Pharmacy Labor Day Event Planning

Pharmacy Labor Day Activity Planning 1

1. Activity Theme

Celebrating May Day and giving thanks to millions of families

2. Activity Time

May 1 x 3, 20xx (Saturday-Monday)

3. Activity content

1. Surprise redemption only costs 1 yuan

If you purchase over 1 yuan in a supermarket, you can go to the service counter with the receipt and add 1 yuan to redeem the goods (worth about 3x5 yuan).

Note: The service desk staff must do a good job in ledger registration, correct collection of cash, and correct collection of receipts to avoid errors. The collected amount will be handed over to the finance department every day. After the event, the exchanged goods will be verified based on the cash handed over.

2. Give you a surprise gift

For a supermarket purchase of 68 yuan or more, you can use the 3 yuan coupon cut off from a single page of the supermarket poster to get a 3 yuan cash discount ( The validity period for poster clipping is from May 1, 20xx to May 3, 20xx);

Note: Group purchases and individual off-site counters do not participate; shopping amounts above 68 yuan are not counted cumulatively; each time only Can be used once;

3. Buy 30 yuan and get a 10 yuan cash coupon

Activity content: Get 10 yuan worth of shopping at the supermarket for a purchase of 30 yuan or more (supermarket counter/Lianyi commercial unit) x cash coupon, buy 60 yuan and get 2 free, buy more and get more.

IV. Notes

1. Cash coupons can only be used at designated counters;

2. Cash coupons are valid for consumption between the day of the month and the day of the month;

3. Cash coupons will not be given in change and will not be exchanged for cash;

4. Use one when purchasing x yuan at counter x, use 2 when purchasing x yuan at x counter, and so on.

5. Cash coupons are valid if they are stamped with the official seal of the company;

6. The final interpretation right of this event belongs to x shopping mall. Pharmacy Labor Day Activity Planning 2

1. Purpose of promotional activities:

Use the golden holiday to carry out large-scale promotional activities, increase product sales, digest inventory and seasonal products, and stimulate channel activity characteristics, and effectively grasp the customer information of consumers.

2. Promotional activity target:

xx’s target consumer group

3. Promotional activity time:

20xx, x month xxx day, the promotion interval can be appropriately advanced or extended as needed to ensure that the amount of promotional activities reaches consumers

4. Promotional activity cities:

xx retail outlets nationwide. Large-scale promotional activities are mainly located in tertiary markets and cities with poor sales performance. This can not only avoid large-scale damage to the brand image, but also greatly improve xx's local sales performance and popularity.

5. Promotional activities:

Use powerful and effective price tools and multiple preferential combinations to create a revolution and popularization of colored cotton, highlighting the power of strong brands and strong marketing. style.

6. Promotional activity theme:

May Day 3 1-day shopping spree

7. Promotional activity products:

xx series Labor Day event planning for special product drug stores 3

1. Promotional theme

The whole country celebrates May Day with joy and goes shopping happily

2. Promotion period

May 1st - May 7th

3. Activity methods

Jointly hold product exhibitions with 3-4 major detergent brands. Century Hailian Supermarket is responsible for the unified organization of cultural performances, overall planning of exhibition areas, overall publicity and foreign-related matters. Manufacturers are responsible for their own brand promotion and promotional activities in the designated exhibition areas.

IV. On-site layout

Several sun umbrellas (provided by the supplier), more than 8 hydrogen balloons (for backup by the supplier for self-advertising), an air arch (20 meters), Outside exhibition area (4), exhibition area in front of the service desk (other brands), exhibition manufacturer exhibition area at the stainless steel railing on the second floor, cultural activity area (stage, audio equipment)

5. Arrangement of cultural activities

1. Final Victory (May 1st-7th)

Event format: In the form of an auction, one level will be launched every day, with 20-30 items in each level, starting at ultra-low prices.

Activity time: Shooting starts from 9:00 am. The rest of the time is scheduled before or after the event.

