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Bank health care plan for the elderly
In order to ensure the smooth development of activities, it is often necessary to prepare an activity plan in advance, which can clearly define a general direction for an activity. So how to make a scientific activity plan? The following is a bank activity plan for caring for the elderly (selected 5 articles) that I have compiled for you. Welcome to read, I hope you will like it.
Bank Care for the Elderly Program 1 I. Purpose of the activity
1. Review the history of the enterprise and enhance the sense of collective pride and honor.
2. Promote brands and products through activities and expand social influence.
3. Provide emotional feedback to our customers to cultivate the loyalty of existing customers and attract potential customers to join us.
4. Activate the corporate culture atmosphere and continue the fine tradition of the enterprise.
5. Strengthen the communication between enterprises and customers, fully understand the needs of consumers, so as to develop better services.
Second, the activity time:
20xx65438+1October 65438+July
Three. Location:
Xx bank
Fourth, the theme of the event:
Double Ninth Festival is full of true feelings.
Verb (short for verb) activity:
Xx bank double ninth festival outdoor entertainment party
In order to enhance the interactivity of the activity, fully mobilize the enthusiasm of consumers and achieve the expected purpose, this activity is mainly set as a relaxed and interesting game session, fully considering the corporate culture and product characteristics of xx Bank. Attract popularity through different reward methods and prize settings.
At the same time, this activity joined the on-site service link. Through the award-winning on-site business, we sincerely invite consumers to make suggestions in activities such as the suggestion book, understand the needs of consumers, and strengthen the service brand of xx Bank.
1. Performance section
Opening dance
As the opening dance of the event, the specially arranged dance "Dance of Oriental Card" featured dancers dancing with KT boards symbolizing various xx bank cards, attracting attention and brewing atmosphere through dance time.
Thanksgiving dance performance
Specially dedicated by xx employees, rehearsing dances and performing at entertainment parties are special thanks for xx's support and care for old friends (suggestion: sign language dance "I'm really fine")
Live bartending performance
At the end of the activity, the bartender was invited to perform a bartending performance, and the champagne tower was filled, so that employees and on-site consumers could celebrate the Double Ninth Festival.
2. The game part:
Quick answer game
After the dance, the KT boards in the hands of the actors are concentrated in the hands of the host to play the first question-and-answer game: answer the questions related to the setting of each different card in their hands and issue the first batch of stamp vouchers (that is, entertainment stamp materials).
Bowling game "full of love xx"
Set a background board in front of the bank, with the grid map of xx city as the pattern background. According to the distribution of xx bank outlets, five reversible KT boards are set up, which are composed of various products of PUFA, and most blank grids cannot be reversed.
Participants are invited to play a pitching game. Each time they throw their ball into the space of the bank outlet, they can get a sealed exchange voucher, and each person has three pitching opportunities. It shows the significance of xx Bank's giving back to customers and their investment in Shanghai Pudong Development Bank.
Memory game Happy Treasure Hunt
The staff will first show various bank cards of Shanghai Pudong Development Bank and remind the audience to remember them. 1 minute later, the cards will be put away. Then, according to the question of each card, the audience should choose a corresponding one from a pile of KT card samples, for example (question: the audience will choose a corresponding one for the Oriental Debit Card), and each one can get a stamp exchange voucher, each person has three chances, and the time limit is 30 seconds.
Xx flying chess
Flying chess is a popular game, which is combined with various products and businesses of PUFA. The road map is made up of a long rope. On the road map, various products and businesses of PUFA are named, and the middle points are divided into pools and mountains. According to the playing method of flying chess, the marching pace is determined by rolling the dice.
Each competition is held by 5-8 spectators at the same time, and the product logo on the ground is taken away at each product point. In the end, the first one got the most marks, and the second one got three and two stamped exchange vouchers respectively.
Lucky touch
Set up a background board with the photo logo of xx branch in the middle. The consumer holds the KT board symbolizing the Oriental Card, blindfolds it, turns it three times, and then sticks the KT board in his hand on the xx branch on the background board. Those who complete the task can get a stamped exchange voucher.
Customer lottery
Xx Oriental Card customers please fill in the lottery information. The upper part of the information is the activity promotion and entertainment stamp, and the lower part is to fill in the card number and telephone number as the lucky draw voucher.
Note: Some candies should be prepared and distributed to the children at the scene, which will attract the attention of parents while attracting children, thus maintaining the popularity of the scene.
3. Service industry
Field card application
Half an hour after the activity, xx Bank introduced the credit card, invited consumers to fill in the credit card application materials on the spot, and issued three stamped exchange vouchers to each consumer who completed the information filling.
On-site business acceptance
During the activity time, the business hall is open to the public at the same time, accepting deposits and opening cards on the spot.
