What is game promotion?

Game promotion refers to enhancing the exposure and download volume of games through various means, such as advertising and cooperation. Generally, game companies will outsource to different agencies to be responsible for specific channel delivery.

Specific practices:

Game promotion needs to promote the game and let everyone know about the game, including online activities and offline activities.

Online activities are advertisements and various activities that attract people to test the game. Generally speaking, ground promotion is to go to Internet cafes, supermarkets, newsstands and other places to release online game information.

A generation of game promoters:

Online games not only bring new ways of entertainment to netizens, but also bring a new occupation: game promoters. These full-time or part-time online game "salesmen" can earn more than 10 thousand yuan a month. Only when there are more players can the company get more profits. Many companies began to recruit full-time or part-time online game promoters. They are responsible for recommending some online games to their friends. The more offline they develop, the longer they play games, and the higher the income of game promoters.

Salary:

According to the data of the promotion system of major game merchants, the highest monthly income of online game promoters can reach more than 20,000, which is a very attractive data. The advertising slogan promoted by game merchants is also very similar: "You only need to promote X gamers every day, and you can earn thousands in a month." The author searched related game information through Baidu and found that there are a lot of bidding rankings. On the surface, these should be profitable. Otherwise, why do so many people do bidding ranking? If there is no profit return, I believe that the promoters who do bidding ranking will not do so.

References:

Baidu Encyclopedia-Online Game Promoter