***Enjoy the May Day cultural performance event (jointly organized with Yingcai Music School)

2. Various styles (May 2)

Activity Format: Live model performance at underwear show and fashion show

3. Deep Love (May 3)

Event format: Live model performance at wedding show

4. Life Style (May 4)

Activity format: Photography Exhibition

Photographic works will be exhibited on-site; a scenic spot will be set up, and free shooting will be done on-site (limited to 1 photo per person) times); free makeup session; beauty and hairdressing expert consultation session.

5. Love My China (May 5)

Activity format: "x Hailian Cup" Children's Painting Competition, Works Exhibition

From April Starting from the 25th, children (3 years old) can sign up at the service desk with a piece of work.

The registered works will be exhibited on May 5, and together with the comprehensive scores of the on-site entries, 3 first, second and third prizes will be awarded, and the rest will be commemorative prizes.

Content of the competition: Draw a painting with the theme of "Brilliant China".

Award settings: first prize: second prize: third prize:

6. Star Online (May 6th and 7th)

Activity format : Imitation show karaoke competition

It is divided into three groups: children's group (children's voice broadcast), youth group (star challenge), and senior group (enjoyment for the elderly - night of opera fans)

Free registration starts from April 25th. Please register at the service desk of Qiaoxi store for detailed registration. Qiaoxi store will provide free practice for music lovers in front of the store from 7:30x9:30 every night on April 25th.

6. Award setting

Each group will have 3 winners, first prize, second prize and third prize.

7. Arrangement of product promotion activities

1. Bungee jumping action for seasonal products

Cooperate with manufacturers for promotion and Qiaoxi store’s own promotion, and select more than 10 kinds of needle cotton Products are on sale at 50% off.

2. Fresh food trend, morning market price

Several ultra-low-priced fresh products are launched for limited sales.

3. Shopping packages, enjoy the shopping

For those who have purchased the required cash, they can use the computer receipt plus the required cash to exchange for designated daily necessities at the designated place.

Pharmacy Labor Day Activity Planning 4

1. Series of Activity Themes

1. Big gifts for shopping in May, happy holiday for the whole family

2. Thousands of Hearts Knot, a grand display of one hundred thousand love

3. May Day travel gifts to reward members

4. Spring Fashion Week

5. Discount promotions

6. Print the spring edition of x mall's "Boutique Shopping Guide"

2. Event time

1. Great gifts for purchases in May, happy holidays for the whole family: May 1st - May 5th

2. Hearts tied with thousands of knots, a hundred thousand love displays: May 1st - May 5th

3. Welcome May Day travel gifts to members: May 1st - May 7th

4. Spring Fashion Week: May 1st - May 5th

5. Discount promotion activities: May 1st - May 7th

III. Scope of series of activities

x Mall and Bayi Store, x Shopping Plaza and Beiyuan Store Series

p>

IV. Activity content

1. Big gifts for shopping in May, happy holiday for the whole family

Activity content:

For the golden occasion of May Day Weekly increased the popularity of x mall and created good sales results. We specially organized the "Gifts for May Shopping, Happy Holidays and Family Travel" event, that is, shopping for May Day couples and family travel packages. Implementation rules:

① From May 1st to May 5th, anyone who consumes a total of 3,000 yuan in regular-priced goods on that day can get a May Day travel couple package with invoices and valid certificates. . (No cumulative gifts)

② Anyone who purchases a total of 4,000 yuan of regular-priced goods on the same day can receive a May Day family travel standard package (limited to three people) by registering with invoices and valid certificates. (No cumulative gift)

③ Anyone who has accumulated a total consumption of 5,000 yuan on regular-priced goods on the same day can receive a May Day family travel package (limited to four people) by registering at the corresponding brand counter with invoices and valid certificates. (No cumulative gift)

④ Anyone who has accumulated a total consumption of regular-priced goods of 120xx yuan on the same day and registers with invoices and valid certificates can receive a luxury travel package for two persons. (No cumulative gift)

⑤ Anyone who has accumulated a total consumption of regular-priced goods of RMB 2,0xx0 or more on the same day and registers with invoices and valid IDs can receive a luxury Hong Kong and Macao travel couple's package. (No cumulative gifts)