Where the deposit amount exceeds 1000 yuan, a bottle of 4.5L Jinlong fish oil will be presented, with a limit of 20 bottles; From 500 yuan to 1000 yuan, a 2L bottle of Jinlong fish oil will be given, limited to 40 bottles, and the rest will be given three sealed exchange certificates.
On-site advice listening
Take out the customer suggestion book prepared by the bank, sincerely invite consumers to express their opinions, establish perfect service standards and consolidate the brand image through the collection of work opinions and suggestions.
4. Reward part
Reward rules
1. Confirmed stamped exchange coupons, that is, printed materials stamped with the seal of xx bank activities, are used for distribution during the activities.
2. Consumers who win the game and customers who apply for on-site credit cards can get stamped exchange coupons.
3. During and after the activity, consumers can exchange the corresponding gifts according to the number of vouchers, and the vouchers will be recovered by the activity group.
4. Determine the number and redemption level of vouchers and make an announcement in advance. Xx Branch of xx Bank has the final right to interpret this activity within the scope of law.
Award settings
1. Collect 3 sealed coupons and exchange them for one exquisite small gift, one exquisite toy for every 5 coupons, and get a 2L bottle of Jinlong fish oil every 10, and participate in the lucky draw.
2. Customers of Pudong Oriental Card can directly participate in the lucky draw after filling in the information, and get a stamped exchange voucher.
3. There will be a first prize in the lucky draw, and a gift worth 888 yuan will be given; Two second prizes and a gift worth 488 yuan; 3 third prizes, each with a gift value of 188 yuan; Five lucky prizes, one bottle of 4.5L Jinlong fish oil per person.
Activity flow of intransitive verbs
65438+1October 65438+July 19: 30-2 1: 00
Opening dance "Dance of xx"
19: 35 ——19: 40 The leaders delivered a speech and announced the official start of the entertainment.
19: 40 ——19: 50 live question and answer session, aiming at the setting of various bank cards in xx Bank.
19: 50-20: 30 game time
From 20: 00 to 20: 30, fill in the credit card application materials on the spot and the game will continue.
20: 30-20: 35 XX bank dance performance (suggestion: sign language dance "I am really good")
20: 35-2 1: 05 game time
The consumer wrote the proposal on the spot.
21:15-21:20 lucky draw
21:20-21:25 champagne tower for bartending performance and entertainment.
21:25-21:30, the activity is over, and the game is finally redeemed.
Bank Care for the Elderly Program 2 I. Activity Time
20xx year x month x day
Two. Name and theme of the activity
Chongyang Thanksgiving season, filial piety with the "core."
Third, the object of the activity
Unionpay cardholder
Four. Activity content
(1) A series of good plays, watching movies is X yuan.
During the event, UnionPay card holders can purchase national popular movie tickets at the price of X yuan/ticket by swiping UnionPay cards, with a nationwide limit of X million tickets on a first-come-first-served basis.
(2) Wonderful and continuous, electronic cash enjoys "surprise"
On 20xx, I used UnionPay ic card electronic cash to buy a large cup of coffee worth X yuan at Pacific Coffee, only X yuan/cup; Watching movies in xx Studio (including 3d) in xx Store only costs X yuan/piece, and the quantity is limited, first come first served, while stocks last.
(3) Continue to enjoy happy banquets and food concessions.
During the event, UnionPay cardholders can download coupons through UnionPay wallets, and enjoy discounts such as full X discount and X yuan reduction when swiping UnionPay cards at designated catering merchants (xx, etc.). ), and then use the UnionPay ic card to enjoy the discount.
(4) Respect elders, make concessions and buy gifts.
During the activity, UnionPay cardholders can download coupons through UnionPay wallets, and when shopping merchants (xx, etc.) consume UnionPay cards (the card number starts with xx), they can enjoy discounts such as full reduction of X yuan and special price of X yuan. ) and health merchants (xx). Enjoy the discount by using UnionPay ic card to fold the card. Limited quantity, first come, first served. Details are as follows:
(5) "UnionPay invites you to open gifts for your parents" WeChat interactive sharing activity.
During the period from XX to XX, UnionPay cardholders can win the following prizes by participating in the activity of "UnionPay invites you to open gifts for your parents" on UnionPay wallet WeChat:
Award 1: UnionPay mini payment terminal
Award 2: online VIP service for private doctors
Award 3: Chongyang filial piety insurance
(6) Detailed rules for participation in activities:
(1) Every WeChat user has a chance to win prizes when participating in the activity.
(2) During the activity, each WeChat user has only one lucky draw opportunity. After winning the prize, you need to forward the winning page to your circle of friends. Fill in the contact information after the praise, so as to get the prize. Within x working days after receiving the prize, the cardholder will receive the prize in kind or a text message to open related services.
(3) Users participating in the activity must register and log in to the "xx" account to enjoy the gift.
