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Qixi Festival bar activity plan
In order to ensure that activities are carried out in an orderly and effective manner, it is often necessary to formulate an activity plan in advance according to the specific situation. The activity plan is the strategy of the entire activity and can point out the direction for the activity. What are the format and requirements for the activity plan? Below is my carefully compiled bar activity plan for the Chinese Valentine’s Day in 2021. Everyone is welcome to share it. Chinese Valentine's Day bar activity plan 1
1. Purpose of the activity:
1. Cultural aspect: Let outstanding single men and women in the city show their true self and open their hearts through this activity , gain friendship and meet true love.
2. Commercial aspects:
①. Through this event, the brand appeal of YueSe Bar in the surrounding markets of the same industry will be improved;
②. Improvement Average daily turnover of 20. (Example: average daily turnover of 100,000 yuan x 20 = 120,000 yuan)
2. Activity theme:
On the Chinese Valentine's Day, encounter love.
Chinese Valentine’s Day in XX - Chinese Valentine’s Day (XX.8.19.)
1. Registered members of Night Time.
2. Moonlight Dating Alliance.
3. Special guest performers.
4. Those who apply through other methods.
3. Activity methods and charges:
1. Integrate customer resources from various departments of the company and release activity information to guests in the form of short messages;
2 , publish activity information, content, and activity methods to guests who have recently visited the company through print advertisements, DJ booths, LED displays, etc. Chinese Valentine's Day bar activity plan 2
Activity theme: Chinese Valentine's Day Love Night - Lu Bu plays Diao Chan
Event time: August 20, 20xx
Event merchants: a certain perfume brand group, a fashion floral museum
Event layout:
1. Off-site layout
1. Set up a perfume series brand display area. The perfume brand team arranges 2 to 4 staff to be responsible for off-site sales and greeting guests, and distribute perfume scents to guests entering the venue. scented tea.
2. Place 4 promotional X display racks for perfume series products at the door.
3. Set up a "Fashion Floral Pavilion" on-site flower sales booth.
2. Venue layout
1. All tables in the venue are placed with promotional materials and table cards for a certain perfume brand, fashionable flower art gallery
2. Inside the venue The flower arrangements are red and pink roses
3. The stage is surrounded by large lotus petals, and a romantic white dove vine is placed on each side. Red lanterns tied with red ropes (for events) are hung above the stage.
Activity content:
1. Branded perfume Tanabata sale
Perfume off-site sales time: 21:30-01:00
You can enjoy 20% off on any purchase of the brand series of perfumes, with a limited sale of 50 bottles. There are staff arranged by the perfume sponsor outside the venue to distribute various perfume scenting tablets available on site to guests that night, so that they can feel the fragrance of the brand perfume and introduce the special offers that night to the customers.
2. 50 bottles of brand perfume trial bottles will be given away on site
Every woman present that night can get a trial bottle of perfume provided by a certain brand of perfume, sponsored by the brand perfume with on-site marketing assistance. Delivered by merchant staff. And informed that you can enjoy 20% off off-site purchases with any consumption that night.
3. Large-screen projector promotion in the venue
A large-screen projector will be provided for the brand perfume during the DJ period that night, and the brand promotional video will be played on a rolling basis.
IV. Miss Universe Position Arrangement
The 20 beauties were divided into 6 tables that night: four in Bar 1-1, four in Bar 1-3, three in B1, and three in C6 , B for three people, Water Bar 1 for three people. (The marketing department please be careful not to assign the above tables to other guests)
5. Miss Universe brand perfume stage show display 23:30 minutes - 23:35 minutes
Host Introducing the brand perfumes of the sponsors of the "Lu Bu Plays Diao Chan" event on Valentine's Day, and invited 10 Miss Universes from a certain competition area to walk on stage, wearing cheongsams to showcase the brand's perfume series. At the same time as the show was being held, the host introduced the perfumes on display in detail, and informed everyone in the audience that they could purchase branded perfumes at a 20% discount for any purchase that night.
6. The first stage interactive game 23:35 minutes - 23:45 minutes
Couple game "Two uses at once"
Three pairs will be selected on the spot For couples (marketing will work with customers who are more playful), prepare three sets of men's and women's costumes each.
Activity rules: Three couples come on stage at the same time. Both couples kiss and put on each other’s costumes within the specified two minutes. After completing the task, they pass the level.
Activity prizes: All couples who pass the test will receive a 30ml bottle of men's and women's perfume, ***three groups.
7. On-site bidding for Miss Universe stage show bouquets 00:35 minutes - 00:45 minutes
Ten beauties will be arranged for the second fragrance cheongsam show, and they will go on stage to display Oriental women have unique charm. After the catwalk, four bouquets (named the "Four Beauties": Diao Chan, Xi Shi, Wang Zhaojun and Yang Guifei) were arranged to be held on stage by the four beauties for a simultaneous on-site "beauties and flowers" bidding. The lowest bidding price was 77 yuan/bouquet. , the price increases by 50 yuan each time. The beauties who win the flowers will come down the stage to drink with them.
