Joke Collection Website - Public benefit messages - How does the home improvement industry find customers?
How does the home improvement industry find customers?
Preferential promotion. For the home improvement industry, the maintenance of old customers is the most important, and good word-of-mouth publicity is better than any form of advertising. Of course, the loss of old customers is inevitable, so this loss rate must be compensated by developing new customer resources. Therefore, the home improvement industry should arrange customers to experience activities in the store every month and send out activity information in the form of short messages. At this time, it should be noted that before sending short messages, the recipients should be screened and distinguished according to information such as region, age, occupation and family. 2. New customers pay a return visit by SMS. After customers experience consumption in the store for the first time, the home improvement industry can send text messages to greet them, pay a return visit after sale and ask if they have a desire to buy. Deepen the impression of the store in the hearts of new and old customers, improve customer satisfaction and increase customer purchase rate. Promotion is a continuous process, so we must stick to it.
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