Is it annoying that you make a lot of phone calls every day for sales purposes?

Although telemarketing is a relatively traditional sales model, many companies still use this method to promote products or courses. Therefore, you will receive more or less strange calls every day. "Excuse me", but you will find that you have not left personal information for a salesperson in their company. How come the other party knows my number.

This is not surprising. The Internet is such a developed product. In the past, if a consumer's contact information was needed, it might be registered during the local promotion process and could be obtained directly face-to-face. It’s not that difficult now, especially companies/units with interests tied up, which will reveal some information invisibly; even in some website backends and APP interfaces, the promotion content is too tempting, and the copywriting is irresistible. You will take the initiative to leave personal information.

Next, you will receive phone calls and communications from different teachers and salespeople from different companies, but it is really annoying, right?

When I was pregnant, I went to the hospital regularly for prenatal check-ups. Later, I received inexplicable calls from many institutions, "Hello, I am from **postpartum recovery agency" "Hello, I am from Intimacy Parenting* *Teacher" "Hello, we have an open class by a famous parenting professor this Saturday"... I was overwhelmed. I rejected one and catered to the other, but I didn't leave my phone number for them. Later, in the mother group After asking around, everyone received these calls, so they understood what was going on.

These institutions are okay. They don’t call every day, but visit once a week or half a month. They don’t need to refuse directly. However, the salespeople of some institutions or units are not so “reasonable”.

In the past two days, I accidentally saw a learning APP in the activity article of a certain official account. It offers online learning and flexible time, so it stimulated my desire to learn. I followed the prompts at the end. I successfully left my personal contact information and waited for the trial class to start, and then decided whether to enroll based on the quality of the course.

The next day, I received a call from a course consultant. After chatting for a few minutes, I felt pretty good. He didn’t deliberately promote anything. He reminded me of the start time of the trial class and asked me to prepare it in advance. After the arrangement, I instantly felt that the service was attentive, and my favorability level immediately increased by one level. Before the end, I was told that a professional teacher would discuss the course content with me in detail. I happily agreed, thinking that the process was very simple and not too complicated.

The next day, when I was at my busiest time, I received a call from the teacher, saying that the introduction would take about 5 minutes. However, after 5 minutes, the topic was still not discussed. Because I had to rush to work, I agreed. We will communicate again tomorrow night and end the call hastily.

I called her on time on the third night, and she also said it would take about 5 to 10 minutes. I happened to be free, so I chatted with her; her sales skills were still in place, and she kept improving step by step. , she didn’t talk about money as soon as she came up. I was really willing to listen at first, but after talking for about 15 minutes, my scalp was numb, and she continued to talk. Halfway through, I reminded her that the mobile phone only had 6% The battery was low and the call could not be continued, but in order to let her finish what she said, she did not hang up directly.

After talking for 20 minutes, my phone only had 3% battery and the radiation was too high. My head started to hurt. I already showed my impatience, but the other party didn't notice and still kept talking: "The price of our course is very cost-effective. Which one do you plan to choose?" I couldn't bear it anymore, so I told her directly, "I'll think about it, and that's it for today." When she saw that she wanted to say something more, she hung up decisively. Dropped the phone.

After the call ended, I felt relieved. All my previous expectations for the course disappeared at this moment, and I completely gave up my choice of this institution.

However, it was not over yet. The other party called again this morning, and someone with a sweeter voice came up to talk about money directly. After talking about the current three charging standards, he asked: "Which package do you want to choose?" I directly rejected her question, but the other party still said reluctantly: "Do you still want to compare with other institutions? Or is there any other reason? ?” At that time, I replied directly and decisively to make more comparisons. Unexpectedly, the other party ended the call after saying goodbye.

The contrast between before and after surprised me. I had made so many detours before, but the purpose was actually very simple, to complete the final sale. However, this method of handling is not advanced at all. Not only does it not leave a good impression on customers, it may even cause resentment.

Telephone sales is just a model, but how to use it also depends on the operator’s own wisdom and thinking. When I first returned to Chengdu, the company was a start-up, and after completing the local promotion every day, I would do it the next morning. When making a cold call, as long as I detect the customer's reluctance, I will end the call politely and will not continue to pester the customer to give me a clear answer. Not only that, I will send a text message to the customer later to explain the company. nature and business content, and then attach some positive sentences. Although they faced many rejections every day, the overall impression left on them was still very good, so that many customers later "sent to their doorsteps" themselves.

Therefore, I still receive different types of strange calls every day. Because I have done telemarketing before, I still selectively answer some of them. No matter what, it is a kind of support and encouragement. , but the result was not particularly satisfactory.

I just hope that the salespersons who do telemarketing can seriously refine their business skills so that they can achieve their goals invisibly without affecting the emotions of customers, which can be regarded as a particularly advanced appearance.

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