Who can tell me what is the "short message real name" service?

"SMS real name" is similar to "network real name" on the Internet. Users only need to take the simplest name, that is, search for the business and private affairs that users want to know by using keywords through short messages, and users do not need to surf the Internet on their mobile phones, thus realizing the transformation from point-to-point personal communication to Internet-style massive information network. The real-time software supporting this technology has been able to connect the mobile network with mobile phone and the fixed Internet with PC.