From the perspective of user operation, which is better, APP push or SMS push? Why?

First of all, from the perspective of cost, SMS push costs more, while app push can be pushed for free.

Secondly, from the effect point of view, making good use of APP push can greatly improve the promotion effect, and you can make different choices in terms of push content, push form and delivery strategy, which is conducive to improving the operation effect of app.

The advantages of Aurora Push are as follows:

1, convenient user experience.

Quickly integrate SDK, easy-to-use console and API.

2. Flexible target screening.

Provide user-defined label and alias system, as well as Aurora's own classification target based on data analysis.

3. Efficient and stable system.

Support high concurrent access of 1 100 million, and multi-point backup ensures system stability.

4. Professional support.

Have a professional technical support team to respond to customers' needs and problems in time.

Its functions are as follows:

1, multiple message types. 2. User and push statistics. 3. SMS supplement. 4.A/B test. 5. Aurora pushes the security package. 6. Customizable private cloud.

Shenzhen Aurora, founded on 20 1 1, is a leading developer service provider in China, focusing on providing stable and efficient services such as message push, one-click authentication and traffic realization to help developers operate, grow and realize.