Double Eleven Poster Activity-Double 1 1 Theme Activity Plan

How to design the poster of the double eleven activities in the scenic spot? Shuang 1 1 One day, I will share some poster designs about Shuang 1 1 for you! Double 1 1 day is a good opportunity enthusiastically sought after by the whole people, and it is also an excellent means of event marketing. During the double 1 1 this year, on the basis of a series of activities, our team carried out the city-wide poster design exchange activities during the double 1 1. The poster design of double 1 1 is not only a simple typesetting method, but also the high information content and cross-platform design concept of double 1 1 makes double1more vivid.

In order to ensure the orderly and effective activities, it is often necessary to make an activity plan in advance, which is actually a written plan for the related factors of the activities. So how to make a scientific activity plan? The following is the double 1 1 theme activity plan I compiled for you, for reference only. Let's have a look.

Double 1 1 theme activity plan 1

I. Purpose of the event

165438+1October 1 1 is the "Men's Day" jokingly called by modern people. In order to reflect the characteristics of chatting and making friends on the platform, closely follow the opportunity of "Men's Day" and bridge the gap between male and female single customers, Shi Sheng Chao Ge proposed "Peach Blossom Rice" in June 1 1.

Second, the overall arrangement of activities

Activity time: 20xx years165438+1October 1 1.

Target users: member customers, high-end customers, mid-end customers interact with DJ housekeeper and public relations model.

Activity introduction: Love song duet and wine-sharing contest.

Activity content: Any customer who joins the "Love Song duet" on "Men's Day Night" can invite DJ housekeeper and model to compete with you.

Third, the way of publicity.

Date of SMS sending: 20xx 165438+ 10/0 Copy of SMS:

In order to welcome the arrival of "Men's Day", Zhenqing launched the "Peach Blossom Banquet". People who don't want to be lonely escape from the lonely cage and jump into the love castle, and another 10 thousand yuan prize is waiting for you!

Fourth, the rules of the game

Note: there must be more than 3 groups of people in each room to carry out this activity, otherwise it will be considered invalid. Rules of love song duet competition

(1) Only guests who have to stay for one night can participate in this activity (only in Chao Ge, the club will not participate).

(2) Love song duet competition: (Choose two love songs for the competition, and the guests will choose the songs together with the DJ housekeeper or public relations model)

① Private rooms: Only three or more groups can participate in the love song duet competition. 1 group (consisting of a guest and a DJ housekeeper or public relations model) can get a dozen beers worth 480 yuan if they win the first place in the competition.

(2) The love song duet competition is ranked by the judges, and who (the attendant on duty, the floor supervisor and the department supervisor ***3 people) will move out the prize (a dozen beers); There is only one prize in each private room.

Rules of wine-sharing competition

① Private rooms: Only three or more groups can participate in the wine-sharing competition. 1 Group consists of two people (including a guest and a DJ housekeeper or public relations model), and the first person in the competition can get a dozen beers worth 480 yuan;

(2) The ranking of the wine-sharing competition is evaluated by the judges, and who (the waiter on duty, the floor supervisor and the department supervisor * * *) will move out the prize (a dozen beers);

(3) The evaluation of winning and losing wine: 3 rounds in one game, winning and losing in * * * three games;

There is only one prize in each private room.

Verb (abbreviation for verb) competition prize:

A dozen beers (worth 480 yuan)

Six, other matters needing attention

1. The insiders of this activity participated in the guest interaction;

2. This activity is conducted on the principle of openness, fairness and justice;

3. The right to interpret the activity belongs to xx.

Double 1 1 Theme Activity Plan 2

One: "Singles Day Friendship Dinner"

Campaign slogan: single and innocent, cherish tonight.

165438+1October 1 1 Singles' Day is a festival for all single people and a stage for all single friends to show themselves. Heavy psychology needs to be released, lonely heart needs comfort from friends, and plain life needs a little excitement and romance. I hope you can relax, have fun and make more friends in our restaurant. Maybe you can meet someone you like here. Promote restaurant marketing in the joy of customers.