Note: This event is limited to clothing brands (membership cards only give points but no discounts). Manufacturers voluntarily participate. Manufacturers who do not participate need to participate in discount promotions, and x does not bear the cost. The customer's travel expenses are incurred based on the shopping amount of 3000-20xx0 yuan, and the manufacturer's expenses are only equivalent to 80% or 50% off the product discount, which is less expensive than usual holiday discount promotions and has significant promotional effects. (Attachment: A copy of the travel price list)

2. Hearts are bound by thousands of knots, and a hundred thousand love is on display

Activity content: The love line is full of warmth

During the May Day period, a unique love-themed event was launched, with the resounding slogan of "Thousands of hearts tied together, a hundred thousand love displays" to capture the open-mindedness of modern young people who tend to express their true feelings, and actively mobilize couples in love Their enthusiasm for self-confession connected the handkerchiefs with each couple's love vows, names, blessings, etc., to each other. This colorful and heart-to-heart "love story" naturally formed a beautiful landscape under the spring breeze. And all kinds of love vows open their hearts to every customer, and let people feel the sweetness and warmth of true love together.

Details:

① During the May Day period, the "Hearts are tied with thousands of knots, a hundred thousand love display" event was held in the square in front of the mall, with red soft ropes connected for hanging. Handkerchiefs, each male and female customer can receive a handkerchief on site. Oil markers are provided for customers to write love vows, real names (used to draw lucky customers), blessings, etc. All handkerchiefs approved by the customer will be tied on the rope by the customer's own hands. The next pair of customers then tie the knots with the previous pair of customers, and so on, until the number is full.

② A lucky couple will be drawn every day and will receive a couple’s package ticket for a trip to the suburbs of Jinan during the May Day period. The daily list of lucky customers is published on the website, and free tickets can be claimed the next day with valid ID.

Note: This activity requires the assistance of the management staff of the operations department. The initial budget for handkerchiefs is 5,000 yuan, 0.5 yuan/block × 5,000 = 2,500 yuan; red nylon rope: 50m The value of the travel package is 200×5=1,000 yuan; the promotional activities x exhibition stands total 3,750 yuan, and the mall will bear the event expenses.

5. Welcome the May Day travel gift to reward members

Scope of activity: x mall

In order to thank x members for their support to x over the years, as of May On the 7th, the top three members of . (No waiting after expiration, the ranking will be announced on the website and major newspapers after May Day) The first x member can receive the Happy House (limited to three people) luxury travel package by registering with the x member points card and ID card One piece.

The second-place x member can receive a couple’s luxury travel package by registering with the x membership points card and ID card. The third-place x member can receive a Jinan suburban family travel package (limited to three people) by registering with the x membership points card and ID card.

Note: The value of the Happy House deluxe travel package for this event is 1,000 yuan/person Limited to three people) Value: 100×3=300 yuan, totaling 5,300 yuan, and the mall will bear the event expenses. Pharmacy Labor Day Activity Planning 5

1. Activity Theme:

Romantic May Day Warm x

2. Activity Time:

April 20th - May 20th

3. Activity background: After the Spring Festival, the May Day Festival will be the second peak sales season we face. During this period, during the May Day holiday, passenger flow increased and demand was strong. Activities such as tourism festivals, horticultural exhibitions, economic and trade fairs, and the opening of Shenzhen Xinyijia Supermarket are all new highlights in the market. In order to seize favorable opportunities, integrate internal and external resources of the company, establish a new image, seize the market and build momentum, actively expand sales, and attract investment, It is imperative to enhance the corporate brand image.

4. Activity content:

1. Shopping promotion with prizes. Consumers who shop at x can participate in the lottery by using the special phone number and mobile phone text message with their shopping receipt of the day together with their ID number. The lottery is held once a week, with wide prizes and low value prizes, such as T-shirts; the multiple lottery is held once a month, with relatively narrow prizes, high value prizes, such as mopeds. The lottery ceremony will be held at X Plaza to promote publicity and stimulate purchases. The phone bill income is divided 40-60 with Telecom and China Mobile, which is about x yuan per month, and can be used for prize expenses. Please see the cooperation agreement for details.

2. "x collects style, refreshing this summer" Zibo x second air conditioning festival.