8. The second session of the stage interactive game 00:45 minutes - 00:55 minutes
Singles dating game "To attract jade"
On-site marketing cooperation to find out Three of the best single men will arrange several beauties, and at the same time, with the cooperation of marketing, many beautiful single ladies will be selected to stand behind the bar
Event rules: Three of the best single men will go on stage and put on red headscarves. Toss the hydrangeas. Beauties and single ladies stand behind the bar to grab hydrangeas. The single lady who received the call came up to the stage and picked up the man's red hijab with a drum stick, and played an interactive game with him. The man carried the woman on his back, and the group with more women untying the red rope hanging above the stage within the specified time was the winner.
Activity prizes: First prize - 1 bottle of brand series 50ML women's perfume, 1 bottle of men's perfume
Second prize - 1 bottle of brand series 30ML women's perfume Bottle, 1 bottle of men's perfume
Third prize - 1 bottle of brand series 15ML women's perfume, 1 bottle of men's perfume
9. Job responsibilities of each department
1. Service Department
① Arrange several staff to assist the planning department in setting up the atmosphere on the same day
② Notify familiar guests in advance of the Chinese Valentine’s Day theme event and the cooperating merchants on the day , and also informed that the first 50 female customers who come to the venue will receive samples of brand perfume, and those who participate in the game interaction can receive large bottles of brand perfume. Guests who come to the bar’s Chinese Valentine’s Day party that night can also enjoy a 20% discount on the purchase of brand perfume, limited to 50 bottles for sale.
③ Inform all on-site staff of the service department to reserve 6 booths "Bar 1-1, Bar 1-3, B1, C6, B, and Water Bar 1" for the on-site Global Travel Miss. Other booths are arranged per person.
④ Inform guests that there are branded perfumes for sale outside the venue, and they can enjoy a 20% discount on any purchase that night. Five points will be awarded for every bottle of perfume sold, and merchants at off-site events will collect the payment on their own. Each bottle sold will sign their name so that the commission will be settled after the event.
2. Marketing Department
① Staff assist the planning department in creating on-site atmosphere.
② Notify familiar guests in advance of the Chinese Valentine’s Day theme event and the cooperative merchants on the day. At the same time, inform the first 50 female customers who come to the venue to receive brand perfume samples, and those who participate in the game interaction can receive full bottles of brand perfume. , guests who come to the bar’s Chinese Valentine’s Day party that night can also enjoy a 20% discount on the purchase of branded perfume, with a limited edition of 50 bottles sold.
③Inform guests that branded perfumes are sold outside the venue and they can enjoy a 20% discount on any purchase that night. Five points will be awarded for every bottle of perfume sold, and merchants at off-site events will collect the payment themselves. Each bottle sold will sign their name so that the commission can be settled after the event.
④ Three more playful couples, three outstanding men, and several outstanding women were selected to take the stage that night to participate in the interactive game session.
⑤ Guests will have an on-site auction of "Flowers and Beauties" bouquets that night, and the beauties who win the bouquets will thank them.
3. DJ
That night, the projector played the video of "Brand Perfume Promotion" on a rolling basis. Chinese Valentine's Day bar activity plan 3
1. Activity theme: "Time is silent, true love is eternal" "Poetic and flowery Chinese Valentine's Day"
2. Activity time: August 20XX Sunday 19:30--22:00
3. Activity location: xx bar
4. Activity format: Activities that can only be played by men and women together
5. Activity scale:
6. Qixi Festival planning activity process plan:
(1) "Find the goddess in your heart"
1. Through the evaluation of the guests Introduction, guests choose their favorite person
Self-introduction is limited to 2 minutes per person. The female guests all stand in a row and introduce themselves to let the male guests have a preliminary understanding. The male guests make a choice. If only If one male guest chooses and the female guest agrees, the initial speed dating is successful.
If there are multiple male guests to choose from, the male guests will have 1 minute to express their feelings. Finally, the female guest will choose the one she likes, and the speed dating will be successful.
2. If both men and women agree, the first round of speed dating is successful. In the remaining second round of the speed dating game, only a man and a woman can get a big gift by cooperating. Only a man and a woman can play and must cooperate.
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Everyone is divided into two groups: the Cowherd team and the Weaver Girl team. Each team consists of 6 pairs of men and women plus one man. The game is that each group eliminates one pair in each game. After reaching 3 teams in the end, they can get gifts for the first, second and third place.
Lehu Live - Pair-to-Pair
1. The Cowherd carries the Weaver Girl
(Two male and female pairs in each group are recommended to complete this game together. )
Activity planning
The rules of the game are to be played in groups. One of them is blindfolded and carries his partner on his back, and the other party is responsible for directing. According to the game's journey, he must pick up all the objects. The arranged items and rules are for the man to squat down and for the woman to pick up roses, etc. The group that successfully passes and takes the least time will receive a small gift.
2. Intellectual surfing, race against time game
Each group has two pairs of men and women, the woman sits on a stool and the man stands on the wall opposite to pick up roses. The woman in each group asks some questions to the other man. If you answer correctly, you can take one step. If you know that the man can give the rose to the woman, you are the winner. The group that answers the most questions correctly will receive a small gift; the group that fails will be eliminated.
3. Love song duet
The host will say a word, such as "love", and each group will sing a word. During the competition, participants freely use their strengths and strive to express themselves. The group that sings the most love songs starting with love will receive a small gift. Those who fail to answer correctly 5 times will be eliminated.
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