Activity implementation:

1, activity time: 1 1,1,7: 00-10: 00.

2. Activity target: all single people and their relatives and friends.

3. Activity procedures

(1) Opening remarks by the restaurant manager, explaining the significance of this activity;

(2) The restaurant plays "Love Song of Singles";

(3) Deliver the parcel, and the winner will give away the dishes for free;

(4) through apple games. Men and women sit in a row separately, hold the apples with their necks, chins and shoulders and pass them one by one. Whoever drops an apple will be punished for drinking or drinking.

Activities to be prepared

1, sound facilities

2, drums or kitchen utensils instead.

3. About single love songs and music

Single love song, alone, I think I will always be lonely.

4. Front door slogan of the restaurant: Friendship Dinner on Singles Day (neon light)

Two: Say goodbye to Singles Day, let's bravely take off Singles Day!

Activity form: look for single men and women in the whole city and attend our farewell party. Now there is the deepest buffet in the city and the most interesting interactive games. What are you hesitating about? In this sweet month of 1 1, I want to say my love and let "now" witness your love.

Three: Love dinner is privately ordered.

Activity content: Special days give her (him) special surprises. Now we provide you with a love package for a personal tailor to make her (him) dream. Tell us, our team will provide you with a romantic, personalized customized package and special scene layout only for you. The whole city is only in the "now fusion restaurant".

Activity time:165438+1October1-65438+February 12.

Tips: Please make an appointment with a personal tailor 1-2 days in advance.

Four: Say love, I am no longer a bachelor.

Activity content: Can customers who go to the store to spend money leave photos and confession cards on the love wall to express their love loudly? Now, love should be said out loud. 165438+ 10/2, vote for the most touching confession, and you will get the Iphone6 phone carefully prepared by the restaurant now.

Activity time: now-165438+1October 1 1 afternoon 10:00.

Five: Singles' Day 1 1 Package

Highlight: As the name implies, this set meal is completely composed of 1 1, which is a good idea for those showy artists. 1 1 When bachelors eat together, they must take the newspaper 1 1 at the door of the restaurant1/box, use the 1 1 set meal and eat/kloc-. Every dish must meet the quantity of 1 1, for example, 1 1 kebab,1/sixi meet the ball. Eat 1 hour 1 minute. Every napkin used should have a declaration related to Singles' Day. The restaurant will also choose 1 1 a single love song as the background music for Singles Day.

Six: Singles Day Barbecue Party

Highlights of the activity: 1 1 single young men and1single young women, with good facial features, sound limbs, stable work income and no legal or illegal partners. Activities: BBQ, untie rope, circle dance, chorus, two people and three feet, blind people shouting, couples painting, walking and chatting (group competition, the backward team will be punished mysteriously in the end). Each person has 1 chicken wing, 1 sausage, 1 sweet potato, 1 corn, 1 eggplant, 1 banana, a loaf of bread and a bottle of water. Big eaters bring their own rich lunch or barbecue materials.

Seven: the blindness of "flash+theme blind date"

Highlights of the event: The restaurant issues a number plate to each bachelor who participates in the event, and each number plate is divided into Guang Guang and Mingming. At the beginning of the activity, Guang Guang and Mingming formed a team to imitate flash games. The cooperative number will label the remaining soldiers, and the poor cooperation will be regrouped until everyone finds a bright future in the duel. Finally, let's enjoy the set meal together.

Double 1 1 Theme Activity Programme 3

I. Background of the event

165438+1October 1 1 is a popular "Singles' Day" among the younger generation, which is called the festival for single young people. Nowadays, "Singles Day" is not only one of the representative products of campus fun culture, but also a cultural form scattered in society. Freshmen of 20xx have just entered the school, so more exchanges and interactions are needed between freshmen, between freshmen and old classmates, and between colleges. This special festival can create opportunities for this, enrich campus culture, carry forward innovation consciousness, enhance friendship and let students make friends more sincerely.

Second, the theme of the event

Single and not lonely, let's party together.

