How do major brands write Father's Day copy?

How do major brands write Father's Day copybooks?

Because I have known you all my life.

Because a red bike once made me the happiest boy on the street.

Because you allow me to play cricket on the lawn.

Because your checkbook is always busy with my support.

Because our house is always full of books and laughter.

Because you spent countless Saturday mornings watching a little boy play football.

Because countless nights, you sit at your desk and work, while I sleep in bed.

Because you never embarrass me by talking about birds and bees.

Because I know there is a faded newspaper clipping about my scholarship in your wallet.

Because you always let me polish my heels as bright as my toes.

Because you have remembered my birthday 38 times, even more than 38 times.

Because you still hugged me when we met.

Because you will also buy flowers for your mother.

Because your white hair is older than you, I know who helped them grow up.

Because you're a great-grandfather.

Because you made my wife feel like she was part of this family.

Because last time I invited you to dinner, you still wanted to go to McDonald's.

Because when I need you, you will always be by my side.

Because you allowed me to make my own mistakes, I never said "Let me tell you how to do it" once.

Because you only need glasses when you pretend to read.

Because I don't say thank you enough times.

Because today is Father's Day.

Because if you don't deserve a gift like Chivas Regal,

Who else deserves it?

MetLife: Handsome and Lying Father.

Father is a gentle and overbearing existence. His iron gentleness, his generosity, his childishness, his persistence, his persistence, his strictness and his love make us feel bright and safe all the time.

In primary school compositions, we often describe dad like this: superman, mountain, sea, lion, friend ~ until we grow up, we gradually understand that he is protecting us with all his strength, and then we understand this deep love and his hardships, so we suddenly see a trace of white hair and are afraid that our hearts are empty.

Once they had dreams, but as soon as we were born, his dream became our dream. The happy and bitter father in the story is the shadow of countless fathers, and we are moved by the inner' talk and gratitude' in the composition of our clever and sensible daughter.

All love is empathy, and all understanding is ringing in my heart. Father's Day is coming, and I want to have a good talk with my father.

Dove's touching moment: behind every father, there is responsibility.

Last year, Dove used sketches to help women find themselves more beautiful, but for its men's care product line, Dove naturally can't forget men. It is even more impossible to forget a group of special men on Father's Day? Dad.

We are used to paying attention to our mother's hard work. Did Budweiser finally praise Dad, or did it take the form of a spoof? Dove interviewed 1000 fathers aged 25-54. The data shows that although fathers spend twice as much time playing games and watching videos as taking care of their children, 75% of fathers are aware of their responsibilities in the emotional construction of their children and have made contributions within their power. Unfortunately, the mass media pay too little attention to this part.

What's the name of this TVC? Call dad? Is it frequent? Dad? In the movie, the scenes of 28 father and son changed quickly, and we were also moved by those small but touching moments.

Dove's touching moment: behind every father, there is responsibility.

Appreciate all this? Perhaps Mr. Dove's concern is a good gift.

Tosando Music School moved TVC: the father of piano learning

Many times, it is not a challenge for Asians who are not good at expressing their feelings and implicature. Especially for a special group like fathers, the love that silently accompanies children is as thick as a mountain.

TOSANDO, a popular school in Japan, just cut into this point: the harmony of a family, because of the mother's departure, the father and daughter gradually alienated and quarreled. In order to make up for the relationship, my father silently studied Canon, which once brought endless good memories to his family.

At her daughter's wedding, a Canon D major flowed inexplicably at her father's fingertips, and her daughter burst into tears from surprise to doubt?

Really, many times, music can transcend many words.

TOSANDO music disclosed the banquet article.

There is a good demand, find a good song, and a good idea is born.

Nestle Coffee: A picture shows the difference between mom and dad.

Starting from the way of fatherly love, it is relaxed and playful, but it is very insightful.

Not all of them? Dare to express? Face to face, not all? I love you? Let the whole world know. This Father's Day, express in his way, send a short message and greet you softly: Dad, thank you for your hard work these years!

Starbucks China: Recognize one before you are born.

Compared with other social concepts of Starbucks, ordinary holiday marketing activities are nothing. The highlight is that you like to recognize after catching 85 and 90? Adopted son? The habit of addition? Why don't you recognize one before you have time to give birth? The stems are used as packaging.

# Summer Feeling # Take your child to buy two designated frappuccinos, and raise a glass together to witness your child grow up with you. Just recognize one before you have time to give birth.

Swiss triangle chocolate: What's your father's name?

@ Swiss triangle chocolate begins with the father's name and leads to a topic.

Father's Day Survey What did you name your father?

This Father's Day, besides thanking you, sit down and say a few words of confidence to your father!

This paper shows what I said to my father with Gif graphics, which increases the visual impact.

Durex's Father's Day Copy

Du Du wished fathers all over the world a happy holiday in a rare and serious tone.

When I was a child, my father was a mountain, sheltering us from the wind and rain. When we grow up, our father is a lighthouse, guiding our life direction. During our growing up, my father changed from a sexy guy to an uncle with a big belly. He paid a lot for us silently, but never asked for credit or return. Pity the father in the world. Go and give him a big hug on this festival that belongs to him!

Coca-Cola Father's Day Copy

As always, it is concise and full of visual impact.

Thank you for the protection of your strong back and your support now. # Happy Father's Day #

Dad, I will take care of you in the future! # Share #

Land Rover China: Father's DNA

Not every brand is qualified to talk about genealogy on Father's Day.

Thanks to parents' DNA, happy holidays!