What services can SMS business cards provide?

The main functions of knowledgeable person short message business cards are: short message business card service, short message interactive service and directional short message sending service. 1, SMS business card A. Definition: SMS business card is a business that aims to provide basic enterprise information and service content to handheld mobile call terminal users and expand the popularity of the investigated enterprises. B. Business function: When users use mobile phones or PHS to inquire about an enterprise on 1 14, if the enterprise has signed a short message business card, the platform of 1 14 will broadcast the information of the enterprise through voice, and send a short message of the enterprise business card of the inquired unit to the users of mobile phones or PHS for free. The contents of the short message business card include the company name and telephone number of the enterprise. Message card information is limited to 1 16 characters (58 Chinese characters). C. SMS business card sending mode When a user dials 1 14 with PHS or mobile phone to inquire about an enterprise, the knowledgeable person platform (telecom party) sends data to the interface table in the mode of "inquired company name+inquired company phone number+inquired company ID+ calling phone number", and the SMS business card system platform (partner) extracts data through the interface, and according to whether the inquired company has signed SMS business cards. The sending strategy is as follows: whether the inquired company signs SMS business cards; Whether PHS/Tianyi users don't send basic number information; The basic number information is the SMS business card information of the contracted customer; 2. SMS interaction: When the platform sends the contracted SMS business card information to the forwarding query users, it is indicated at the end of the SMS that users can get more relevant information such as marketing discount, merchant description, preferential information, etc. by replying to relevant content. Such as: "Guangzhou Restaurant Tianhe Store. Address: No.201Tiyu East Road, Tel: 020-33 1 14455. You can reply A for signature food, B for coupon code, and C for other branch information. " If the user replies A to the sending port number, the platform will automatically send the signature dish information "Hello, 30 yuan/Example Brand, Guangzhou Restaurant's signature dish for ten years; Sake Brewed Chicken 50 yuan/Example Brand ". If you reply to B, you will receive the preferential message "Hello, Guangzhou Restaurant has launched a fresh and preferential experience, and you can enjoy a 15% discount when you arrive at the store. The number is 10899". 3. Directional SMS sending A. Definition: Directional SMS business card service is a short message service that provides enterprises with accurate "narrow advertising" marketing services based on the relevant information of users and queried users on the knowledgeable person platform. B. Business function: According to the propaganda demand of enterprises, knowledgeable person short message business card publishing platform sends advertising short messages of contracted enterprises to target mobile terminal users. C. Service delivery mode: knowledgeable person Platform screens out the target phone numbers that meet the needs of contracted enterprises through the mining of historical data and statistical analysis of users' interests, and sends them short message business cards. Directional SMS can be divided according to time, region, industry attributes and other subdivision dimensions. For example, broken down by industry attributes, the users of Guangzhou KTV were inquired between July1-July 10, and a short message recommended by the cashbox merchants was sent on their own initiative, "Hello, Guangzhou cashier Yuexiu Store, address:No. Huanghuagang Road1kloc-0/. Tel: 33225577. In July, the hot discount sang enough 500 to send black whisky "; According to the regional breakdown, on July 10/4, users who dialed 1 14 in the business circle of Zhujiang New Town in Tianhe District sent a recommendation message from Inspur outdoor monopoly merchants, "Hello, Guangzhou Inspur Outdoor Store, address: No.46, Tianhe South Road. Tel: 862 13678. Regular club expansion activities and professional camping, rafting and adventure equipment are at your service. " Thank you for your attention to telecom products, and wish you a happy life. If the above information can't solve your problem, you can also log in to Guangdong Telecom Mobile Mall () to seek help from online customer service, which is available 7X24 hours a day!