What is wireless service?

In fact, its definition is very simple. Generally speaking, it is based on the mobile communication network and those data services other than voice, such as Monternet of China Mobile.

Development Status of Wireless Value-added Services

The number of users of wireless value-added services in China is increasing. At present, about 80% of mobile phone users use this service. The income growth level of wireless value-added services has exceeded the growth level of other telecom services. In the first half of 2004, SMS business increased by 765,438+0%. According to the data, the market size of wireless value-added services in Chinese mainland in 200 1 year was10.98 billion yuan, and the fastest growth was in 2002, with an increase of 373%, reaching a market size of 9.36 billion yuan. In 2003, the market scale of wireless value-added services reached 23.32 billion yuan, and it is estimated that the revenue of wireless value-added services this year will be 38.54 billion yuan. It is estimated that it will reach 64.05 billion yuan by 2006, and the growth will gradually slow down. According to the research statistics of iResearch, the SP mobile value-added service market was basically a short message market in 2002, and the market scale in that year was 654.38+0.7 billion yuan. In 2003, while the short message market grew rapidly, the 2.5G value-added service market also started. The total scale of SP value-added service market in that year was 4.43 billion yuan. It is estimated that it will further increase to 8.4 billion yuan in 2004. By 2005, it is estimated that the total market size of SP value-added services will reach 654.38+02.35 billion yuan, including 5.5 billion yuan for SMS, 5.5 billion yuan for WAP, 654.38+06.543 billion yuan for MMS, 654.38+08 billion yuan for wireless games and 0.2 billion yuan for IVR.

Some mainstream value-added services

Text message

The business of sending and receiving text messages through mobile phones or Monternet.

Mobile banking

It is a combination of electronic money and mobile communication services. Customers can query their accounts anytime and anywhere by operating their mobile phones and transfer money with bank accounts.

Mobile phone securities

Use mobile phone to send and receive short messages to complete stock trading, stock market inquiry, stock information on demand, price prompt and other services.

mobile phone mailbox

In addition to providing the main functions of ordinary e-mail, the mobile phone mailbox also supports the access of various terminals, especially mobile terminals, and can support a variety of mobile data services, such as sending short messages and multimedia messages.

168 information on demand

According to the on-demand application sent by customers in the form of short messages, provide customers with short messages of on-demand content such as weather forecast, news, traffic information and financial information.

Multimedia message

Through the mobile communication data network, information in various multimedia formats, including words, images, sounds, data and so on, is transmitted.

Suiheng

Based on notebook computers and PDA terminals, wireless access to the Internet/group customer network through GPRS and WLAN is a general term for commercial products used to obtain information, entertainment or mobile office services.

Mobile phone+notebook to surf the Internet (1720 1)

Customers dial-up the Internet through wireless terminal devices such as mobile phones+notebooks or PDA, browse online information and enjoy Internet information services.

Wireless application protocol

The service of accessing Internet resources anytime and anywhere through mobile phones.

Online entertainment

It uses the portability of mobile phone to provide customers with virtual voice chat to meet the communication, exchange and needs between customers.