How to conduct effective marketing after big data analysis obtains an accurate target customer list?

Carrying out user marketing is the key link of precise operation: after locking the target users, the next step is to reach them!

The main ways for users to contact are:

1.EDM (email marketing). EDM is a very popular marketing method for users. At that time, the Internet was just emerging in Sheng Xing, and everyone used email.

2. Send SMS via SMS of the operator (provided that the user's phone number is available).

Third, it is the APPPUSH that is used more now, and sends information push through a specific APP (there will be many messages every time the notification bar is pulled down).

In addition, there are some professional third-party marketing advertising platforms DMP.

You can recommend marketing through high-traffic apps or platforms such as WeChat and headlines.

Finally, the key point is that all these means of reaching depend on what information we can get from users. Note that this information may be private, so be sure to pay attention to the privacy and security of the data.