III. Purpose of the activity

1. I hope that through this activity, the values, friends and love views of contemporary college students can be corrected, so that students can develop more actively on campus and realize the two-way development of their own knowledge and social experience, thus improving their self-cultivation, increasing their added value and providing good support for future development.

2. In the university campus, there is little communication between students from different colleges and majors. This activity is conducive to increasing exchanges between students, thus expanding the compactness of the campus, helping to unite within the school and developing exchanges between different departments.

3. Through this activity of making friends, we can expand students' social circle and make friends, thus enriching students' campus life and providing them with entertainment opportunities in their daily study and life. At the same time, it is also beneficial to enliven the campus atmosphere, increase the campus vitality, and make the study and life atmosphere of our school more active and relaxed.

Four. organizer

Xx Council Activities Department

Xx psychological association

Verb (abbreviation of verb) I-word duration

On-site publicity: 20xx165438+1October 4th to 5th.

Selection of male and female guests:120xx 165438+7: 00 on the evening of October 5th.

Party: 20xx1October110 at 7: 00 pm.

Location of intransitive verbs

On-site publicity: South Square

Choice of male and female guests: Office of xx Social Service Association

Party: xx lecture hall

VII. Object of activities

Xx all students at school

Eight. Activities require

1, observe the activity discipline, attend on time, and don't be late or leave early.

2. All officials related to the activity must be present before the activity begins;

3. The application of the venue and the handling of the table should be timely;

4. Put an end to impolite and vulgar language;

5. Always pay attention to safety. Everything is about safety.

Nine, publicity methods

1, post 1 poster

Posted on the downstairs of the dormitory, it mainly introduces the theme, time, place, form and content of the publicity activities.

2. Run the class

(1) Time, place and content of publicity activities and on-site publicity.

② Promote the registration of male and female guests, students who are interested in participating in this activity and a group of "tacit partners" in each class.

3. Registration method

Fill in the registration form at the monitor (the monitor or the person in charge of each class will remind the students to prepare the registration form before 7: 30am on June 5th, 165438, and the person in charge of relevant activities will collect it at that time).

X. Preparation before the activity

1. The application for holding the event and the application for the event venue must be completed before 1 1.

2. Activity promotion: the activity department of the hospital is responsible.

3. Sources of funds

Find interested sponsors, provide greater sponsorship for this event as much as possible, and reach a perfect agreement with sponsors.

4, personnel and materials preparation:

① Determination of male and female guests, performers and hosts;

2 interactive game props preparation, VCR recording.

(3) the production of posters and promotional materials.

XI。 Activity flow

1. Event launch and registration:

Initiate the mobilization of this activity, post posters on the publicity column, and the relevant person in charge will inform the students who publicized this activity to complete the registration of classes from 1 1.3 to 1.5.

2. Preparation before the event:

① Complete the selection of male and female guests.

② After recording the opening VCR, the male guests introduced the VCR, and the "tacit partners" of each class promoted the VCR and the "Message from Senior Students" VCR.

③ Prepare interactive games and their required props.

(4) Conduct a two-day on-site publicity on the stage of South Square.

3. Choice of male and female guests:

① Selection time:17: 00 pm on October 5th 165438+7: 00 pm.

② Selection place: xx office of social trade union.

(3) Judges: Members above ministers form a jury.

④ Selection process:

Candidates are divided into two groups according to male and female students, and are interviewed separately. They are required to introduce themselves for about two minutes, introduce their personality, hobbies and hobbies, and show their talents. Finally, 12 female guests and 6 male guests were selected.

⑤ Precautions: Choose players with personality, strong stage performance and strong expressive force.

4. Network gathering:

① Time: 165438+ 10/0+09: 00-21:00.

② Location: xx lecture hall

③ Party process:

(1) Admission: Men and women are admitted separately, and girls are seated in a row according to boys. After sitting down, the host explained that in the whole activity, the boys and girls next to each other should communicate with each other, and this item will be tested in the final random questioning session.

(2) If You Are the One:

A. Play funny VCRs for male and female guests.

B. Female guests take the stage

C. The host takes the stage

D. Male guests take the stage from 1 to 6.

(1) After playing, make a brief self-introduction first.

