Is it necessary to collect money for the official WeChat account to open a subscription number?

Free, you can apply for a personal WeChat public platform or a company or institution, but you must provide a business license, photo and number. Wechat public platform has two subscription numbers, subscription number and service number, which can push messages to people who pay attention to it every day, while the service number can only be pushed once a month, but the service number has a custom menu.