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What is the trading channel of RCS?

Unified communication

1. The so-called "unified communication" means that the original three main entrances of the mobile phone, namely "call", "message" and "contact", are directly integrated with the mobile phone from the operator level to become new calls, new messages and new contacts.

Wechat or iMessage is embedded to replace the original calls, messages and contacts of the mobile phone terminal and solidify them into the basic functions of calls, messages and contacts of the mobile phone.

2. The unified communication solution is an Internet-oriented ICT unified communication service, which is different from the interconnection at the network level. IT is a people-oriented integration and collaboration at the application level, a higher-level concept, and a new generation of communication and IT integration services.

3. The unified communication solution centers on the advantages of telecommunication network communication and the social relationship database of users, and helps operators to build Internet ICT unified communication network services; By opening up the ability of unified communication and cooperation to Internet vendors and enterprises, the existing VoIP and IM communication channels will be integrated into the unified communication network, which will precipitate users' information assets, enhance the value of mobile Internet traffic and open up new market space.

RCS: With the continuous development and maturity of RCS (Unified Communications) technology and the continuous improvement of industrial chain, global operators gradually realize that this may be an excellent opportunity to find their own differentiated highlights, tap the network value of operators, cut into OTT ecology and increase their own income.