Joke Collection Website - Public benefit messages - Are there any advertisements with big brain holes or special fun?

Are there any advertisements with big brain holes or special fun?

Now the advertisement has a nice name called "expanding brand influence".

Nowadays, many forms of advertisements are marketed through creativity, which is called creative marketing.

Creative marketing has long been divorced from the original simple advertising mode, and the mode of relying solely on TV and increasing exposure at bus stop signs to achieve marketing purposes has long been eliminated. What's more, the current marketing is to integrate advertisements into soft articles, videos and games, win prizes and quiz, and sell advertisements invisibly.

Swiss Post has developed an app to let customers experience the pain and joy of sending express delivery. This is an application that uses the gravity sensing function and electronic map in smart phones. The company sends out virtual packages in the app for users to send to designated places, and users within a certain range compete at the same time. The first person sent to the designated place can get the real items in the virtual package. However, customers must ensure the balance of mobile phones during the delivery process, otherwise the packaging will be "broken". Users are deeply involved in the game and are invisibly "Amway" by Swiss Post.

Domino's Pizza has developed an app called "Pizza Hero" in order to expand its brand influence. In this application, users can play a virtual game to make an application, choose what materials and weight to add to the pizza, and even customize the cutting method to design their own pizza. If the user is hungry, he can also click the buy button to transmit the data directly to the background of Domino's, and the customized pizza will be made by a special person and delivered to the door.

Lacta Chocolate has developed an app called "Send Love Message". For both parties who use this app at the same time, a user can enter the content of short messages on the app, such as "I want to"

You "and send it out. On the other hand, after receiving the SMS reminder, aim the camera at the chocolate package around you, and you can see the magical effect on the package-the logo position on the chocolate package in the camera shows the sweet SMS content "I miss you". Users are willing to use this software to convey their love, which is invisibly attracted by the creative advertisements of chocolate companies.

Pinker Potato Chips Company developed a model called Gunch Band for the American Summer Music Festival.

App, this app can sound 15 different musical instruments, including guitar, bass, drum set and so on. After purchasing Pinke potato chips, users can get a new performance by scanning the bar code on the package, so that the instrument can be continuously upgraded. The more chips you buy, the more advanced musical instruments you can get. And you can also form a band with friends, and feel the fun brought by customers and music.

In leisure and entertainment, users can fully feel the company's culture and accept the company's products more easily.

In fact, under the current advertising model, the soft-text advertisements with hidden heads and tails are no longer novel and gradually lose their market. The future advertising marketing must be a world of creativity and technology. Have fun and earn money, which is the constant focus.