Why do real estate companies keep asking you to view houses, and see many houses each time?

The real estate agency industry has different feelings in the eyes of different people, but for most people, the most intuitive feeling of real estate agents is constant phone harassment, calling you every day Recommending various new and second-hand houses, the most common words I hear are probably "Hello, Sir/Madam! Do you have a house that you want to rent or sell now?" "Do you have time to come out and look at the house tomorrow/the day after tomorrow?" . So the question is, why do many real estate agents keep asking you to view houses? Today I will talk to you about "Why do real estate companies keep asking you to view houses, and see many houses each time?" (1) One Belt and More Appraisal

What is One Belt and More Appraisal? ? Multiple viewings in one area refers to the behavior of an agent leading a client to view more than one house. Brokers should let clients see more houses, especially if it is their first time, and communicate with them more to understand their real needs. ?(2) Secondary viewing

What is secondary viewing? Second viewing means that the agent leads the same customer to view the property. Similarly, there are three viewings, four viewings, etc. Secondary and above viewing is an important way to achieve accurate matching. ?(3) Repeat viewing

It means that the agent leads the same customer to view the same house repeatedly. Repeat viewings are an important sign that customers are interested in the property they are looking at.

Brokers should seize this opportunity and actively facilitate transactions. ? (4) Why is it necessary to invite multiple viewings? Every company has data indicators. There is a certain basis for how many times a customer views a house and the number of transactions can be achieved. This involves the issue of multiple viewing rates and transaction rates. Let’s give an example to illustrate:

The ratio of “One Belt and More Views” = the number of “One Belt and More Views” customers ÷ the total number of all “One Belt and One Views” customers;

The ratio of “secondary viewings” = the second viewing customers Quantity ÷

The total number of all customers who have been visited;

The ratio of three visits = the number of customers who have been visited three times ÷the total number of all customers who have been visited;

Repeated visits Viewing ratio = Repeat viewings

Number of customers ÷Total number of all viewing customers. ?

The improvement in the ratio of multiple visits, the ratio of secondary visits, the ratio of three visits, and the ratio of repeated visits are all conducive to the improvement of transaction efficiency and the increase of performance

. Among them, the most important thing to pay attention to is the repeat band ratio, followed by the three band band ratio, the second band band ratio, and finally the one band multiple band ratio.

So many real estate agents keep inviting you to view houses and not just one house. The main reason is to complete the company's data indicators and improve the customer conversion ratio to promote transactions and increase the transaction rate.