(2) Choose your "first sight girl" among 12 female guests.

(c) Female guests are free to ask questions to male guests.

(d) Show male guests to introduce themselves and friends to interview VCR.

(e) Sharp question-and-answer session between female guests and male guests.

(f) The female guests make the final choice, and if the male guests fail, they will leave the meeting alone; If the male guest succeeds, leave with the selected female guest.

E. short play performance in the form of advertisement.

F. "tacit understanding contest" interactive game:

(a) Play the "tacit partner" promotional VCR in each class.

(2) "Tie your feet and grab the wheat": 13 The tacit partners are divided into three groups, each group performs three rounds, and each round plays the melody of a song. After the host gives the order to "start" (after that, each group of tacit partners must rush to Lima in the form of "two people and three feet", answer the song title and sing part of the song (not less than 3.

(c) "Blindfold feeding": Six pairs of "tacit partners" who won the final round stood in the posture of "boys in front of girls and girls behind". The girls blindfolded and fed the cake to the boys with both hands, and the group that fed the cake the fastest won.

G. Performing guest singing

H. The host walked off the stage and randomly asked the audience how they felt about the whole activity, the results of communication with their neighbors, and their expectations for university life.

1. Play the "Message from Senior Senior" VCR.

5. End of activity

After the on-site session, the organizer will summarize the activities and announce the successful conclusion of the activities. The staff cleaned the meeting place.

Twelve. budget

1. Publicity materials, invitations and program production expenses: 300 yuan.

2. Event site layout expenses: 400 yuan (except stage, sound and lighting).

3. Mineral water, glow sticks, official seals and makeup expenses: 400 yuan.

4. Banner fee: 100 yuan.

5.curtains: 800 yuan

Total: 2,000 yuan

Thirteen. Matters needing attention in activities

1. When the tasks of the working group conflict, ensure the smooth completion of the work of the program group.

2. Each working group will start working immediately after its establishment, and will be dissolved automatically one day after the competition.

3. If the tasks of the staff of each working group conflict, the human resources of each working group will be readjusted.

4. The responsibility for specific matters lies with people.

5. Pay attention to the image of the association and its own image at work.

6. Work attitude must be correct and positive.

7. Pay attention to personal safety.

8. Matters not covered will be notified separately.

In the field of observation, opportunities only favor those who are prepared. In order to make the next activities better, let's make a suitable planning scheme before we start! Planning the scheme can let us know the specific implementation steps clearly. How much do you know about the planning scheme? The following content is the full version of the planning scheme and copy of the Double Eleven event that I have compiled for you. Here, I warmly remind you to collect this page in your browser.

Full version of the planning scheme and copy of the Double Eleven event 1

I. Background of the event

"Double Eleven" refers to the annual165438+1October 1 1, which is also called Singles' Day because of its special date. And large-scale e-commerce websites will generally use this day to carry out some large-scale discount promotions to increase the sales quota.

Second, the activity time

165438+ 10 month 1 1 or so.

Third, the venue.

xx .

Fourth, the theme of the event

"Double Eleven" easily grabs 50% off, and health is not discounted.

Verb (abbreviation of verb) activity content

A. product promotion.

1, minus 20 for a single stroke of more than 400, or extra special physical examination (three items of liver function, four items of serum protein, total cholesterol (TC), triglyceride (TG), high-density lipoprotein cholesterol (HDL-C) and low-density lipoprotein cholesterol (LDL-C)).

2, single over 600 Li minus 30 or send a special physical examination.

3, a single full 800 Li minus 40 or send a special physical examination.

4, a single full 1000 set over 50 or send a special physical examination.

5, all-inclusive, plus xx a B from 25 yuan to 50 yuan ... Word of mouth praise 5 stars+praise refund amount, according to the package amount, for example, within 300, 300-399, 10 yuan, 400-499, 15 yuan, 500-599, 20 yuan, 600-699 and.

Popularization of intransitive verbs

A. internal promotion.

The activity package is marked prominently on the homepage of the online shop, and the whole package is added with a copy of 25 yuan Value 50 yuan xx. This page contains a detailed introduction of this activity and a package link. Be sure to indicate the original price and discount price in the package price, and this page should be placed on the front page.