(4) The number of prizes per day is limited and the number of places is limited.
(5) If the cardholder fills in the wrong contact information (including failing to fill in the information according to the prompt), resulting in the failure to collect the prize or the normal realization of the prize rights, UnionPay will not bear the relevant responsibilities.
Bank Care for the Elderly Program III In order to cultivate and practice the socialist core values and carry forward the traditional virtues of respecting the elderly of the Chinese nation, combined with the actual situation of the Bank, and to carry out the theme activity of "Our Festival Double Ninth Festival", the following programs are formulated:
I. Guiding ideology
The theme activities of "Our Festival Double Ninth Festival" should be based on cultivating and practicing the socialist core values, with the main line of promoting the traditional virtues of respecting the elderly, and solidly carry out activities to express condolences to the retired employees of our bank and organize young volunteers to visit the "three noes" elderly, and strive to create a good atmosphere of respecting the elderly.
Second, the content of the activity
(1) Organizing condolences to the retired employees of the Bank.
Before and after the Double Ninth Festival, all units organized personnel to visit the homes of retired workers to introduce the development and operation of enterprises and understand the living conditions of retired workers.
(2) solidly carry out the "three noes" volunteer service activities for the elderly.
All units should organize volunteers to go to nursing homes and apartments for the elderly before and after the Double Ninth Festival to visit the widowed and empty-nesters, send care to the elderly, help clean the indoor sanitation, and talk with the elderly.
Three. Activities require
1, carefully organized. Responsible comrades in charge of all units and functional departments should conscientiously do a good job in visiting retired workers on the Double Ninth Festival. It is necessary to organize young volunteers to visit the lonely and empty-nesters in nursing homes and apartments for the elderly.
2. Do a good job in publicity. All units should make full use of the intranet to do a good job in publicity and reporting activities, timely publicize and express condolences to retired workers and "three noes" elderly volunteer service related activities in the intranet, and please submit excellent manuscripts to the municipal bank in time.
Bank care for the elderly program 4 I. activity theme
Double Ninth Festival, deep respect for the elderly.
Second, the purpose of the activity
1. As a traditional festival in China, the Double Ninth Festival is also a festival for the elderly, which is an opportunity for us to maintain and develop customers with emotional ties. With the help of holiday opportunities, grasp the reasonable theme, contact feelings and promote sales;
2. This activity is mainly aimed at the elderly, a special consumer group, to enhance the public image of the bank by holding some promotional activities such as card handling and credit card discount. By holding activities such as singing and dancing performances for the elderly, the affinity of banks will be increased, and the Double Ninth Festival will be truly humanized.
Third, the activity time
20xx year x month x day (Double Ninth Festival)
Four. Activity content
1, Golden Double Ninth Festival, double ceremony
On the day of the Double Ninth Festival, the top X elderly customers who have reached the age of xx can get a bag of cereal in the bank lobby with their ID cards and shopping receipts. Anyone over xx can get a pair of cloth shoes and a bag of cereal for free.
2. Send true feelings to the lucky old man
On the day of the Double Ninth Festival, an elderly person whose birthday is X month X day (Double Ninth Festival) and who has reached the age of one can receive a gift for the lucky elderly free of charge in front of xx Bank with his ID card.
Verb (abbreviation of verb) matters needing attention
1. The giver must carefully register the customer's ID number, receipt number and shopping amount;
2, security personnel must be at the scene of the gift distribution, responsible for maintaining order.
Bank care for the elderly program 5 I. Activity purpose
Create a good environment for card use, improve cardholders' awareness of card use, and cultivate citizens' habit of using cards, so that more citizens can enjoy the convenience brought by the new settlement tool of bank cards and facilitate people's lives.
Second, the activity time.
20xx65438+1October1—20xx65438+1October 3 1.
Third, organize activities.
The organizer of this activity, Yizheng Bank Card Work Leading Group Office and xx, provided technical support.
Fourth, publicize the theme.
UnionPay card is a safe, healthy and fashionable choice.
Verb (abbreviation of verb) activity rules
20xx1June1—20xx10/October 3 1, all the merchants designated in Yizheng have the chance to win prizes by using the UnionPay standard card with the card number "6". The prizes are as follows:
Grand prize 1, South Korea tour (equivalent bonus of 6000 yuan)
30 first prizes, each with a bonus of 400 yuan.
90 second prizes, each with a bonus of 200 yuan.
The third prize is 1200, and each bonus is 10 yuan.
Redemption method: the cardholder can collect the online lottery prize with the "Yizheng Bank Card Activity X Prize" label at Yizheng Bank Card Management Office (in the People's Bank of xx, xx, xx), and consult the telephone number. The redemption date is from the day after winning the lottery to February 30th, 20xx to October 30th, 20xx/kloc-0, and the working day of the redemption period is 8: 30-65438+.
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