Establishment and maintenance of the relationship between customers and emotions

You have to visit many times in a short time, that is, you have frequent contact (not annoying) before you have the opportunity to establish customer relations.

If you can't visit or contact regularly, no one will see you and there is no chance to establish a customer relationship at all.

Second, do what you want to do.

Sales and promotion are dealing with people, and the types and personalities of customers are different! As long as you master the word "do what you like" and use it flexibly, you can establish a certain relationship with anyone in a short time.

Teacher Lu Xing of Jiaoguang International Management Consulting Group suggested: It seems simple, but it is actually more difficult to do! Very demanding on personnel! Usually study more and read more books! Grasp all kinds of information in time, broaden knowledge and cultivate all-round ability!

Third, give small gifts.

Can bring some small but practical gifts to customers; Our gifts to our customers are not necessarily expensive, but

Must have characteristics, must let the customer feel that it is tailor-made for him, especially let him realize your true feelings.

Fourth, emotional phone calls.

Send a text message or call a customer once a week. Matters needing attention: First, the telephone call is not standardized, so it is necessary to weaken the "work" atmosphere and strengthen the "emotional" impression in the eyes of customers. In addition, the main content of the phone call is "be caring and attentive, care with your heart", but don't be disgusting!

Fifth, pay attention to the opportunity of customer relationship.

Learn to understand the needs of customers and solve them. Different customers have different needs. After understanding their needs, we can create value for them according to different needs. Really think from the customer's point of view and know where the customer's needs are.

For example, the general agent and business manager are more concerned about the evaluation of retail stores, sales situation and good products sold in the market. Retailers are more concerned about the operation mode and sales of other retailers, and can pay attention to collection and accumulation at ordinary times.

Sixth, create value.

When customers don't understand the company's products, preferential policies and other issues, they should patiently explain, sincerely say what they can and can't do, and make clear the advantages and disadvantages. Let the customer know that this is for his own good, and insist on doing things with heart and sincerity. When your sincerity makes the customer feel, he will be moved by your behavior.