What does the subscription number on WeChat mean? Is it charged?

Wechat public platform subscription number. Mainly to provide information and materials. The general media use more. WeChat public platform subscription number version 5.0 main functions and permissions: WeChat public platform subscription number can send a group message every day. Group messages appear directly in the subscription number folder. When the subscription number sends a group message, users of mobile phone WeChat will not receive a message reminder similar to SMS. In the address book of mobile phone WeChat users, the subscription number will be put into the subscription number folder. There is no charge for the information published every day, but if you want to authenticate your WeChat subscription number, you need to pay the authentication fee, which is mainly given to Tencent from 300 yuan, but it needs to be audited every year. There is also a function called advertiser and traffic owner. Advertisers can get income, and traffic owners have to pay, depending on the specific situation!