B. external promotion.

All promotion personnel and tasks of Xx Network Operation Department shall be promoted in the surrounding websites, and the promotion time shall be before and after the Double Eleven.

Double Eleven event planning scheme and copy complete version II

I. Purpose of the activity:

Singles Day is an entertainment program for young people. 65438+1 October 1 is Little Singles' Day, 65438+1 October1and165438+1October1is Middle Singles' Day. This activity revolves around the main line of "Shopping on Singles' Day", fully highlighting the holiday characteristics of Singles' Day entertainment and impressing consumers with very human activities. Through the promotion activities of otaku series products, we will strive to win the peak of sales volume, personalized word of mouth and price word of mouth, and truly deepen our holiday market.

Second, the activity time:

20xx 1 65438+1October 9-20xx165438+1October1.

Third, the theme of the event:

"Ode to Happy Bachelor, and the ceremony will be overwhelming."

Four. Activities:

"Happiness is in Liansheng, and bachelors buy big."

1, during the "Ode to Happy Singles Day" activities, super shocking prices were launched every day. Let customers feel the tangible benefits. And promote the instant noodle products that the single otaku otaku group loves.

2. "Joint students send affection, and bachelors give gifts". Anyone who buys more than 200 pieces in this supermarket will be given a beautiful gift and apply for xx supermarket membership card for free. (Gifts imply fashionable items, such as personalized jewelry)

3, "Ode to Happy Luck" The lucky turntable keeps turning, and the gift is sent again! Customers who shop all over 66 yuan in this supermarket have the opportunity to turn the wheel of fortune once, 132 yuan twice, and so on! You can get the corresponding prize in the pointer.

4. "Ode to Joy Member" launched hundreds of member products, which made members feel that there is a substantial difference between getting a membership card and not getting a membership card. Let customers who are not members see the benefits of membership and want to become our members. Let Liansheng's membership card become one of the essential items.

5, "Ode to Happy Fashion" fashion home textiles also give gifts, and happy coupons can't stop! Anyone who spends over 100 yuan on home textile shopping can get a home textile shopping voucher from 20 yuan. 200 yuan can get two shopping tickets, and so on!

Verb (abbreviation of verb) coordination of activities;

Purchasing Department: Negotiate with suppliers about the appropriateness of activities and gifts.

Operation office: provide site and pile.

Planning department: venue layout, poster production and distribution, activity supervision and implementation.

Cost budget of intransitive verbs:

The gift cost is xx million, the publicity cost is xx million, and the personnel cost is xx million.

Double Eleven event planning scheme and copy full version 3

I. Background of the event

"Double Eleven" refers to the annual165438+1October 1 1, which is also called Singles' Day because of its special date. Xx Mall used this day to carry out some large-scale discount promotion activities to increase the sales quota. About 20 years ago 165438+ 101,on Taobao, many merchants launched a 50% discount promotion-10,000 people collectively robbed-and many well-known brands participated. One-day turnover-one billion!

Second, the purpose of the activity

Due to the limited exhibition space in the main venue of the "Double Eleven" event, our flagship store has only been open for 1 month, and it has not been supported by the exhibition space of Taobao Mall. However, we can take advantage of this high-flow and high-turnover opportunity to launch corresponding activities in the store and share a piece of this crazy online shopping.

III. Contents of activities

2 yuan minus 1 yuan (equivalent to 50% off the whole audience) will be minus if you take it! It's all postage!

Slogan:-Tell you: 50% off the whole audience! Activity time: 20-.11.11early morning1o'clock to 24 o'clock.

Four. Activity analysis

Our store currently has * * *-models, of which-models are-times the ex-factory price,-times the ex-factory price of styles and-times the ex-factory price of special models. Only two specials will lose money after 50% discount, but the pictures on the specials are very poor and will hardly bring sales. Therefore, it is estimated that the commission loss of the "Double Eleven" 50% discount will not exceed-%.

