Joke Collection Website - Public benefit messages - Why does the bank send flowers on my birthday?
Why does the bank send flowers on my birthday?
Different banks have different requirements for customers. Take Jinzhou Bank as an example. If the deposit of Jinzhou Bank exceeds 200,000, you can get a 200 yuan cake card on your birthday or another birthday this month. Sometimes there are For other benefits, the specific requirements for sending flowers may depend on the specific requirements of different banks. This is a way to maintain customers and connections normally. Essentially just a premium customer.
Needs to know:
1. Classifying customers and providing targeted services is a customer maintenance method used by many domestic enterprises, such as airlines and barber shops. Domestic commercial banks are no exception. According to the number of bank financial assets, customers are divided into ordinary customers, gold card customers, platinum customers, black gold customers, diamond customers and private banking customers.
Gold card customers: Gold card customers are the lowest level VIP customers of the bank. For the financial needs of gold card customers, they generally deposit 100,000 yuan into the card every year (50,000 yuan in some banks). Gold card customers can enjoy basic discounts such as halving remittance fees, determining priority, and waiving annual fees.
2. Platinum customers: Platinum customers generally require an average annual deposit of 300,000 yuan (200,000 yuan in some banks). Platinum customers generally enjoy privileged services such as free handling fees, priority, free SMS notifications, and annual fees.
Black gold customers: Black gold customers’ capital needs are generally more than 500,000 yuan per day. In addition to all the privileges of platinum customers, black gold customers also have privileged services such as contract activities and airport VIP access. The customer is a senior customer of the bank. Therefore, in addition to all the privileges of black gold customers, black gold customers also have free physical examinations, one-on-one exclusive financial advisors, birthday gifts, personnel and other privileges.
3. Private banking customers: At present, the capital requirements of private banking customers are mainly divided into three levels: 6 million yuan, 8 million yuan, and 10 million yuan (different bank requirements). Private banking clients are the bank's top clients. Even private banking clients can fully support the performance requirements of their relationship managers. Private banking clients are also the most privileged clients.
In addition to all the rights and interests of customers, there are generally fashionable golf, high-end salons, top customer fellowships, emergency payments, etc. (In case of domestic and foreign accidents such as loss or theft of bank cards, you can only use Use the emergency payment service specially provided by your bank with your valid ID.
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