Joke Collection Website - Public benefit messages - Double 1 1 Do not send marketing messages without permission. what do you think?

Double 1 1 Do not send marketing messages without permission. what do you think?

Send marketing information. If you can send it, you can send it. You need to pay attention to these four points:

1. Use a regular and fully qualified SMS platform 106.

After the certification of relevant departments and operators, it is to protect the legitimate rights and interests of consumers, but also to protect the legitimate rights and interests of SMS senders and normal marketing activities.

2. Pay attention to legal compliance

SMS content and SMS signature must comply with relevant laws and regulations, pay attention to the optimization of SMS copy, and put an end to exaggerated and false vocabulary and content.

3. Respect consumers

Don't disturb consumers, pay attention to the time and frequency of mass texting. Respect consumers and send them according to their consent or requirements, especially after consumers unsubscribe. Some SMS platforms can automatically filter the unsubscribe list.

4. SMS should be valuable

Why many consumers are disgusted with "spam messages", because such messages are not nutritious, valuable and attractive. In order to achieve high efficiency and high conversion, "marketing short message" should not only provide the value and help that the target group really needs and likes, but also attract users' understanding and participation through concise content and simple rules.

"Double 1 1" uses a regular short message platform, and sending regular marketing short messages can be sent normally. But to produce better results, the above four points may be helpful.