Joke Collection Website - Public benefit messages - How do many WeChat owners make money by sending internal coupons?
How do many WeChat owners make money by sending internal coupons?
Ladies and gentlemen, sit down slowly and understand this business!
Through this article, we can know most of the dry goods in taobao guest, and mainly output the following contents.
1. What is taobao guest, and what platforms are there in the e-commerce field similar to taobao guest?
Second, the common regular routines in taobao guest.
Third, ordinary taobao guest's money-making growth system plays advanced games.
Fourth, 20 17 Some thoughts on Taobao's popular gameplay.
Text start
First, what is taobao guest, similar to taobao guest's platform list.
In fact, the essence of taobao guest is CPS advertising (that is, paying advertising expenses by actually selling products), and paying advertising expenses according to the effect. Generally, taobao guest refers to people who are engaged in promoting Taobao Tmall products to obtain commission income. Taobao guest relies on Alibaba's mom's Taobao Alliance platform to obtain promotion resources and settle income. To put it simply, we promote Taobao or Tmall products in our own channels (it can be shops, activities, red envelopes). When the buyer sees these products from your channel and places an order, you can get the commission set by the merchant. Of course, all of them are connected through Taobao Alliance. Taobao Alliance is responsible for charging merchants, deducting a certain percentage of fees every month, and then paying them to Taobao customers through Alipay. Taobao Alliance is responsible for the formulation of gameplay. All merchants and taobao guest must abide by the rules of the platform, or they will be punished or even have their commissions frozen. In this regard, the large-scale freezing event of 20 13 can still be understood through Baidu.
At present, besides Taobao Alliance, there are many platforms similar to Taobao Alliance, which are basically major e-commerce platforms, such as JD.COM Alliance, Gome Alliance, Suning Alliance, Vipshop Alliance and so on. The nature of these alliances is the same as that of Taobao Alliance. The products on these platforms will be displayed on your channel. When someone sees them from your channel and places an order, the platform can give you a certain percentage of commission. The platforms commonly used by Haitao, Riya (Amazon in Japan) and Meiya (Amazon in the United States) also have similar systems and are capable of earning dollars. It is this industry called SMZDM, abnormal and eager to get rich. Among all the alliances, Huige admires the sea mall considered by Ding Lei Netease, which combines CPS with the practice of WeChat business and develops rapidly in a fission way. 16 12 after the public beta was opened in February, a gust of wind quickly blew in Taobao community. Brother Hui has the opportunity to explain this project again.
Second, the common manifestations of taobao guest
To put it bluntly, as long as you understand the principle of CPS, you can say that there are many forms of taobao guest, or there are many routines. The purpose is to make money and commission. It is much easier for taobao guest to assume the channel between merchants and buyers. To be a Taobao customer is to establish channels and get more exhibition opportunities and more transactions. Our income will be higher. The taobao guest form we often see is as follows.
1, taobao guest website, the content of early taobao guest website is nothing more than commodity accumulation, commodity ranking, store ranking, etc. The ranking of Taobao Crown stores, which I often saw before, was actually linked to taobao guest when I clicked on it. Later, after Baidu had a large number of K taobao guest stations, there were not many convenience websites that survived. This kind of website is the same for everyone and has no characteristics. In this period, the commission is generally not very high, and we can only win by quantity. Many of them are group stations and do a lot of websites. At that time, it was not so troublesome to register CN domain name and website filing.
2. Subdivided boutique content websites will naturally add product links that are transformed into amoy customers in the article content. The content of such websites is generally subdivided and has a certain audience, such as focusing on clothing collocation and focusing on food, which has formed a certain reputation in some subdivided fields and has a certain number of fans. This kind of website needs to be highly specialized, especially the content maintenance output needs high quality. For taobao guest, who is good at this kind of website, it is easier to transition from 20 13 to taobao guest, a self-media platform.
3. For all kinds of Taobao shopping rebate websites, the profit model of rebate websites largely depends on the form of taobao guest. Many rebate websites use shopping to return goods immediately and use the time difference to make money. In fact, only a part of the commission is returned to the buyer. Of course, rebate websites not only earn commissions, but generally eat at both ends, and many of them charge service fees to merchants.
4. Shopping sharing shopping guide website. Mushroom Street and Beauty said (the two companies have merged now) played a better role in this form. At the peak of development, they brought a lot of traffic and transaction volume to Taobao, and of course earned considerable commissions. The character of a treasure never wants the traffic entrance to be in the hands of others. Once he feels threatened, he will take the form of acquisition and shareholding to control it. If you don't do this, you will be banned. Mei Li said that if you invest in Tencent, a treasure will of course. In addition, the early curling folding 800 was mainly composed of nine pieces and nine bags, which was later banned by a treasure, but the routine was similar to the self-built platform development. Now some things are actually said by taobao guest, and in plain English, they are gift shopping guides. It's just that he helped you organize it together.
5. All kinds of browsers have their own website navigation. Not only Taobao Alliance, but also other platform alliances mentioned at the beginning of this article, such as JD.COM Alliance. Because of the large number of users, these browsers, especially rural users in third-and fourth-tier cities, like to enter related shopping websites through their own navigation portals.
6. Various price comparison websites, price comparison tools, shopping assistants, discount search assistants, etc. Have the same routine. They make money through the CPS model. There is a famous lady-killer, Aunt Zhang. This website has not only domestic discounts, but also Haitao discount information. Not only domestic CP, but also foreign shopping websites are similar to Taobao Alliance. This is very important, so the offer is rich in content and highly credible. It is necessary for this website to pay attention to the above preferential information. You can use it yourself. You can convert the preferential information he helped you find into your Taobao link for your own use.