(1) Purchase a machine through a lottery and give each other air conditioners. Users who purchase cabinet machines or hang-up machines at x shopping mall can enjoy the preferential policy of lottery and mutual gifts, that is, if you win a prize when purchasing a cabinet machine, you can receive a free cabinet machine, and if you win a prize when purchasing a cabinet machine, you can enjoy a free cabinet machine. This event is only available for certain brands of models.

(2) Sales ranking.

The x shopping mall, in conjunction with the Consumers Association and other relevant departments, will rank the air conditioners sold in x shopping mall between April 20 and May 20 according to the number of purchases, and will release them through the media to guide consumption.

(3) A series of essays with the theme "Air conditioning and me? Modern life". Customers can express their opinions on air conditioners through articles, and can also express their thoughts and feelings before and after purchasing air conditioners. The activity aims to advocate scientific consumption and promote air conditioning culture. The essay collection is jointly organized with Shandong Morning News, and relevant articles will be published in the newspaper based on the best candidates.

(4) Free maintenance and upkeep, and large-scale telephone follow-up visits. Ten days before the air conditioner is installed, a rainproof cover for the outdoor unit will be given to new and old users every day. The rainproof cover will be uniformly printed with the words "x dedicated". Carry out community service, sincere dedication, establish image, publicity and promotion.

(5) Large-scale gift giving and special sales activities. In addition, a one-hour bidding sales event will be held every day, with advance notice and store auctions.

(6) "Air Conditioning Family Call" - Users who purchase air conditioners can receive one month of weather information, once a day (7:45 p.m.). Existing users can enjoy two weeks of weather information. This activity cooperates with telecommunications companies, and by paying a certain fee in advance, information such as weather information, clothing index, sun protection index, comfort index, air pollution index, commuting weather forecast and other information will be broadcast regularly to the phone number left by the customer.

(7) The first person to call the air conditioner call at 8:00 every morning is the lucky "picker" and can enjoy a half-price discount, which is surprising and exciting.

(8) Grand opening ceremony and exhibition activities.

3. Members' "Shopping Points Holiday Tour" activity, starting from the launch date of the activity, the accumulated shopping amount of members, whoever purchases more than x yuan, will receive a free travel ticket worth 120 yuan; those who purchase more than 5,000 yuan , two free travel tickets worth 120 yuan; those who purchase over 8,000 yuan will receive three free travel tickets worth 120 yuan. Communicate activity plans and product information to each member through China Post's special advertising, in order to arouse their extensive participation.

4. "Buy a T-shirt, give one dollar of love" Zibo x Shopping Plaza T-shirt charity sale. Around May Day, a charity sale is held in the square. A certain number of items are taken out every day, and the proceeds will be donated to Project Hope. The activity is organized and implemented by the Youth League Committee.

5. The "Leisure Sports Series Fashion Exhibition" uses the x etiquette fashion model team to select leisure, sports, and fashion performances in the square, and cooperates with store sales, focusing on the leisure and sports fashion categories of the second mall and the third mall to build momentum for sales. .

6. "Sugar, wine, non-staple food" and "washing and washing" products are the highlight of May Day consumption. For effective combination and joint sales, x "Food Week" and x "Care for Skin, Beautiful Life" are launched "Buy the moon to cleanse the heat. Take advantage of special offers or half-off prices to drive purchases.

7. Establish x shopping mall website. Full coverage of the May Day promotions at x shopping mall.

5. Advertising

1. Economic Channel’s “x Information Port” column comprehensively introduces various May Day promotional activities of x shopping mall.

2. Radio news stations and art stations use half-point and full-time advertisements to promote individual activities.

3. Use Zibo Evening News and Luzhong Morning News to place a full-page advertisement each.

4. The business site broadcast will broadcast the activity content on a rolling basis.

The 5.x website fully reports on the May Day series of activities.

6. Cooperate with the postal service to combine various manufacturers to publish a special advertisement

7. Use the above-mentioned media news reports.

6. Create store image:

1. Decorate the store. It costs about 600 yuan to make a romantic colorful door using silk flowers.

2. Use bouquets to decorate the patio and the ceiling of the first floor, and remove the red lanterns. The cost is about 1,000 yuan.

3. Colorful balloon decoration costs about x yuan.

4. Green simulated plant decoration costs about 1,000 yuan.