Bank International May Day Labor Day Activities Plan Book

Bank’s International May Day Labor Day Activity Plan

The May Day International Labor Day is coming soon, and the bank has also planned related activities. The following is the bank’s International May Day Labor Day activity plan I compiled. Welcome to read!

Part 1 of the Bank’s International May Day Labor Day Activity Planning Book

1. Purpose of the Activity

To create a good environment for card swiping and card use, and to improve cardholders’ use of cards. awareness, cultivate citizens’ card usage habits, so that more citizens can enjoy the convenience brought by bank cards, a new settlement tool, and facilitate people’s lives.

2. Event time

May 1, 20XX, May xx, 20XX.

3. Event organization

The organizers of this event are Yizheng City Bank Card Work Leading Group Office, xx Cooperative Bank, xx Bank Yizheng Branch, xx Branch, Zhongxx Branch, xx Branch , xx branch, xx branch, xx branch, xx bank, Yang xx company (co-organizer), and China xx branch provides technical support.

IV. Promotional theme

Swiping UnionPay cards is a safe, healthy and fashionable choice.

V. Activity Rules

From May 1, 20xx to May xx, 20XX, all UnionPay standard cards with card numbers beginning with 6? will be held within the jurisdiction of XX city Cardholders who spend more than 68 yuan (single transaction) with their cards at designated merchants have the opportunity to win the prize. The prizes are as follows:

One grand prize, a trip to South Korea (a prize equivalent to xx yuan).

There are 30 first prize winners, each with a prize equivalent to xx yuan.

There are 90 second prizes, each with a prize equivalent to xx yuan.

There are 1,200 third prize winners, each with a prize equivalent to xx yuan.

Redemption method: The cardholder’s online lottery prizes can be collected at the Yizheng Bank Card Management Office (inside the People’s Bank of China, No. xx Road, xx City) with the purchase form marked “xx city bank card activity X prize” ), the consultation hotline, the prize redemption date is from the day after winning the prize to May 1, 20xx to May xx, 20xx, Monday morning during the prize redemption period is xx: 30 to xx: 30. Those who do not claim the prize after the expiration date will be deemed as Zuo gave up receiving the award. Part 2 of the Bank’s International May Day Labor Day Activity Planning Book

1. General theme of the activity

? Bank of China Card May Day Gifts, ? Gold ? Happiness is coming to you! ?

2. Card types to participate in the event

xx credit card, xx credit card

3. Event time

April xx-5 xx day

4. Event content

(1) A heavy gift---? Shopping mall and supermarket lottery?

During the event, in designated shopping malls , supermarkets. If you have accumulated a certain amount of consumption with your card in supermarkets, you can participate in the shopping malls and supermarkets’ big draws.

Wanya Mall Standard: If you spend xx yuan in a single transaction on the same day, you can participate in the mall lottery. In the activity, x lucky customers will be selected and each person will be awarded xx yuan shopping vouchers for the mall.

Times Supermarket Standard: Anyone who spends xx yuan in a single transaction can participate in the lottery. Each supermarket will draw xx lucky customers and each will be rewarded with supermarket coupons worth xx yuan.

(2) Double gift---swipe your card to win gold activities

During the event, if you spend a total of xx yuan, you can participate in the lottery to win gold activities (real estate category) , automobile, wholesale, medical education, charity, and government service transactions are not included in this event), the lottery will be conducted according to the place where the card is issued, and the Wujiang awards are set as follows:

1 grand prize Reward a xxg gold bar. Part Three of the Bank’s International May Day Activities Plan

1. Activity Objectives

In order to thank our customers for their long-term concern and support for our branch, and to further enhance the market influence of our branch In order to strengthen our efforts, this branch holds the following marketing activities with gratitude, strives to repay customers' trust, strives to enhance customer value, seek development with customers, and share the fruits of creation.

2. Activity content

(1) Carry out the themed activity of "Deposit to win big prizes, good luck comes to your door"

1. Activity target: all deposit customers of the branch.

2. Event time: May xx, 20XX - May xx, 20XX.

3. Activity rules: During the activity, any customer who goes to a branch to make a deposit of xx yuan or more will be eligible for a lucky draw. At the end of the event, xx lucky customers will be selected to win xx products worth xx yuan.

(2) Carry out the themed activity of "Winning Loans, Good Luck Comes Every Day"

1. Target audience: all loan customers of the branch.

2. Event time: May xx, 20XX - May xx, 20XX.

3. Activity rules: During the activity, all customers who go to the branch to apply for loan business will be eligible for a lucky draw. At the end of the event, xx lucky customers will be selected to win xx products worth xx yuan.

(3) Carry out the themed activity of "Use electronic banking and get surprise gifts"

1. Activity target: All corporate online banking, personal online banking and mobile banking customers of the branch.

2. Activity time: May xx, 20xx - May xx, 20xx.

3. Activity rules: During the activity period, firstly, branch corporate online banking customers who use corporate online banking to complete more than xx accounting transactions (inclusive), with a cumulative amount of xx million yuan, can participate in the lottery. At the end of the event, xx lucky customers will be selected and each will receive xx products worth Xxx yuan. Second, branch personal online banking customers and mobile banking customers who complete more than xx (inclusive) personal online banking and mobile banking accounting transactions respectively, and the amount of each transaction exceeds xx yuan, can participate in the lottery, and each will receive the following prizes: First Class Prize xx people (xx personal online banking and mobile banking users each) will win xx products worth xx yuan. xx second prize winners (xx personal online banking and mobile banking users each) will each receive a xx yuan phone recharge card.

3. Event Arrangement

After the event, a lottery will be held in mid-May. The lottery will be conducted under the notarization of the notary department and will be randomly drawn by computer. The winning information will be announced in the business halls of each branch branch, and the prizes will be collected at the designated location.

IV. Activity Statement

Within one month from the announcement of the winners list, if the customer picks up the prize at the designated location in the future, it will be deemed that the customer has automatically given up.

5. Promotion of the event

(1) Promotional posters for this marketing event will be posted at each business outlet of the branch, and event information will be broadcast through LED screens.

(2) The branch will publicize this marketing activity through television, newspapers and other media.

(3) All departments and business outlets of this branch will answer customers’ inquiries about this marketing activity.