It is estimated that-%of sales will be concentrated in-%of big stores on the day of "Double Eleven". We belong to-%of small and medium-sized stores, and * * * will share the remaining-%of transactions, averaging-%for each store. Our goal is to reach an average of 100 yuan.

Fifth, teamwork.

Artist: Take "Double Eleven" as the theme, and design the home page of advertising activities.

Copywriting: advertising slogan for refining activities.

Promotion: delete the discount set by matching price reduction and third-party discount software, reply to the website about-on online and promote the store's Double Eleven activities.

Customer service: reply quickly and explain the details of the activity. Modify the prices of some commodities.

Shipper: Get the goods ready and contact the courier company in advance to prepare.

Double Eleven event planning scheme and copy full version 4

With the help of Singles Day consumption, Singles Day is catching up with the sales season before the Spring Festival, and a series of activities are launched to make consumers feel surprised as long as they buy, so as to achieve the purpose of improving sales performance in the peak season.

I. Theme of the event

-bachelors have many surprises. Congratulations on the New Year's gift.

Second, the event surprise

Surprise 1. Shopping at 1+ 1 is affordable and affordable.

During the activity, customers and their relatives and friends (at least two people and at most three people) can shop together on the same day during the activity, and they can enjoy group purchase discount with shopping receipts of more than two people. The preferential way is that everyone can enjoy the special discount of "full 100 delivery 10 cash" (the shopping receipts of two people can enjoy the group purchase treatment together). Customers can be encouraged to pull their relatives and friends to the shopping mall.

Surprise 2, shopping xx seven-day tour

During the 1. activity, customers who spend all of 50 yuan at one time can get free raffle tickets at the cashier's desk and participate in the lucky draw.

2. When you receive lottery tickets, you will receive one for every 50 tickets, and the amount exceeding 50 will be calculated as multiple of 50 (if the multiple is insufficient, you can receive two tickets, such as 100- 149), and so on, with a maximum of five tickets.

3. The lucky draw is an open one, and its prize is set as: a seven-day trip to Hong Kong (only the expenses normally charged by the travel company are borne, and other expenses are borne by itself).

The event will be announced after the event, and the travel time will be arranged separately.

5. Eventually generate lucky customers.

Consumers of the above three activities can participate at the same time.

Surprise four, good things, cheap, special price for you every day!

According to different people, different times and different characteristics, we will have special sales of goods, small and large. Students' clothes can be sold on Saturday and Sunday, and men's clothes, women's clothes, old-age clothes, underwear and baby clothes can be sold in turn from Monday to Friday.

You can't participate in one or three activities to participate in this activity.

Third, the layout inside and outside the field

We should carefully decorate the inside and outside of the venue to create a festive, lively, traditional and folk holiday atmosphere, and fully highlight the strong holiday atmosphere of Singles Day and Spring Festival.

Outside the venue, a classical gatehouse was set up, and red couplets were made. The front of the gate was painted with huge ink, with the words "Happy New Year" in the middle on a red background, and the photos of the golden couple celebrating the New Year on the left and right sides. There was a big word "Fu" in the center of the door.

Two diamond-shaped boxes were made in the venue, with "Happy New Year" written in black on them and tassels below. Buy two big dogs and hang them on the stage on the second floor. In addition, flags should be printed, and the colors of the flags should be consistent with the inside and outside of the venue, so as to unify the images from top to bottom, inside and outside, and the whole shopping mall will form a peaceful and prosperous scene.

Double Eleven event planning scheme and copy full version 5

I. Purpose of the event

The purpose of this activity is to promote people's shopping, so that more people can not only shop in physical stores, but also shop in the virtual online world. Consumption through electronic platforms can be very cheap and convenient. You can save a lot of tedious things, such as shopping is very tired, shopping depends on the weather. Let more people know about e-commerce and online shopping.

Second, the time and address of the event.

Time:165438+1October1,00: 00 ~ 24: 00.

Address: the online shop where xx Taobao Store is located.

Third, the preparation of activities.

(1) vehicle: preparation requirements

1, according to the shipment, it will continue.