7. Since the media Taobao, we have used the official WeChat account, blog Weibo and other platforms to make taobao guest. Here, I have to say that the authentication experts in the mobile Taobao will write high-quality content in Taobao headlines, good goods, must-buy lists and other places. Where Taobao traffic supports, some big V accounts should earn a lot, even millions. Of course, many of them are operated by teams, companies and multiple big V accounts at the same time, and the income is considerable.
8.20 16 Q group, the mode of sending coupons in WeChat group is developed from the early cabbage group. 16, Taobao Alliance also specially developed a two-in-one page, that is, a fan welfare purchase page where everyone can get coupons, which is very convenient for Taobao promotion and buyers to get coupons and place orders. In the early days, you need to click on the coupon link to get the coupon, and then click on the product link to buy it. Now it's a two-in-one point to jump directly after getting the coupon.
9. There are many other forms of taobao guest. As many content platforms, taobao guest is still a good way to realize cash. You can look at the sale channel launched in today's headlines. Many headline numbers are also following the taobao guest link. Of course, there are many forms of taobao guest.
Third, the growth system and advanced gameplay of ordinary taobao guest to make money.
Ordinary taobao guest only sends a message on Q group WeChat, and his income is limited after all. Moreover, it is necessary to continue to develop accurate users into the group and continue to build groups, so that it is possible to continue to provide income. This is a labor-intensive job. Huige thinks that all the big cows definitely don't just place orders in the Q group WeChat group, and their high-income Taobao customers are all merchants. On the one hand, merchants can not only get service fees from merchants, but also earn commissions. This is a big head. If you want to develop in Taobao world, you must deeply understand the knowledge of the alliance, such as general promotion, directional promotion, and magpie bridge activities. For example, one of Daniel's merchants, Taoke, received a promotion form from a merchant, and paid the price of 50 yuan, with a commission ratio of 30%. Daniel uses various channels to promote this promotion to other Taobao customers, and the commission that other Taobao customers can get from promotion is 50X30%X95%= 14.25 yuan, and the commission that other Taobao customers can get from each promotion is 50x30% x5. Suppose this product sold 2,000 orders through the promotion of Queqiao, and Daniel received a commission of 1500 yuan. At the same time, merchants usually give service fees. Assuming that the service charge for each promotion is 2 yuan, the service charge is 4,000 yuan. This will get 5500 yuan. Not counting the commission income promoted by Daniel's own channels, many of those Daniel who earn 100,000 yuan or one million yuan a month are in this routine, which is also a secret that many Daniel don't want to tell. After all, many people have become businessmen and there is more competition. The service fee is bound to decline, and the small Taoke wants to use this development model to become a magpie bridge activity released by merchants and quickly increase their income. Although the rule of Taobao Alliance is that it is forbidden to take business service fees, reporting may freeze commissions, but there are policies and countermeasures. It is difficult to obtain evidence. Don't worry. Many Taoists often look for high support orders, and many high support orders are taken by the activities of the Magpie Bridge. In other words, if you promote these orders, you will get 95% commission, and the other 5% will be given to the Taoist priest who initiated the activities of Queqiao. Although it is only 5%, the list has increased and the income is considerable. The growth of ordinary Taoke, try to think and learn in this respect, and strive to become an investment-oriented Taoke.
The paid 2 yuan I'm talking about here is only a conservative estimate. Let me show you the service fee price and commission ratio of a merchant Taobao platform! In fact, it is much higher than the example I gave. If a novice wants to become a merchant, he must have the ability to push orders. To form the ability to push orders, we must rely on the strength of others. After all, there are limited free channels and limited ability to fight alone. Cooperate with other Taobao customers to join Taobao organization, usually help others push orders and establish emotional relationships. It's easier for someone to help you push when talking about business.
Seeing the conditions of joining the group in the above picture, people's big cows are often organized together, and small whites should be organized together. If the entry-level Taoke can't meet the conditions for joining the league, then find an institution that meets their own conditions. I believe there are many such groups.
In addition, Taobao customers should develop their own ideas and play on the platform where there are many potential buyers and it is easy to place orders. For example, they become certified Taobao experts, provided that they will produce high-quality content. As long as there is continuous high-quality content played on mobile Taobao, the traffic given by Taobao is considerable, and the conversion rate of opening mobile Taobao should be good.
The advanced gameplay of the growth system mentioned above is suitable for single Taobao customers. With the team, there are more ways to play with technical support.
6.20 17 Taobao popular gameplay, 16 Q group coupon gameplay has developed rapidly, and many merchants actively use Taobao to promote it. Even many big names have joined in. Moreover, the commission is particularly high. 30% to 40% is very common at present.
Therefore, playing Taobao with WeChat proxy mode has sufficient profit support. The difficulty of all Taobao customers lies in traffic acquisition. To put it bluntly, it is the acquisition of users. Let others build a group to attract people together, and share the commission income generated with others. This agent development model 20 17 will be played by many people, and Huige has also made some attempts this year. Others build a group to attract people, I am responsible for issuing bills to find discounts, and I pay others four or six for the income generated. Each group has an independent promotion post, and the alliance backstage has a detailed report, which can be calculated clearly. Withdrawal and settlement on 2 1 day every month.
To sum up, WeChat group coupons are just a form of scouring customers, and the sources of income include commissions and service fees.
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