mazda CX-9 is not only manifested externally, but also internally. "Appearance" refers to the design. Similarly, as the flagship model of Mazda, the design elements and technology still follow the concept of "soul movement" of our family. Most of the design elements are almost the same as CX-8, such as round taillights and headlights similar to human eye pupil design. The lines and body contours of the whole vehicle adopt more curved and linear designs, showing a shadow effect that goes hand in hand, with great visual impact.

Compared with CX-8, the biggest difference is that the body size is increased by one circle, reaching 5064mm in length, 1968mm in width and 1752mm in height, of which the wheelbase is 2928mm, and the body length is almost the same as that of Audi Q7. In addition, Mazda CX-9' s front grille "Wings of Soul" is larger in size, more stereoscopic in shape and more powerful in vision.

"Intrinsic" refers to the interior design, vehicle configuration and mechanical quality of a car. The interior design of the new Mazda CX-9 adopts layered design, which is more layered visually. There are many options for interior color matching. Napa leather is used to decorate the interior, which optimizes the ride comfort and touch of the whole vehicle and enhances the exquisiteness and luxury of the whole vehicle.

Mazda CX-9 put a lot of effort into the chair. Mazda's engineers pursue the mystery of human origin and get inspiration from upright walking apes. According to the best upright walking posture of human beings, they optimize the seat design through excellent ergonomics, reduce the driving center of vehicles, and achieve the best driving and riding posture, which is of great help to improve the driving comfort of vehicles.

In addition, Mazda CX-9 is also equipped with one, which is convenient for home users to make better use of internal space. Touch? The walk-in seat folding button optimizes the flexible use function of the seat and makes full use of the interior space. Under the condition that the three rows of seats are not completely laid down, the volume of CX-9 can reach 230L, and if the third row is laid down, it can reach 8 10L (data comes from the network). It can be seen that CX-9, as a practical large SUV, has reached the mainstream level in terms of space and interior.

In terms of safety configuration, Mazda's latest technology is adopted. After all, as a flagship model, you can't get it without strength. Mazda CX-9 is equipped with pedestrian monitoring, head-up display, automatic headlights, automatic air conditioning, adaptive cruise system, uphill assist and automatic parking, driving fatigue warning, active braking, lane departure and maintenance functions.

Mazda CX-9 is equipped with a 2.5T turbocharged engine with a maximum output of 230 HP and a maximum torque of 420 Nm, matching a six-speed automatic transmission. The six-speed automatic gearbox is a bit backward at this time, but it pays attention to the stability of power output and the reliability of components.

Among them, this 2.5T engine is Mazda's compromise to the mainstream market. Thanks to the "Chuangchi Blue Sky" technology with high compression ratio and Miller cycle, the working efficiency of the engine is 25% higher than that of the same displacement engine. Moreover, in the aspect of turbine, advanced dynamic variable turbocharging technology and liquid cooling exhaust gas recirculation technology are adopted to ensure the stability and efficiency of turbocharging system!

On a large SUV, talking about manipulation is tantamount to telling jokes, but Mazda is the one who turns jokes into reality. The new Mazda CX-9 adds an upgraded GVC system (torque vector control system) to the Angkor Sela for driving control.

The working principle of the system is: by controlling the output of engine torque, optimizing the cornering posture of the vehicle body and the load borne by the front wheel, facilitating the driver to operate the vehicle cornering, accurately transferring the center of gravity and the vehicle body posture of the vehicle cornering, and then applying a certain braking force to the outer wheel through braking assistance, thus restraining oversteering, optimizing the steering behavior of the vehicle, maintaining good steering tracking of the vehicle, and promoting accurate and rapid cornering of the vehicle.

The 2020 Mazda CX-9 is equipped with four-wheel drive and two-wheel drive. This four-wheel drive system is Mazda's new generation i-Activ? AWD intelligent four-wheel drive system, and added the auxiliary function of off-road vehicle body tracking. On a large SUV, talking about manipulation is like a double-edged sword. Comfort and control are always contradictory, and Mazda can balance this contradiction to a certain extent, which is its uniqueness. Taking the "unconventional" road is a convenient way for Mazda to win the market, but it also loses a certain market.

Mazda also did something "against the trend", that is, applied for a patent for its newly developed inline six-cylinder machine (turbocharging). In this era with small displacement as the mainstream, some models even adopt cylinder closing technology in order to achieve the ideal fuel consumption level. In order to pursue the comfort and driving quality of its luxury flagship model, Mazda has reached the technical level of a compact inline six-cylinder engine by changing the exhaust layout of the intake and exhaust pipes, and will also be applicable to all its models in the future, including small sports cars like Mazda MX-5.

For Mazda, it does not exist to sacrifice the driving pleasure and driving quality of vehicles for fuel consumption and emission standards. Then there is only "change (technical improvement)".

Taking an unusual road is a kind of orientation and understanding of yourself. If everything becomes the same, what fun is there?

Mazda CX-9 is expected to be put into production in FAW Mazda factory in the second half of the year, which forms a high-low collocation with CX-8. In the seven-seat SUV market segment, it will block Buick's Angkor, Toyota's Highlander and Honda's crown road. In the future, Mazda CX-9 will be equipped with a new in-line six-cylinder power system. By then, the product competitiveness of Mazda CX-9 will be by going up one flight of stairs. The new Mazda CX-9 has been listed overseas, and the Australian price is equivalent to about RMB 200,000.

Pricing is the key to Mazda CX-9 market prospect. If the price is set in a very competitive and cost-effective range, it is still very promising. (Some pictures in this article come from car home and online channels. If there is any infringement, please contact the author to delete it! )

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.